Colleen McCarthy

Realtor Sales Associate at Jack Conway & Co., Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Boston, Massachusetts, United States, US

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Experience

    • Real Estate
    • 400 - 500 Employee
    • Realtor Sales Associate
      • Jan 2022 - Present

  • Helen of Troy
    • Marlborough, MA
    • Associate Brand Manager
      • Nov 2017 - Jun 2021

    • United States
    • Retail
    • 500 - 600 Employee
    • E-commerce Picker
      • Nov 2007 - Dec 2017

      • Responsible for overseeing the department when manager is absent • Works independently as part of a team to deliver high level of satisfaction to all customers • Responsible for processing order payments and refund transactions • Efficiently pick orders for each online shopping order ensuring only the highest quality merchandise is selected • Responsible for overseeing the department when manager is absent • Works independently as part of a team to deliver high level of satisfaction to all customers • Responsible for processing order payments and refund transactions • Efficiently pick orders for each online shopping order ensuring only the highest quality merchandise is selected

    • United States
    • Manufacturing
    • 300 - 400 Employee
    • Brand Assistant
      • Dec 2015 - Nov 2017

      · Support the Brand Manager with the implementation of initiatives, including promotional campaigns and trade initiatives, to achieve desired business results. · Conduct the forecasting and budget reconciliation process for the entire platform. · Independently manage key marketing and product initiatives, including label changes, promotional executions, special packs and new flavor development with marketing services, R&D, supply chain, finance and sales. · Work with the Brand… Show more · Support the Brand Manager with the implementation of initiatives, including promotional campaigns and trade initiatives, to achieve desired business results. · Conduct the forecasting and budget reconciliation process for the entire platform. · Independently manage key marketing and product initiatives, including label changes, promotional executions, special packs and new flavor development with marketing services, R&D, supply chain, finance and sales. · Work with the Brand Manager on the annual Plan to develop clear and concise strategies and tactics, which meet the Brand objectives. · Conduct analyses on category trends, competitors, and white space ideas for future innovation. Show less · Support the Brand Manager with the implementation of initiatives, including promotional campaigns and trade initiatives, to achieve desired business results. · Conduct the forecasting and budget reconciliation process for the entire platform. · Independently manage key marketing and product initiatives, including label changes, promotional executions, special packs and new flavor development with marketing services, R&D, supply chain, finance and sales. · Work with the Brand… Show more · Support the Brand Manager with the implementation of initiatives, including promotional campaigns and trade initiatives, to achieve desired business results. · Conduct the forecasting and budget reconciliation process for the entire platform. · Independently manage key marketing and product initiatives, including label changes, promotional executions, special packs and new flavor development with marketing services, R&D, supply chain, finance and sales. · Work with the Brand Manager on the annual Plan to develop clear and concise strategies and tactics, which meet the Brand objectives. · Conduct analyses on category trends, competitors, and white space ideas for future innovation. Show less

    • United States
    • Internet Publishing
    • 700 & Above Employee
    • CRM Email Marketing Specialist
      • Sep 2014 - Nov 2015

      • Manage B2C and B2B email marketing programs end-to-end, including planning, targeting, set-up, testing, execution, reporting and optimization • Optimize email performance through A/B testing, life-cycle management, personalization, dynamic content and creative optimization • Manage Canadian business campaigns to ensure all messages are sent in an efficient, effective, and timely manner • Responsible for gathering reporting for all business and consumer e-mails on a weekly basis to… Show more • Manage B2C and B2B email marketing programs end-to-end, including planning, targeting, set-up, testing, execution, reporting and optimization • Optimize email performance through A/B testing, life-cycle management, personalization, dynamic content and creative optimization • Manage Canadian business campaigns to ensure all messages are sent in an efficient, effective, and timely manner • Responsible for gathering reporting for all business and consumer e-mails on a weekly basis to determine any irregularities • Develop and analyze key email kpi’s to ensure campaigns are meeting program goals. • Partner with internal creative team to design emails and content that drives engagement/action. • Ensure the timely deployment of initiatives and project success by managing calendars, processes, and program documentation to support marketing execution • Stay current with email marketing best practices, strategies, and industry standards Show less • Manage B2C and B2B email marketing programs end-to-end, including planning, targeting, set-up, testing, execution, reporting and optimization • Optimize email performance through A/B testing, life-cycle management, personalization, dynamic content and creative optimization • Manage Canadian business campaigns to ensure all messages are sent in an efficient, effective, and timely manner • Responsible for gathering reporting for all business and consumer e-mails on a weekly basis to… Show more • Manage B2C and B2B email marketing programs end-to-end, including planning, targeting, set-up, testing, execution, reporting and optimization • Optimize email performance through A/B testing, life-cycle management, personalization, dynamic content and creative optimization • Manage Canadian business campaigns to ensure all messages are sent in an efficient, effective, and timely manner • Responsible for gathering reporting for all business and consumer e-mails on a weekly basis to determine any irregularities • Develop and analyze key email kpi’s to ensure campaigns are meeting program goals. • Partner with internal creative team to design emails and content that drives engagement/action. • Ensure the timely deployment of initiatives and project success by managing calendars, processes, and program documentation to support marketing execution • Stay current with email marketing best practices, strategies, and industry standards Show less

    • United States
    • Internet Publishing
    • 700 & Above Employee
    • CRM Marketing Coordinator
      • Nov 2013 - Sep 2014

      • Responsible for gathering data in order to implement a global e-mail marketing program that aligns with US tactics • Collaborate with global countries to update their business and consumer marketing e-mails in order to increase revenue • Manage Canadian business campaigns to ensure all messages are sent in an efficient, effective, and timely manner • Responsible for gathering reporting for all business and consumer e-mails on a weekly basis to determine any… Show more • Responsible for gathering data in order to implement a global e-mail marketing program that aligns with US tactics • Collaborate with global countries to update their business and consumer marketing e-mails in order to increase revenue • Manage Canadian business campaigns to ensure all messages are sent in an efficient, effective, and timely manner • Responsible for gathering reporting for all business and consumer e-mails on a weekly basis to determine any irregularities • Responsible for arrangement of logistics for webinar sessions with L-3 Communications to ensure they are executed proficiently

    • Campaign Coordinator
      • Mar 2013 - Nov 2013

      • Responsible for setup and deployment of e-mail marketing campaigns to include target e-mail audience based on specified segmentation criteria • Worked to setup e-mails in CRM system including input of HTML codes, uploading graphics, and set track-able URLs • Liaison between Strategic Marketing Manager, Design Studio, and various companies to ensure multiple project deadlines are met

    • Temporary CRM Marketing Operations Specialist
      • May 2012 - Mar 2013

      • Responsible for the setup and deployment of e-mail marketing campaigns to include target e-mail audience based on specified segmentation criteria • Setup e-mails in CRM system including input of HTML code, uploading graphics, and setting track-able URLs, and defining and maintaining e-mail standards

Education

  • Assumption College
    Bachelor of Arts (B.A.), Marketing
    2008 - 2012

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