Colleen Herr

Marketing and Communications Specialist at The Ohio State University Center for Automotive Research
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Experience

    • United States
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Marketing and Communications Specialist
      • Jan 2017 - Present
    • United States
    • Higher Education
    • 1 - 100 Employee
    • Communications Coordinator
      • Sep 2014 - Dec 2016

      As the communications coordinator for the College of Public Health I create all marketing and promotional pieces, manages the college's social media sites and develop news stories and multimedia content for the college. I also make sure news is distributed to key communication and media outlets and utilize visual storytelling methods through modern and sophisticated graphic design, photography, infographics and video to get a message across.

    • Alumni Affairs and Outreach Coordinator
      • Mar 2012 - Aug 2014

      Colleen coordinates all alumni communications, events and programs for the College of Public Health alumni with the goal of cultivating an engaged alumni community. She also serves as the College Alumni Relations Liaison (CARL) for both the College of Public Health Alumni Society (CPHAS) and the Health Services Management and Policy Alumni Society (HSMPAS). She is a member of the College of Public Health advancement team (alumni, fundraising, web development, and communications). Colleen serves on the Events Committee for the College of Public Health.

    • Education Administration Programs
    • 1 - 100 Employee
    • Alumni Relations Director at St. Francis DeSales H.S.
      • Aug 2005 - Mar 2012

      Responsible for all alumni communications and marketing including printed collateral, promotional pieces, website content, and events. Assists with institutional advancement projects including annual fund and annual reports. • Developed comprehensive marketing calendar to ensure all publications, promotional pieces and marketing materials were produced and delivered on time and on budget. • Wrote and edited Alumni Profile and Class Notes for St. Francis DeSales H.S. magazine. • Played a critical role in designing dynamic, new website. Developed content, assisted with design and layout. • Designed and published all alumni communications including both print and online newsletters, brochures, event invitations and posters. • Effectively and regularly communicated with alumni through monthly e-newsletters. • Managed DeSales Alumni Facebook page. • Published inaugural Alumni Achievement Book. Conducted and wrote interviews, designed layout and planned all marketing logistics. • Arranged Alumni Awards of Distinction dinners as well as all award submissions, nominations and selections. Attended meticulously to details such as budget, menu planning, seating arrangements and flow of presentation.

    • United States
    • Health, Wellness & Fitness
    • Front Desk Manager
      • Aug 1999 - Jul 2005

      Responsible for supervising Front Desk employees while delivering excellent customer service through in person and phone contact. Consistently stayed within budget while organizing staff schedule and payroll. • Recreated membership packets given to new members and increased membership retention. • Supervised employees on their ability to interact with members and work as a team. • Effectively developed teamwork initiatives to sustain a positive working environment for the front desk staff as well as other departments throughout the club. • Spearheaded all marketing and advertising aspects of Indoor Triathlon. Distributed sponsorship packets to local businesses. Raised sponsor participation by more than 50% compared to prior years.

Education

  • The Ohio State University
    B.A. Communications, Communications
    2001 - 2005
  • Columbus College of Art & Design
    Continuing Education Course, Design and Visual Culture, Adobe Illustrator
    2009 - 2011
  • St. Francis DeSales High School
    1997 - 2001

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