Colleen Cardarella
Owner at Peak Marketing Communications, LLC- Claim this Profile
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American Sign Language -
Topline Score
Bio
Thomas Rosenecker
Colleen was able to drive continuous improvements of our online marketing initiatives, especially email marketing, by utilizing cutting edge technologies and making data driven decisions.
Christine Nowak Wittmann
Colleen has been working with me to focus my business on profitable markets and promote my products. She was instrumental to the launch of my most successful line, bfloGALS, and keeps me on task managing its growth and scope.
Thomas Rosenecker
Colleen was able to drive continuous improvements of our online marketing initiatives, especially email marketing, by utilizing cutting edge technologies and making data driven decisions.
Christine Nowak Wittmann
Colleen has been working with me to focus my business on profitable markets and promote my products. She was instrumental to the launch of my most successful line, bfloGALS, and keeps me on task managing its growth and scope.
Thomas Rosenecker
Colleen was able to drive continuous improvements of our online marketing initiatives, especially email marketing, by utilizing cutting edge technologies and making data driven decisions.
Christine Nowak Wittmann
Colleen has been working with me to focus my business on profitable markets and promote my products. She was instrumental to the launch of my most successful line, bfloGALS, and keeps me on task managing its growth and scope.
Thomas Rosenecker
Colleen was able to drive continuous improvements of our online marketing initiatives, especially email marketing, by utilizing cutting edge technologies and making data driven decisions.
Christine Nowak Wittmann
Colleen has been working with me to focus my business on profitable markets and promote my products. She was instrumental to the launch of my most successful line, bfloGALS, and keeps me on task managing its growth and scope.
Experience
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Peak Marketing Communications, LLC
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Advertising Services
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1 - 100 Employee
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Owner
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Feb 2010 - Present
Email strategy and implementation*Email strategy & planning*Optimizing database for segmentation, personalization and targeted campagins*Campaign automation and triggers*Email integration with social media and content*List cleansing and prospect reactivation*Targeted and personalized campaigns*System review and setup including preferences and segmentation*Email program health check*Email setup, testing, deployment and reporting services Email strategy and implementation*Email strategy & planning*Optimizing database for segmentation, personalization and targeted campagins*Campaign automation and triggers*Email integration with social media and content*List cleansing and prospect reactivation*Targeted and personalized campaigns*System review and setup including preferences and segmentation*Email program health check*Email setup, testing, deployment and reporting services
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VP Marketing
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Jul 2013 - Dec 2018
Boutique agency serving clients primarily with personal development programs or subscription-based products. Boutique agency serving clients primarily with personal development programs or subscription-based products.
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Lifebook
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Director of Marketing
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May 2012 - Apr 2015
Discover, document and achieve your very best life. Discover, document and achieve your very best life.
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VWR Education
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Primary and Secondary Education
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1 - 100 Employee
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Online Marketing Manager
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Aug 2005 - May 2012
Email Marketing Manager, Jun 2011-May2012E-Commerce Manager, Nov 2006-Jun 2011E-Commerce Project Manager, Aug 2005-Nov 2006 Email Marketing Manager, Jun 2011-May2012E-Commerce Manager, Nov 2006-Jun 2011E-Commerce Project Manager, Aug 2005-Nov 2006
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New Era Cap
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Strategic Business Unit Manager
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Jul 2000 - Jan 2005
Strategic Business Unit Manager,Collegiate Headwear, Mar 04-Jan 05Strategic Alliances Coordinator, Jan 03-Mar 04Product Manager, Collegiate Headwear, Jan 02-Jan 03Assistant Product Manager, Collegiate Headwear,July 00-Jan 02 Strategic Business Unit Manager,Collegiate Headwear, Mar 04-Jan 05Strategic Alliances Coordinator, Jan 03-Mar 04Product Manager, Collegiate Headwear, Jan 02-Jan 03Assistant Product Manager, Collegiate Headwear,July 00-Jan 02
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Rich Products Corporation
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United States
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Food and Beverage Manufacturing
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700 & Above Employee
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Intern, Brand Management
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May 1999 - May 2000
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University at Buffalo
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United States
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Higher Education
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700 & Above Employee
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Graduate Assistant
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Sep 1998 - May 2000
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Creative Director
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Feb 1997 - Aug 1998
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Sugarbush Chamber of Commerce
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United States
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Advertising Services
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Executive Director
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Sep 1995 - Feb 1997
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Commercial Coordinator
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Sep 1992 - Sep 1995
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Education
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University at Buffalo School of Management, The State University of New York
MBA, Marketing -
Syracuse University
B.S., Major - Communications, Electronic Media Production. Minor - English -
Grand Island Senior High School