Claudio Luz

Business Development Director at RealCloud Systems
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • English Full professional proficiency
  • Portuguese Native or bilingual proficiency

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Victor Hugo Margraf

At HPE I had the pleasure of working with Claudio. As an Integrity Servers brand sales specialist, he has enabled several complex deals in the Public Sector, due to his high competence and deep business acumen. I strongly recommend this outstanding professional for any company that wants to win in the IT market.

LinkedIn User

Tive a oportunidade de trabalhar com o Claudio na HP no segmento de BCS-Business Critical Systems e em todo o período e projetos desenvolvidos e fechados, pude compartilhar conhecimento mas acima de tudo aprender muito com o seu skill tecnico e didática na condução dos Deals. Nos projetos diversos que compartilhamos, os segmentos foram Telco, Governo e Oil&Gas, Energy & Mining, e os produtos foram de licenciamento até ambientes mais robustos de HCI. A energia, capacidade de negociação e principalmente seu foco no cliente, fazem do Claudio um profissional comprometido e completo. Estou certo de que contar com o apoio e liderança do Claudio em negociações, é uma garantia de resultados plenos e satisfação ímpar tanto para clientes quanto para seus parceiros de negócios.

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Credentials

  • Treinamento de MEDDPICC
    ADVANCE Consulting
    Apr, 2021
    - Nov, 2024

Experience

    • Brazil
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Business Development Director
      • Mar 2018 - Present

      Business Development - Cloud Computing Support Services Relevant Results: RealCloud participation in major AWS events in Brazil and acquisition of new clients such as LINX, 4Move.me, etc. Business Development - Cloud Computing Support Services Relevant Results: RealCloud participation in major AWS events in Brazil and acquisition of new clients such as LINX, 4Move.me, etc.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Enterprise Account Manager in charge of Education market
      • Nov 2015 - Jan 2018

      Business Plan development for the Education segment, customer relationship development, creation of demand generation activities and sales pipeline control. Relevant Results: • 110% Attainment FY2016 + revenue growth of ~30% FY2017. • Revenue from the largest customer went from $500/month to $120K/month in 2 years. • AWS - USP (University of São Paulo) Cooperation Agreement for Dissemination of AWS Technologies to Academic Staff and Researchers. Business Plan development for the Education segment, customer relationship development, creation of demand generation activities and sales pipeline control. Relevant Results: • 110% Attainment FY2016 + revenue growth of ~30% FY2017. • Revenue from the largest customer went from $500/month to $120K/month in 2 years. • AWS - USP (University of São Paulo) Cooperation Agreement for Dissemination of AWS Technologies to Academic Staff and Researchers.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Account Manager
      • Aug 2010 - Jul 2014

      Business Critical Mission Server (BCS) sales specialist responsible for leading sales across the public sector and some large accounts (public and private) such as Petrobras, Banco do Brazil, CEF, CEMIG, USIMINAS, Golden Gross, MRS, etc. Relevant Results: • Largest sale in 2016 for TJ-SP (servers and storage). • Replacement of the Golden Cross Health Care Company “Superdome” Server with the latest model, upgrading the installed park and building customer loyalty in a ~US$1M project. Business Critical Mission Server (BCS) sales specialist responsible for leading sales across the public sector and some large accounts (public and private) such as Petrobras, Banco do Brazil, CEF, CEMIG, USIMINAS, Golden Gross, MRS, etc. Relevant Results: • Largest sale in 2016 for TJ-SP (servers and storage). • Replacement of the Golden Cross Health Care Company “Superdome” Server with the latest model, upgrading the installed park and building customer loyalty in a ~US$1M project.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • SPARC64 and CMT Servers Product Manager / Sales Specialist - Latin America
      • Dec 2008 - Jul 2010

      Product Manager SPARC64 – Brazil: focus on High End RISC Servers for Brazil, developing regional partners, accumulating roles also acting as Account Manager, responsible for relationship with GM, Mercedes Benz, Tivit, NET, CPFL, Camargo Correa, Ford, etc.. Product Manager UltraSPARC – LATAM: focus on the RISC CMT (Chip Multi-threading) Server line across Latin America. Responsible for developing sales programs, training sales force and partners, creating demand generation activities, pipeline control and demonstration units and helping to develop sales processes for the entire region. Relevant Projects: Training for our own and partner sales force, and event and customer presentations throughout Brazil and several Latin American countries (Argentina, Chile, Peru, Venezuela, Mexico), plus Central America and the Caribbean. from headquarters in Florida. Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Systems Consultant (TSR – Technical Sales Representative)
      • Apr 2001 - Nov 2008

      Expertise in various market segments: global accounts, international accounts, large clients, public sector. Designed and sold complex solutions involving hardware, software and services. Focused on the public sector for the last 10 quarters. The portfolio included x86 and high-end servers, data storage devices, networking devices, operating systems and virtualization (Linux, Windows and VMWare) and various application software. Relevant Results: • Largest single sale at Dell to date: $ 12M project at CEF encompassing 820 servers, 30 data storage devices, 80 SAN switches, and software. Worked architecture recommendations for customer needs, negotiations with internal teams, competitive bidding proposal response, business plan to justify to the regional VP (Americas) the recommendations of discounts and use of marketing budget for facing the competition. Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Senior Systems Support Analyst
      • Jul 1995 - Mar 2001

      Senior Systems Analyst, working with support area for internal clients (End User Computing Services), as a Coordinator of support for end users. Was responsible for the implementation of UNISYS internal network, on main offices (RJ and SP) and branches. Also responsible for the implementation, administration and support for utilization of Database (both MS-SQL and Oracle), Terminal and Web Servers, including implementation of systems based on Intranet; elaboration of the Disaster Recovery Plan. Responsible for special projects of short duration and consulting Show less

    • Brazil
    • Mining
    • 700 & Above Employee
    • Systems Support Analyst
      • Mar 1992 - Jun 1995

      Senior Information Technology Technician, working for the Commercial Superintendency on the administration of an UNIX server (HP PA-817) running Informix DB and development tools and an office automation tool (Image). Network Implementation and Administration, definition of the workstation software stack and Technical Support for all the environment. Senior Information Technology Technician, working for the Commercial Superintendency on the administration of an UNIX server (HP PA-817) running Informix DB and development tools and an office automation tool (Image). Network Implementation and Administration, definition of the workstation software stack and Technical Support for all the environment.

Education

  • SESAT
    Bachelor's Degree, Computer Science
    1996 - 2000
  • FESP
    Extension, Systems Analysis
    1998 - 1998

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