Eric Contreras
Director at Runners Plus- Claim this Profile
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Spanish -
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Bio
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Experience
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Runners Plus
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United States
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Retail
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1 - 100 Employee
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Director
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Jan 2020 - Present
Responsible for division profitability and growth, setting strategic direction, supervising and leading a group of managers and employees across brick-and-mortar retail, e-commerce, team sales, and event sales.
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General Manager
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Jan 2016 - Dec 2019
Responsible for overall division sales and profit • Lead and developed store managers and buyers • Created and managed all marketing and branding initiatives • Developed company online presence including e-commerce, website, and social media • Oversaw company expansion, including build-out design, re-branding, and merchandising
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Store Manager / Buyer
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Sep 2009 - Dec 2015
Responsible for retail store sales growth, management, marketing, and inventory purchasing.
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Sales Associate
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Feb 2009 - Aug 2009
Responsible for providing a positive customer experience, learning and communicating product information, and processing sales.
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ERC Small Business Consulting
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United States
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Business Consulting and Services
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Lead Consultant
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Jul 2014 - Present
Assisting small businesses in strategic decision making, financial analysis, e-Commerce operations, digital marketing, web design, and customer service process improvement. Assisting small businesses in strategic decision making, financial analysis, e-Commerce operations, digital marketing, web design, and customer service process improvement.
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GE Money
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United Kingdom
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Banking
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Customer Segmentation & Targeting / Value-Proposition Development (Commercial Leadship Program)
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Jan 2008 - Sep 2008
Partnered with analytics team to develop rewards/loyalty data dashboard to monitor both overall program and individual client success
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Client Statement Marketing / Customer Collateral Manager (Commercial Leadership Program)
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Jul 2007 - Dec 2007
Coordinated with client team to develop direct mail campaigns, statement marketing channel, and monthly management communication for store credit / loyalty program
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Marketing Intern
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Jun 2004 - Jun 2007
Summers 2004-2006, Q1 2007
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Education
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UNC Kenan-Flagler Business School
Master of Business Administration - MBA -
University of Dayton
Bachelor of Science (B.S.), Marketing, Economics, Spanish