Clint Asena

Digital Marketing Analyst at Fleetsimplify
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Contact Information
us****@****om
(386) 825-5501
Location
Nairobi County, Kenya, KE
Skills

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Credentials

  • Social Media Strategy for small businesses
    Alison - Free Online Learning
    Jan, 2021
    - Nov, 2024
  • Google Ads Search Certification
    Google Ads
    Oct, 2020
    - Nov, 2024
  • Fundamental In Digital Marketing
    Google
    May, 2020
    - Nov, 2024

Experience

  • Fleetsimplify
    • Kenya
    • Truck Transportation
    • 1 - 100 Employee
    • Digital Marketing Analyst
      • May 2023 - Present

      Develop and execute comprehensive digital marketing strategies to drive brand awareness, lead generation, and customer acquisition Develop and execute innovative growth marketing strategies that drive user acquisition, retention, and revenue growth. Identify and test new channels and tactics to drive growth, including SEO, SEM, social media, email marketing, and content marketing. Manage social media accounts across different platforms. Create and manage organic & paid search and social media advertising campaigns across various platforms Conduct research on target audience and industry trends to optimize marketing campaigns Analyse campaign performance and adjust strategies as needed to achieve KPIs and maximize ROI Develop and manage marketing budgets and track campaign performance to ensure ROI. Continuously monitor and optimize campaigns to improve performance and achieve business goals. Prepare and provide reports within agreed timelines. Collaborate with cross-functional teams to ensure all digital marketing efforts are aligned with business objectives Stay up-to-date with industry trends, emerging technologies, and digital marketing best practices Show less

  • AfyaPro Connected Care
    • Kenya
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Aug 2021 - Feb 2023

      Manage and update the Organization’s social media accounts as required. • Conduct keyword research and use SEO guidelines to optimize organization related content. • Research industry-related topics. • Prepare well-structured drafts using digital publishing platforms. • Capture, edit and create videos. • Create and distribute marketing content to advertise our company and products. • Edit and proofread written pieces before publication. • Promote content on social networks and monitor engagement (e.g., comments and shares) • Identify customers’ needs and recommend new topics. • Coordinate with marketing and design teams to illustrate articles. • Measure web traffic to content (e.g., conversion and bounce rates) Show less

  • Metropol Corporation Limited
    • Kenya
    • Financial Services
    • 100 - 200 Employee
    • Digital Marketing Executive
      • May 2020 - Mar 2021

      • Develop and manage digital marketing campaigns• Manage organization’s website• Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc• Track the website traffic flow and provide internal reports regularly• Identify new digital marketing trends and ensure that the brand is in front of the industry developments.• Work on SEO of the website pages.• Edit and post content, videos, podcasts, and audio content on online sites.• Promote company’s product and services in the digital space.• Execute social media efforts to improve KPIs, likes, shares, tweets, etc.• Creating and executing SMS, and email-based marketing campaigns.• Responsible for page growth, Community Management within digital space and ultimately use of digital space for growth of revenue• Designing graphics and visual communications within brand initiatives.• Creating design work for both print and digital marketing efforts including ads, company newsletters, logos, annual report, infographics, HTML invitations, brochures, flyers, presentations and any additional marketing collateral. • Ensuring brand is consistent and guidelines are being followed across all deliverables.• Designing graphics and visual communications within brand initiatives.• Creating design work for both print and digital marketing efforts including ads, company newsletters, logos, annual report, infographics, HTML invitations, brochures, flyers, presentations and any additional marketing collateral. • Ensuring brand is consistent and guidelines are being followed across all deliverables. Show less

    • Credit Risk Management Officer
      • Apr 2019 - May 2020

      To sell all Metroplol products and solutions to new and existing customers to achieve set revenue targets.Researching on market opportunities in the trade and utilities sector so as to identify accounts and generate and follow through sales leads.Evaluate customers’ needs and build productive long lasting relationships.Reach out to clients through cold calls, email/letters, visits and presentations including attending client events, exhibitions so as to boost penetration and sales of Company products.Ensure high levels of customer satisfaction through excellent sales services. Show less

  • Ministry of Industry Trade and Cooperatives. State Department of trade
    • Nairobi, Kenya
    • Intern
      • Feb 2017 - Sep 2017

      International Trade Office International Trade Office

  • Ministry of Foreign Affairs
    • Kenya
    • Intern
      • Sep 2016 - Dec 2016

      Diaspora & Consular Directorate Diaspora & Consular Directorate

Education

  • United States International University
    Bachelor's degree, International Relations
    2013 - 2017

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