Collin Hyslop
Senior Media Specialist at iMatrix- Claim this Profile
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Bio
Experience
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iMatrix
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Advertising Services
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100 - 200 Employee
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Senior Media Specialist
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Oct 2020 - Present
• Manage and oversee the entire media department, including project execution and team performance, as well as developing and implementing new Standard Operating Procedures (SOPs) to streamline media processes and improve efficiency and quality of work. • Successfully onboard and train new media specialists, as well as provide cross-department training to enhance team skills and knowledge, creating & maintaining a highly collaborative & supportive environment focused on continuous development. • Serve as a subject matter expert for ancillary products and services, consulting with and presenting to sister companies to drive value and revenue. • Ensure seamless departmental operations and project delivery as interim team lead when the manager is on leave, leveraging strong project management skills and attention to detail to meet project goals and deadlines. • Awards: - 2022 Most Valuable Employee on Social Media / Media Team
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Media Specialist
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May 2019 - Oct 2020
• Served as a client-facing representative, managing media production, project management, and product implementation for all enterprise and VIP clients, coordinating multiple projects, and ensuring effective communication, timely delivery, and high-quality work. • Uploaded media assets to various platforms, including the client's website, YouTube channel, and Facebook page, to maximize reach and engagement. • Demonstrated strong conflict resolution skills, de-escalating at-risk clients and finding effective solutions to reestablish trust and confidence in clients. • Led product implementation of internet listing service, serving as a subject matter expert for internal and client questions and ensuring clients received maximum value from service. • Awards: - 2019 Most Valuable Employee on Social Media / Media Team - October 2020 Client Experience Most Valuable Employee of the Month
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Internet Consultant
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Nov 2018 - May 2019
• Conducted B2B inside sales to Chiropractic and Health & Wellness practices, utilizing high-volume outbound cold-calling approach with daily 75 calls.• Built rapport and trust with prospects while identifying pain points and effectively communicating the value of iMatrix's service offerings.• Presented and demonstrated the value of iMatrix's service offerings, effectively overcoming objections to close sales.• Consulted with prospects on innovative and effective internet marketing strategies, leveraging expertise in social media, online reputation, SEO, and Google AdWords to drive business growth.
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Business Development Representative
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Nov 2016 - Nov 2018
• Conducted high-volume outbound cold-calling, averaging 75 calls per day, while building rapport and trust with prospects, identifying pain points, and effectively communicating value of iMatrix's service offerings.• Actively utilized Salesforce to organize and manage prospects leads, while coordinating with Consultant's schedule to ensure a smooth handoff of leads.• Worked collaboratively with the marketing department to follow up on marketing and new business leads, driving revenue growth and business expansion efforts
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Education
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California State University San Marcos
Bachelor of Arts - BA, History