Claudia Melcaru

Head of Sales and Business Development at BF Games
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Contact Information
us****@****om
(386) 825-5501
Location
Sliema, Malta, MT
Skills

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Bio

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Credentials

  • Project Management Project
    University of California, Irvine Division of Continuing Education
    Jan, 2018
    - Oct, 2024
  • Managing Project Risks and Changes
    University of California, Irvine Division of Continuing Education
    Nov, 2017
    - Oct, 2024
  • Budgeting and Scheduling Projects
    University of California, Irvine Division of Continuing Education
    Jul, 2017
    - Oct, 2024
  • Initiating and Planning Projects
    University of California, Irvine Division of Continuing Education
    Jun, 2017
    - Oct, 2024

Experience

  • BF Games
    • United Kingdom
    • Software Development
    • 1 - 100 Employee
    • Head of Sales and Business Development
      • Dec 2017 - Present

      - Growing BF Games from an in-house studio to a medium size provider with a constant increase of revenues of over 50% yearly- Opening up multiple markets with strategic collaborations with operators e.g. Sweden, Portugal, Lithuania, Croatia, Bulgaria, Germany, Romania, Bulgaria, Belarus- Creating a network of important collaborations with platforms, white labels and aggregators- Supervising the AM team- Identifying opportunities to grow the business- Define the sales strategy based on market research & business analysis - Responsible for the entire sales cycle from lead generation to negotiation of agreements and commercial terms, along with the Legal and Compliance teams

    • Business Development Manager for Online Operations in Asia
      • Jul 2016 - Dec 2017

      - Market research on the Asian iGaming market in several countries: China, Taiwan, Philippines, Cambodia, Malaysia, Thailand - Develop the business case and strategy for a start-up Asian facing online casino - Analyse, select and negotiate commercials and conditions with service providers: payments, casino and live casino, Customer Support agency- Manage the recruitment process- Manage the business set-up from setting-up a new company in Malaysia to renting office spaces etc.

    • Land-based Project Manager
      • Mar 2016 - Feb 2017

      - Market research & analysis of the land-based market in Romania- Define the market entry action plan- Coordinate the technical, legal and logistic teams in order to obtain the Obtain the 2nd Class License, certifications & authorisations in Romania for distributing slot machines - Manage the communication with the client, Local Gaming Authority and all parties involved

  • The World
    • Explorer - SE Asia & Africa
      • Jan 2013 - Jan 2015

      Traveling & working in SE Asia, then having a cultural exchange with a local NGO helping deaf children in Zimbabwe Traveling & working in SE Asia, then having a cultural exchange with a local NGO helping deaf children in Zimbabwe

  • EXPOROM
    • Romania
    • Events Services
    • 1 - 100 Employee
    • PR & Marketing Manager
      • Oct 2012 - Jan 2013

      Promoting fairs & exhibitions Promoting fairs & exhibitions

  • DENT ESTET
    • Romania
    • Hospitals and Health Care
    • 100 - 200 Employee
    • Marketing & PR Manager
      • Jan 2012 - Oct 2012

      - Create, develop and implement marketing & PR campaigns for clients- Create ads and advertorials for magazines and websites- Write press releases & articles, generate media appearances in print and online- Maintain communication with journalists and clients- Organise CSR actions - Create, develop and implement marketing & PR campaigns for clients- Create ads and advertorials for magazines and websites- Write press releases & articles, generate media appearances in print and online- Maintain communication with journalists and clients- Organise CSR actions

  • Royal Dental
    • Marketing Manager
      • Nov 2010 - Jan 2012

      - Create a marketing plan and implement it according to the budget- Manage the communication with the advertising agency for campaigns- Manage the communication with journalists for media appearances - Create a marketing plan and implement it according to the budget- Manage the communication with the advertising agency for campaigns- Manage the communication with journalists for media appearances

Education

  • Academy of Economics Studies
    Master, Strategic Marketing
    2008 - 2011
  • Universitatea din București
    University of Bucharest, Journalism and Communication Science
    2005 - 2008

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