Global Diversity, Equity & Inclusion Manager

• Sep 2022 - Present

Account Director and DEI&B lead (UK)

• Jul 2021 - Present

Senior Account Manager and DEI&B lead

• Jan 2021 - Jul 2021

We are committed to creating meaningful experiences, driven by data and emotions to ultimately change behaviours.

Founder

• Sep 2019 - Present

I help connect your head with your heart in a way that transforms your passion for your dreams into action for your life. I am a certified Empowerment and Mindset Coach, NLP practitioner, Mindfulness and EFT/TFT practitioner. I help connect your head with your heart in a way that transforms your passion for your dreams into action for your life. I am a certified Empowerment and Mindset Coach, NLP practitioner, Mindfulness and EFT/TFT practitioner.

Senior Account Manager and DEI&B lead

• Jan 2017 - Jan 2021

Five times consultancy of the year in 2016, Pegasus inspires healthy decisions through creative, inspirational and integrated communications. Working with ambitious clients, we deliver big ideas and far-reaching campaigns across industries and channels in a health first, sector second approach. My responsibilities include: - Account management / client liaison - Strategic communication consultancy - Integrated communications (traditional, digital and social media) - Client brand market research (influencer mapping) - Raising brand/key message awareness - Targeting new markets (campaign or product launches) - Global PR campaign development and activation - Congress/Exhibitions/Conference support - Corporate narrative development - Internal Communications Show less

Senior PR Account Manager

• Jan 2016 - Nov 2016

Ceris Burns International is a communications management agency, providing services across a range of sectors within the built environment. We help our clients to raise their profile and support them in their business growth. My responsibilities include: - Account management / client liaison - Strategic communications - Raising brand/key message awareness - Supporting organisational growth - Targeting new markets - PR campaign development and activation - Integrated communications (traditional, digital and social media) - Exhibitions - Conference speaker presentations - Event PR engagement - Client brand market research (influencer mapping) - Developing and managing partnership opportunities Show less

Acting Regional Communications Manager

• Jun 2015 - Dec 2015

- Reputation management regionally, nationally and internationally: seek opportunities to build and maintain reputation and identify issues that may cause damage. Evaluate and advise on potential risks to the organisation and provide high level advice to the senior management team. - Develop and implement effective strategies and policies which include complex media and situational analysis, consideration of challenges and delivery of effective solutions. Promote the work of the organisation and actively seek opportunities to drive the Government’s public health agenda to its target audiences: the public, media, health professionals, local government and government bodies. - As a corporate communicator, I am accountable for the quality and content of all communication outputs by ensuring correct use of corporate identity and house style. I communicate complex scientific information drawing upon a range of skills including advocacy, persuasion and the distillation of complex and challenging information into digestible form. Provide high level communications briefing and advice to the CE, Department of Health and Cabinet Office of regional incidents with national implications. - Lead a team to optimise coverage of the organisation’s work within trade and consumer media; ensuring comment in any featured article: print, digital, or broadcast. On occasion this requires me to act as spokesperson. - Support the delivery of the national social marketing campaigns through co-ordinating, localising and disseminating campaign materials across agencies.- Leadership and co-ordination of the local health economy to provide consistent communications for health protection/health/wellbeing issues. Member of the national communications directorate and contribute to national communications plans and provide mutual aid across regions.- Develop social media presence in the region. - Partake in national and regional on-call rota which provides a 24/7 press office media response. Show less

Press & Communications Officer - South

• Apr 2013 - May 2015

I had responsibility for providing corporate communications support to Public Health England predominantly across the South East of England. This included enhancing and protecting the organisation’s reputation at local, regional, national and international level. The overall aim was to promote the work of the organisation and to actively seek opportunities to promote the Government’s public health agenda to its target audiences, which includes the public, media, health professionals, local government and government departments. I carried out these tasks by securing coverage of the organisation’s work within trade and consumer media; representing the organisation across the local health economy communication network and ensuring the organisation is available for comment in any featured article, print, digital, or broadcast. I provided the regional co-ordination and dissemination of campaign material across the local health economy and sought opportunities in the media for positive coverage. I was responsible for social media activity on behalf of three local centres. I would feedback to the organisation any activity within its wider environment which may influence its operations and reputation. Participated in a national on-call rota which provides a 24/7 press office media response. Key Achievements:* Providing a professional, immediate media response at local, regional, national and international level during high profile outbreaks of infectious disease/incidents of public health risk.* Providing strategic communications and response to crises which have attracted widespread national and international attention.* Ensuring wide exposure and coverage of new health protection regulations, policy and procedures.* Promoting partnership working, ensuring wide exposure and media coverage of health & wellbeing campaigns* Develop and implemented a database which captures all media activity and provides evaluation for senior management.Member of the BAME committee Show less

Press & Communications Officer

• Sep 2008 - Apr 2013

I provided corporate communications support to the Health Protection Agency and its wider business predominantly across the South East of England and less frequently, wider across England. This included enhancing and protecting the Agency’s reputation at a local, national and international level. The overall aim was to promote the work of the Agency to its target audiences, which included the public, the media, health professionals, local government and government departments. I carried out these tasks by securing coverage of the Agency’s work within trade and consumer media, maintaining sections of the Agency’s website and ensuring the Agency was available for comment in any featured article: print, digital, or broadcast. I was involved in the dissemination of government policy and procedures; ensuring these were accessible and understood by target audiences. I was involved in establishing a national presence for the Agency on various social media platforms.I was also responsible for feeding back to the Agency any activity within its wider environment which may have impacted its operations and reputation. I was part of a national on-call rota which provided a 24/7 press office media response.I am an active member of the BAME committee. Show less

Press Officer

• Aug 2006 - Sep 2008

I provided corporate communications support to West Sussex Primary Care NHS Trust and specifically carried out the roles of press officer and website editor. This involved providing a point of contact for all media both local and national, ensuring all enquiries were responded to in a timely manner, drafting media copy, selection and briefing of spokespeople, media briefings and actively seeking proactive opportunities for media coverage. I also contributed to the crisis management process and led the overall Health (all NHS organisations) communications across Sussex for major incidents, including pandemic flu planning. I had to research, develop and maintain two websites; one was the corporate website and the second was specific to a local consultation which resulted in being the biggest public consultation carried out by the NHS. I am an active member in the BAME committee. Show less

Communications & Corporate Services

• Feb 2004 - Jul 2006

I was responsible for corporate communications support to Mid Sussex Primary Care NHS Trust. This involved providing a press office service for local media, spokesperson and media briefings and media coverage monitoring on behalf of the organisation. I was also responsible for internal staff communications, publication production, intranet and website content. I had to ensure effective running of the Primary Care Trust Board meetings, Board seminars, Annual General Meetings and any other corporate events including exhibitions. I was accountable for all corporate policies and had to ensure they were all updated and distributed appropriately to target audiences. Show less

Temporary staff

• Feb 2004 - Apr 2004

General temp office work. General temp office work.

Fashion Trend Forecaster & PR advisor

• Jul 2000 - Dec 2003

This was very much a developmental role which involved creating new areas within the business which enhanced customer relationships globally. It included general marketing and awareness-raising amongst customers and business partners, website design and content management. I also developed and produced all publicity material. I was responsible for managing and delivering all seminars, one-to-one forecasting sessions for fashion and interior designers. This was very much a developmental role which involved creating new areas within the business which enhanced customer relationships globally. It included general marketing and awareness-raising amongst customers and business partners, website design and content management. I also developed and produced all publicity material. I was responsible for managing and delivering all seminars, one-to-one forecasting sessions for fashion and interior designers.