Cody LaHoste

Client Marketing Manager at Momentum.
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us****@****om
(386) 825-5501

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Andrew Fly, MBA

Cody is as dependable as it gets. I have known Cody for almost 3 years and he's been a team member in my channel for the last 14 months. He's an excellent account manager that uses his ability as an analytical thinker and problem solver to present complete solutions to his customers, which is why is does particularly well retaining 'problem' accounts. He's a tremendous team player and is always willing to assist his colleagues. Cody would a be fantastic asset to any organization.

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Credentials

  • Google Analytics (GA4) Certification
    Google
    Nov, 2022
    - Nov, 2024
  • Shopping Ads Certification
    Google Ads
    Nov, 2022
    - Nov, 2024
  • Google Ads Display Certification
    Google Ads
    Oct, 2018
    - Nov, 2024
  • Google Ads Search Certification
    Google Ads
    Oct, 2018
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Oct, 2018
    - Nov, 2024
  • Project Management Essentials Certified (PMEC)™
    Management and Strategy Institute
    May, 2018
    - Nov, 2024
  • Six Sigma Lean Green Belt Certified (LGBC)™
    Management and Strategy Institute
    May, 2018
    - Nov, 2024
  • Dale Carnegie Course - Effective Communications and Human Relations Skills for Success
    Dale Carnegie Training
    Aug, 2014
    - Nov, 2024
  • Google Digital Sales Certification
    Google
    Jan, 2017
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Client Marketing Manager
      • 2018 - Present

      At Momentum, we're passionate about two things: marketing and manufacturing. We have partnered with over 100 industrial brands determined to thrive in today's ever-changing digital world. We're at our best when collaborating with companies that have a strategic outlook and are prepared to capitalize on innovative ideas to build sustainable solutions for their organizations. With over 10 years of hands-on industrial marketing experience, our team of developers, marketers, data analysts and creatives have extensive knowledge and experience in the industrial niche. We use our talent to propel industrial brands forward in today's ever-changing digital landscape. Show less

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Marketing Consultant
      • 2014 - 2017

      I was accountable for implementing and monitoring multifaceted marketing campaigns for revenue accounts nationwide using platforms and strategies including major search engines, digital and mobile advertising, the Real Yellow Pages print directory, reputation management, and website development. As a dependable performer, I maintained a company-wide sales representative ranking in the top 25% in 2015 and top 10 overall in 2016 (114% to goal) and 2017 (125% to goal). My successful tenure included leveraging market research and data analysis to design comprehensive marketing programs, ensuring client and company growth, and delivering over $1.1 million in annual bookings. Show less

    • United States
    • Food and Beverage Services
    • 400 - 500 Employee
    • Account Manager
      • 2012 - 2014

      My responsibilities were based around independently developing strategic plans for over 250 key retailer relationships through product distribution, inventory control, client education on market projections and standards, implementing program initiatives to improve market share and profitability, prospecting for contract negotiations, and managing accounts receivable and payable. Key successes included generating over $1.5 million in annual revenue, capturing 16% territorial sales growth by increasing distribution of existing product, driving sales through various chain and independent account promotions, and attaining 8% account expansion. My efforts led to personal and team success including maintaining a top rank on the leading Red Bull sales division team statewide and a top two sales team across my organization; my team was also voted top five in customer satisfaction among over 150 distributors nationwide. Show less

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Admin/Retail
      • 2011 - 2012

      • Acted as liaison between managerial staff and patrons by providing customer service, clerical and administrative support, and easing concerns through conflict resolution • Organized and ran retail sales of goods in pro shop; ticket office operation and cash flow • Trained new employees in park operations and opening/closing procedures • Acted as liaison between managerial staff and patrons by providing customer service, clerical and administrative support, and easing concerns through conflict resolution • Organized and ran retail sales of goods in pro shop; ticket office operation and cash flow • Trained new employees in park operations and opening/closing procedures

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Media and Public Relations
      • 2011 - 2012

      • Assembled and maintained biographical information and statistics for website and media • Submitted stories and features for website and game publications including player interviews and engaging content for fans • Facilitated marketing for local businesses and provided logistical support in all facets of game day entertainment • Conducted PR efforts to promote interactivity between franchise and fan base • Assisted sponsors/vendors before, during and after events Show less

    • United States
    • Sporting Goods Manufacturing
    • 100 - 200 Employee
    • Marketing and Event Management Specialist
      • 2011 - 2011

      • Planned, organized and advertised First Annual Football Showcase resulting in attendance of 50+ athletes from 20+ schools • Formulated company newsletter including company bio and website/social media links • Conducted research on mobile application to include statistics, schedules, and other relevant member information • Used communication skills to highlight company's innovative approaches and products; increased membership and revenue • Planned, organized and advertised First Annual Football Showcase resulting in attendance of 50+ athletes from 20+ schools • Formulated company newsletter including company bio and website/social media links • Conducted research on mobile application to include statistics, schedules, and other relevant member information • Used communication skills to highlight company's innovative approaches and products; increased membership and revenue

    • United States
    • Spectator Sports
    • 100 - 200 Employee
    • Youth Programs Volunteer
      • 2011 - 2011

      • Assisted with registration and logistics during NFL Flag Regional Championships • Assisted with registration and logistics during NFL Flag Regional Championships

    • United States
    • Higher Education
    • 700 & Above Employee
    • Department of Finance Student Worker
      • 2006 - 2007

Education

  • Louisiana State University
    Bachelor of Science
    2006 - 2012
  • Patterson High School
    2002 - 2006

Community

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