Cody Broder
Director of Ecommerce at TekBrands- Claim this Profile
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Bio
Experience
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TekBrands
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United States
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Manufacturing
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1 - 100 Employee
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Director of Ecommerce
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Jan 2023 - Present
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ATG (Auction Technology Group)
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United Kingdom
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Software Development
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100 - 200 Employee
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Marketing Manager, North American Industrial & Commercial Brands
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Feb 2022 - Oct 2022
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AccuQuilt
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United States
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Retail Art Supplies
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1 - 100 Employee
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Marketing Manager
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Aug 2019 - Feb 2022
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Marketing Coordinator
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May 2018 - Aug 2019
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Kensium
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United States
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IT Services and IT Consulting
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200 - 300 Employee
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Content Marketer
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Jul 2016 - Mar 2018
As a marketing coordinator and the primary content writer for Kensium, I:- Created content for a variety of topics, including eCommerce, ERP systems, electronic document management, HR management and legal support services - Wrote content for social media, web pages, brochures, videos and other assets- Coordinated with design and executive teams to concept, create and approve materials- Helped establish and maintain brand standards across all marketing materials- Refined audits, Q&A documents and user guides to ensure precision and consistency- Curated and segmented contact lists for direct mail and email campaigns- Crafted goal-directed email campaigns and used online tools to send mass mailings- Interviewed clients and thought leaders to understand key selling points and value propositions- Discovered leads that were openly seeking solutions from companies fitting our profile- Maintained positive relationships with partners through co-marketing activities- Constructed marketing analytics reports and shared suggestions with management- Served as a primary event planner for tradeshows and other partner-hosted events Show less
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Copywriting Intern
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Mar 2016 - Jul 2016
Developed media schedules and collaborated with team members to craft and edit content for social media, web and email campaigns.
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No Coast Bias
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Online Audio and Video Media
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Contributor
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May 2014 - Nov 2016
Blogged and wrote about sports-related topics for the Fox Sports affiliate. Blogged and wrote about sports-related topics for the Fox Sports affiliate.
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National Student Advertising Competition
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Entertainment
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1 - 100 Employee
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Content Editor/Researcher
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Jan 2016 - May 2016
In addition to overseeing all copy on the campaign, constructed and carried out research executions, including focus groups, surveys and questionnaires, in order to gain insights. In addition to overseeing all copy on the campaign, constructed and carried out research executions, including focus groups, surveys and questionnaires, in order to gain insights.
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Lied Center for Performing Arts
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Lincoln, Nebraska Area
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Social Media Marketing Intern
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Apr 2015 - May 2016
Produced content for social media pages and managed relationships with customers and partners. Produced content for social media pages and managed relationships with customers and partners.
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National Student Advertising Competition
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Entertainment
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1 - 100 Employee
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Copy Chief
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Jan 2015 - Apr 2015
Oversaw copy on distributed materials and executions used throughout the integrated campaign. Oversaw copy on distributed materials and executions used throughout the integrated campaign.
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Communications Intern
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Jun 2013 - Dec 2013
Interviewed sources, wrote stories and gathered data for J-Alumni News Magazine and eNUz publications. Interviewed sources, wrote stories and gathered data for J-Alumni News Magazine and eNUz publications.
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Suburban Newspapers
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Bellevue, Nebraska
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Reporting Intern
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Aug 2011 - May 2012
Edited stories, interviewed sources, wrote press releases and captured photos for the Papillion Times and Bellevue Leader publications. Edited stories, interviewed sources, wrote press releases and captured photos for the Papillion Times and Bellevue Leader publications.
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Education
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University of Nebraska-Lincoln
Advertising & Public Relations; Business Administration