Experience

Deus Ex Machina Motorcycles

• Australia
• Entertainment Providers
• 1 - 100 Employee

• e-Commerce Manager EMEA

  • Oct 2019 - Present



italist.com

• Brazil
• Glass, Ceramics and Concrete Manufacturing

• Head Of CRM

  • Jul 2015 - Sep 2019

  CRM: -implementation of Freshdesk, a worldwide customer support business tool to manage the different channels aiming for a great customer service and customer experience.-integration of MailChimp, marketing automated tool, to manage the entire database for targeted email campaigns creation and related reporting activities.-BOT implementation.Disputes management. CRM: -implementation of Freshdesk, a worldwide customer support business tool to manage the different channels aiming for a great customer service and customer experience.-integration of MailChimp, marketing automated tool, to manage the entire database for targeted email campaigns creation and related reporting activities.-BOT implementation.Disputes management.



OdigeO

• France

• Online Marketing. CRM, Analytics and Reporting

  • Feb 2010 - Jul 2015

  I’m Business oriented and an analytical person, pro-active and team player. Main responsibilities are across all OdigeO brands:-CRM: weekly and monthly monitoring performance, analysis of traffic, sales and margins to ensure positive ROI for the Italian Market. Implementation of different on line international campaigns (discount vouchers, lead generation, airline companies special fares promotions). Content selection and Google Analytic tracking codification. Competitor monitoring and reporting. Benchmark. HTML newsletter construction. Database updating and segmentation.-Analytic and Reporting. Define Budget for the Group Brands. Monitoring of on line and off line costs, purchases and clicks, actions to increase the KPI. SEO activities. Google Adwords.

• Online Marketing

  • Feb 2010 - Sep 2010

  -Merchandising, Affiliations, Analytics and Reporting. -Website update. Content selection, airline fare promotions. Monitoring performance, analysing traffic, sales and margins to ensure positive ROI. Main Competitor monitoring and reporting. Benchmark.-Translations for web pages flow reservations/user experience, new sections and various statements.-Monitoring of the Affiliation Channel, fee, costs and orders reporting (Zanox,Clickpoint, Public Ideas and Tradedoubler partners).-Managing passengers refund requests. Interaction and follow up with the contact between the Airline Companies and the Authority.-Booking Department.



Datamanent s.r.l.

• Italy
• Advertising Services
• 1 - 100 Employee

• Junior Project Manager

  • Sep 2009 - Jan 2010

  Datamanent srl. Project Management Company. Milan▪ Implementation of different projects (lead generation, media, events) Datamanent srl. Project Management Company. Milan▪ Implementation of different projects (lead generation, media, events)



Roberto Cavalli

• Italy
• Apparel & Fashion
• 400 - 500 Employee

• Press Office

  • Sep 2008 - Sep 2009

  ▪ Press Office and Foreign Manager AssistantProduct worldwide placement. Press office activities. Event planning. ▪ Press Office and Foreign Manager AssistantProduct worldwide placement. Press office activities. Event planning.



AC Milan

• Italy
• Spectator Sports
• 500 - 600 Employee

• Hostess

  • Sep 2005 - Nov 2007