Claudia Boehnert
Managing Director, Entrepreneur and Speaker at COURAGE - Marketing PR- Claim this Profile
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Englisch Professional working proficiency
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Spanisch Elementary proficiency
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Französisch Elementary proficiency
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Bio
Experience
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COURAGE - Empower Brand + Maximize Performance 💥
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Germany
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Advertising Services
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1 - 100 Employee
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Managing Director, Entrepreneur and Speaker
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Jan 2010 - Present
Public Relations. Social Media. Advertising. Marketing. COURAGE offers support in strategic (online-) marketing and communications, PR, advertising, content development, social media and videoproduction – across all audiences and channels. Our focus: Companies B2B, B2C, SAAS, professional service, law firms and start-ups. We help increase our client’s awareness and we evolve, promote and protect their brands and reputations. Claudia has over 25 years of professional experience in international top 10 network agencies, most recently in executive positions. Since 2010 Claudia is the owner and managing director of Courage Strategy Consulting. Together with her team, she advises law firms and companies – nationally and internationally. Show less
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American German Business Club Frankfurt
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Germany
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Civic and Social Organizations
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1 - 100 Employee
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Honorary office: Vice President Marketing PR
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Sep 2017 - Dec 2019
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McCann Worldgroup
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Advertising Services
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700 & Above Employee
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Member of the Board
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Jan 2007 - Dec 2009
Client: General Motors/ Opel Global Responsible for branded communication for Opel worldwide. Successful win of three pitches for Opel. Development of new brand campaign, including new Opel logo and claim Direct reports: 4; reporting to CEO Client: General Motors/ Opel Global Responsible for branded communication for Opel worldwide. Successful win of three pitches for Opel. Development of new brand campaign, including new Opel logo and claim Direct reports: 4; reporting to CEO
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TBWA\Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Managing Director
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2006 - 2007
All clients: B2C and B2B - global companies, hidden champions, Mittelstand. Very experienced in Beauty, Haircare, Fashion, Detergents, Food, Cars. All clients: B2C and B2B - global companies, hidden champions, Mittelstand. Very experienced in Beauty, Haircare, Fashion, Detergents, Food, Cars.
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Select World
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United States
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Advertising Services
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1 - 100 Employee
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Managing Director
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2003 - 2005
Procter & Gamble, Wella. Responsible for global strategy, positioning and execution of premium brand in haircare. Procter & Gamble, Wella. Responsible for global strategy, positioning and execution of premium brand in haircare.
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GREY Germany
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Germany
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Advertising Services
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100 - 200 Employee
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Account Director
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2000 - 2002
Procter & Gamble, Karstadt - strategy, positioning and execution of a global detergent for P&G and the PoS campaign for Karstadt. Procter & Gamble, Karstadt - strategy, positioning and execution of a global detergent for P&G and the PoS campaign for Karstadt.
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BBDO Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Account Executive
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Apr 1994 - Jul 1999
Henkel, Handelsblatt, Dr. Oetker Henkel, Handelsblatt, Dr. Oetker
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Education
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Fachhochschule Düsseldorf
B.S. Business Administration, Marketing, Communications