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5.0

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Theo Lynn

I had the opportunity to teach Conor Next Generation Management and Strategic Thinking in the Information Age as part of the MBS in Marketing Programme in DCU Business School. Conor is a solid student and has a positive impact on all those around him. I have been particularly impressed with Conor's teamwork skills. He has demonstrated on these skills on numerous occasions in different teams and in particular has both embraced and succeeded in multidiscipline multiprogramme teams. These skills have had a significant impact on projects Conor has completed for a number of live clients including UNICEF, Cambridge University Press, Biouetikon and most recently, Absolutely Organic. Conor is extremely helpful, has strong digital skills and is a good communicator. He recently volunteered his own time over the summer to lead a half-day workshop with me on Second Life, a virtual world, for 18 gifted and talented pupils aged 13-17. Conor's session was voted the most popular session on this three-week course and his demeanour and approach was lauded by the students, myself and my team. Conor has a great way with people. This, combined with his digital skills and theoretical knowledge, will make him an asset to any employer.

Catháir K.

I hired Conor to help with some marketing and brand management for some websites I own and he was able to achieve greater SEO for all my websites which has since resulted in more hits and in turn increased profits. I constantly consult with Conor for advice and he is always more than helpful and knowlegable in all areas of marketing.

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Credentials

  • Programmatic Advertising Foundations
    LinkedIn
    Oct, 2018
    - Sep, 2024

Experience

    • Ireland
    • Utilities
    • 400 - 500 Employee
    • Customer Value Manager
      • Dec 2021 - Present
    • Ireland
    • Airlines and Aviation
    • 700 & Above Employee
    • Digital Marketing Manager
      • Jun 2021 - Nov 2021
    • United Kingdom
    • Software Development
    • 400 - 500 Employee
    • Commercial Manager - Rebuild
      • Sep 2020 - May 2021

      Commercial lead for Rebuild in Betfair UKI team Also responsible for driving improvements in existing product set and launching new features

    • Commercial Manager - Betfair Exchange
      • Sep 2019 - Sep 2020

      Responsible for driving Exchange usage and awareness in the UKI region

    • Commercial Manager - Sports
      • Jun 2016 - Sep 2019

      Responsible for growing Betfair Sports (SAS) P&L

    • Ireland
    • Entertainment Providers
    • 700 & Above Employee
    • Senior Marketing Planning Executive
      • Jul 2015 - Jun 2016

    • Senior Online Marketing Executive - Football
      • Aug 2013 - Jul 2015

    • Entertainment Providers
    • Online Marketing Executive
      • Jan 2012 - Aug 2013
    • United States
    • IT Services and IT Consulting
    • Marketing Executive
      • Aug 2010 - Jan 2012
    • Ireland
    • Higher Education
    • 700 & Above Employee
    • Postgraduate Student
      • Sep 2009 - Aug 2010

      Led a 5 person team in a viral marketing campaign for DCU Business School. Led same team in conducting brand audit and media strategy evaluation for an Irish Biotechnology company. Organised, promoted and co-ordinated Help! They Need Somebody! Charity Event for UNICEF as part of ten person team. Specifically involved in pitching event to panel of DCU academics and UNICEF executives, organising event entertainment, designing event posters, speaking at event and other various promotional… Show more Led a 5 person team in a viral marketing campaign for DCU Business School. Led same team in conducting brand audit and media strategy evaluation for an Irish Biotechnology company. Organised, promoted and co-ordinated Help! They Need Somebody! Charity Event for UNICEF as part of ten person team. Specifically involved in pitching event to panel of DCU academics and UNICEF executives, organising event entertainment, designing event posters, speaking at event and other various promotional activities. Conducted a 3 week AdWords campaign as part of a four person team, for www.absolutelyorganic.ie as part of the Google Online Marketing Challenge.

    • Part Time Marketing Tutor
      • Feb 2010 - May 2010

      Developing the marketing knowledge of over 40 first year marketing students across two separate classes.

    • United Kingdom
    • Spectator Sports
    • 1 - 100 Employee
    • Marketing and Events Assistant
      • Jan 2009 - Jun 2009

      Ran internet marketing campaign utilising various social media platforms to increase awareness of events, and email to target unofficial team sites and forums with press releases. Helped co-ordinate events at Old Trafford, Goodison Park and Hampden Park. Ran internet marketing campaign utilising various social media platforms to increase awareness of events, and email to target unofficial team sites and forums with press releases. Helped co-ordinate events at Old Trafford, Goodison Park and Hampden Park.

    • United Kingdom
    • Medical Practices
    • Marketing Assistant
      • Jan 2007 - Jun 2007

      In charge of researching possible new business segments to be targeted by email marketing campaign, ensuring they were reached before smoking ban was implemented. Utilised Photoshop to show potential clients how product could be tailored to specific needs through individual branding, in order to grow business and increase sales. In charge of researching possible new business segments to be targeted by email marketing campaign, ensuring they were reached before smoking ban was implemented. Utilised Photoshop to show potential clients how product could be tailored to specific needs through individual branding, in order to grow business and increase sales.

Education

  • Dublin City University
    MBS
    2009 - 2010
  • Edinburgh Napier University
    BA(Hons)
    2007 - 2009
  • Belfast Metropolitan College
    HND
    2005 - 2007

Community

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