Colin Riedl

Marketing Director & Graphic Designer at Cochrane Toyota + Tacoma Town
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Contact Information
us****@****om
(386) 825-5501
Location
Calgary, Alberta, Canada, CA

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Credentials

  • Diploma
    New Brunswick College Of Craft And Design

Experience

    • Canada
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Marketing Director & Graphic Designer
      • Jan 2020 - Present

    • Canada
    • Graphic Design
    • Graphic Designer
      • Nov 2013 - Present

      Through my work as a freelance graphic designer, I have expanded my expertise and passion for client-driven design. My mission is to design materials that meet each client’s unique needs and incorporates each brand’s distinctive perspective.I strive to exceed my client's expectations by creating design concepts that are individually tailored to represent their product, service, or vision.COMPANY RESPONSIBILITY• Customer Service• Conducting Sales• Promotional And Advertisement Material Designs• Managing Budget For Paid Advertising.• Paid Campaign Adverting• Social Media Marketing• Web Design And Development• Marketing• Market Research• Social Media Profile Designs• Lead Generation• Email Management• BookkeepingSERVICES• Logo Design• Brand Style Guides• Re-branding.• Business Cards & Stationery• Web & Mobile Design• Flyer Design• Posters Design• Illustration (Digital & Traditional Media)• Photoshop Editing• Presentation Design• Infographic Design• T-shirts & Merchandise• Book & Album Covers• Banner Ads• Car Wraps• Decal Design And Installation• Stickers• Brochure Design• Poster Design• Vector Tracing• Postcard Design• Catalog Design• Menu Design• Video Editing• Short Video Ads• Slideshows & Promo Videos• Product Photography• Spokespersons Videos• Social Media Ad Campaigns• Google Ad Creation• Seo Auditing & Optimization• Search Engine Optimization (Seo)• Social Media Marketing• Web Traffic• Marketing Strategy• Social Media DesignNO PROJECT IS TOO BIG OR TOO SMALL!

    • Canada
    • Automotive
    • 1 - 100 Employee
    • Graphic Designer | Digital Marketing Specialist | Advertising
      • Oct 2016 - Oct 2020

      My time in this position has developed my ability to design user-targeted digital marketing and print material in a deadline-driven environment. As a digital marketing specialist, I drive traffic and boost audience engagement with dynamic marketing strategies and campaigns, while introducing innovative techniques to strengthen brand loyalty, increase revenue, and connect with consumers.My position at Red Deer Toyota as a graphic designer and Digital Marketing Specialist consists of many different roles.IN-HOUSE ADVERTISING• Monthly Promotion Advertising• Poster Design• Mailout (Digital And Physical)• Website Banner And Specials Page Adverting• Social Media Advertising• Vehicle DecalsDEALERSHIP ADVERTISING• Dealership Logo Design (Brand Recognition)• Waiting Room Poster Advertising• Special Events Promotion Material• Vehicle Decals• Letterhead And Forms For Red Deer ToyotaEmployees• Shop Sign Design• Decal Design And InstallationSOCIAL MEDIA• Managing All Social Media Pages• Organic Advertising (Facebook, Instagram, Twitter, And Youtube) • Paid Campaign Adverting (Facebook, Instagram, And Youtube)• Managing Budget For Paid Advertising • Video Ads (Youtube)PHOTOGRAPHY / VIDEO• Promotional Video Advertising (Film And Editing)• Youtube Video• Inventory Photo's (Vehicles On Website)• Employee Photos• Event Photos• Customer Delivery Photo• Vehicles Photo's With Accessories • Vehicle Walkaround VideoDIGITAL• Seo Auditing & Optimization• Google Analytics• Website Landing Page Design• Website Advertising/banners• Design And Maintaining Specials Pages • Email & Social Media Marketing• Overlooking And Executing 3 Birds Guideline (3 Birds: Automotive Marketing Solutions)• Working Directly With The Performance Manager (Dealer Inspire: Platform Provider)• Working Directly With Internet Director (Analytics And Ad-words)• Managing Inventory• Overwatch Of The Website To Make Sure Design Meets Dealerships Requirements

Education

  • New Brunswick College of Craft and Design (NBCCD)
    Diploma, Graphic Design
    2010 - 2013

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