Colin Romaglia
Marketing Communications Specialist at University of Utah College of Pharmacy- Claim this Profile
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Bio
Experience
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University of Utah College of Pharmacy
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United States
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Higher Education
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1 - 100 Employee
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Marketing Communications Specialist
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Sep 2022 - Present
Salt Lake City, Utah, United States Assists in the growth and development of the University of Utah College of Pharmacy's: - New Initiative Strategies from a Marketing/Communications Perspective - Audience and Content Development on Social Media - Digital Advertising Campaigns - Website Content Writing - Event Photography
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bChannels
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United Kingdom
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IT Services and IT Consulting
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1 - 100 Employee
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Virtual Partner Marketing Manager (vPMM)
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Oct 2021 - Sep 2022
Lehi, Utah, United States - Responsible for technology clients that are apart of the Amazon Partner Network (APN) Marketing Concierge Service. - Assists in strategy to promote software and various products on Amazon Web Services (AWS) Marketplace. - Manages ~$1,300,000 in AWS Marketplace driven campaigns across 16 Independent Software Vendors (ISVs). - Work with marketing agencies that specialize in technology client services in order to produce whitepapers, infographics, eBooks, and demand generation campaigns… Show more - Responsible for technology clients that are apart of the Amazon Partner Network (APN) Marketing Concierge Service. - Assists in strategy to promote software and various products on Amazon Web Services (AWS) Marketplace. - Manages ~$1,300,000 in AWS Marketplace driven campaigns across 16 Independent Software Vendors (ISVs). - Work with marketing agencies that specialize in technology client services in order to produce whitepapers, infographics, eBooks, and demand generation campaigns (Content Syndication, Webinars, Live Events, etc...). - Provides local Information Technology (IT) support within the US region such as new hire laptop set-ups, application difficulty resolutions, and on-boarding presentations. Show less
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Arizona State University - Walter Cronkite School of Journalism and Mass Communication
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United States
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Higher Education
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100 - 200 Employee
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Digital Marketing Specialist, Digital Audiences Lab
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May 2019 - Aug 2021
Phoenix, Arizona, United States - Responsible for mentoring incoming students to the lab on various digital marketing teams and tools. - Head of Paid Media, Social, and Search Teams, focusing heavily on advertising platforms Facebook Business Manager, Twitter Ads, Outbrain, Brandzooka, and Google Display/Search Ads (CPM/PPC). Additionally, SEO (search engine optimization) and link building strategies were deployed within the Search Team for 6-8 different clients per Arizona State University semester. - Effectively… Show more - Responsible for mentoring incoming students to the lab on various digital marketing teams and tools. - Head of Paid Media, Social, and Search Teams, focusing heavily on advertising platforms Facebook Business Manager, Twitter Ads, Outbrain, Brandzooka, and Google Display/Search Ads (CPM/PPC). Additionally, SEO (search engine optimization) and link building strategies were deployed within the Search Team for 6-8 different clients per Arizona State University semester. - Effectively utilized and balanced a budget of approximately $11,000 per semester for clients. - Clients Included: Arizona PBS, Future Tense (Slate.com), Global Sport Matters, Zócalo Public Square, Creative Nonfiction, Issues in Science and Technology, Elemental, and ASU News. Show less
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Reshoevn8r
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United States
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Retail
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1 - 100 Employee
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Data Analyst and Storytelling Intern
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Feb 2021 - Jun 2021
Phoenix, Arizona, United States - Conducted data audit of company’s sales, website users, and target demographic from 2018-2021. - Developed innovative data visuals and data-driven narratives. - Assisted with UTM Code performance tracking for blogs and influencers. - Utilized Google Analytics and Shopify Analytics dashboards.
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Envida Social
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United States
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Advertising Services
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1 - 100 Employee
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Digital Marketing Intern
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Aug 2020 - Dec 2020
Scottsdale, Arizona, United States - Managed social media quality control for over 30 multifamily housing complexes across the country. -Created, optimized, and edited various Page Like, Website Traffic, Lead Generation, and Engagement Campaigns using Facebook Business Manager. - Utilizing tools such as project task manager, Asana, and Facebook Business Manager to complete weekly assignments from Production Manager, Brianne Massa. - Understanding how various Envida Social teams function such as the ads department and… Show more - Managed social media quality control for over 30 multifamily housing complexes across the country. -Created, optimized, and edited various Page Like, Website Traffic, Lead Generation, and Engagement Campaigns using Facebook Business Manager. - Utilizing tools such as project task manager, Asana, and Facebook Business Manager to complete weekly assignments from Production Manager, Brianne Massa. - Understanding how various Envida Social teams function such as the ads department and graphics department. Show less
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Phoenix Mercury
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United States
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Spectator Sports
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1 - 100 Employee
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Mercury Marketing Intern
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May 2020 - Jul 2020
Phoenix, Arizona, United States - Assisted Marketing Manager, Natalie Kirby. - Created tasks in project management tool, Workfront, to communicate with Email Marketing and Design Teams. - Helped develop marketing techniques and campaigns prior to the 2020 WNBA season inside the bubble, in Bradenton, FL. - Participated in all major Phoenix Mercury Operating and Communications meetings. - Assisted in office relocation projects due to the renovation of Talking Stick Resort Arena in downtown Phoenix, Arizona.
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Education
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Arizona State University - Walter Cronkite School of Journalism and Mass Communication
Bachelor's degree, Sports Journalism -
Arizona State University - Walter Cronkite School of Journalism and Mass Communication
Minor, Digital Audiences -
Arizona State University - W. P. Carey School of Business
Certificate, Sales and Marketing Essentials