Clayton Myers
Director of Slate at Waybetter Marketing- Claim this Profile
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English Native or bilingual proficiency
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Italian Elementary proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Credentials
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Data Visualization Tableau
Loyola University MarylandMay, 2021- Nov, 2024 -
SQL
Loyola University MarylandMay, 2021- Nov, 2024 -
Data Visualization Python
Loyola University MarylandApr, 2021- Nov, 2024 -
Data Visualization R / R Studio / RMarkdown
Loyola University MarylandMar, 2021- Nov, 2024
Experience
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Waybetter Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Director of Slate
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Jun 2022 - Present
Lead construction of comprehensive Slate implementations and application builds for partner universitiesConstruct best-in-class applicant status portals for undergraduate, graduate, and online populationsManage project timelines, deliverables and results related to projectsDevelop product offerings to help partner universities drive enrollment Lead construction of comprehensive Slate implementations and application builds for partner universitiesConstruct best-in-class applicant status portals for undergraduate, graduate, and online populationsManage project timelines, deliverables and results related to projectsDevelop product offerings to help partner universities drive enrollment
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Loyola University Maryland
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United States
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Higher Education
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700 & Above Employee
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Director, Admission Operations
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Nov 2021 - Jun 2022
Oversee the ongoing implementation and configuration of Technolutions Slate CRM as Slate Captain.Supervise and train three full-time professional admission operations support staff.Hosted first webinar of 2022 Slate Stage, Leveraging Internal Communication to Ensure Event SuccessDetermine and implement best practices for data imports and exports from both external vendors and other university CRMs; communicate these procedures with colleagues.Manage internal and external Slate user accounts and permissions; coordinate regular training with users.Lead Event Communication Team in developing multi-faceted promotional campaigns for all undergraduate admission events, both in-person and online.Maintain and develop portals within Slate, including the applicant status portal and the athletics portal.Assist in implementation for advancement instance of Slate, providing expertise in forms, events, and payments.Coordinate student success data import, configuration, and display to support students during their enrollment lifecycle.
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Assistant Director, Admission Operations
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Mar 2020 - Nov 2021
Managed data integrity of student, application, organization, and organization contact data and records in Slate.Served as the primary CRM resource for numerous departments; build and manage 4 supplemental applications, coordinating with stakeholders as needed.Developed comprehensive event marketing emails to send to 110,000+ recipients biweekly.Constructed online and in-person event surveys for most event types within Slate.
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Admission Counselor
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Jul 2018 - Mar 2020
Granted Technolutions Slate CRM administrator permissions, assisting the director of enrollment systems and operations with day-to-day system management and maintenanceProduced a 14-page data document that provided other members of the recruitment team with talking points about academic and extracurricular offerings at Loyola University Maryland, as well as notable rankings and accolades of the UniversityConducted training sessions in Technolutions Slate for new hires, covering query construction, event creation, inbox management, and recruitment travel planning
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Admission Representative
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Aug 2017 - Jul 2018
Obtained experience working within Technolutions Slate, including query construction, data analysis, and form creation
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Loyola University Maryland
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United States
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Higher Education
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700 & Above Employee
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Student Government Vice President
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May 2016 - May 2017
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Admissions Intern
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May 2016 - Aug 2016
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Education
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Loyola University Maryland
Master of Science - MS, Data Science -
Loyola University Maryland
Biology, 3.61