Clare Arndell
Head of media planning at Join the Dots- Claim this Profile
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Bio
Experience
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Join the Dots
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Head of media planning
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Jan 2022 - Present
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Edit
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United Kingdom
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Marketing Services
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100 - 200 Employee
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Head of Media Planning
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Mar 2020 - Jan 2022
• Strategic media planning - advising on the best channel mix for delivering objectives and budgeting across different media • Results-driven planning – analysing clients’ response data and using it to plan future campaigns • Co-ordination of implementation of strategy across relevant buying/ CRM/ analysis teams• Media buying – negotiating on a day-to-day basis with media owners, ensuring optimal value for clients, managing schedule delivery, resolving problems• Client servicing at the highest level - including managing communication, taking briefs, negotiating fees, etc - across a range of clients• Up-selling group services such as CRM, creative and database solutions Show less
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Head of Broadcast
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Aug 2018 - Mar 2020
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Media Manager
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Mar 2018 - Jul 2018
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Media Manager
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Oct 2016 - Feb 2018
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Attinger Jack
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Bath
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Media Manager
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Apr 2013 - Sep 2016
• Results-driven planning – analysing clients’ response data and using it to plan future campaigns • Media buying – specialising in performance TV and late space press buying, but also working across data, lead gen, inserts, and digital • Account servicing – taking creative briefs, briefing the creative team, presenting artwork, etc • Results-driven planning – analysing clients’ response data and using it to plan future campaigns • Media buying – specialising in performance TV and late space press buying, but also working across data, lead gen, inserts, and digital • Account servicing – taking creative briefs, briefing the creative team, presenting artwork, etc
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Future Proof Productions
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Broadcast Media Production and Distribution
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Commercial Director
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Sep 2009 - Aug 2012
• Oversaw the commercial launch and running of a new video-based website • Developed the commercial strategy for the site, including forecasting/reporting • Managed agency and client relationships • Negotiated media and affiliate contracts • Created and implemented marketing and content partnerships with other publishers and retailers • Oversaw the commercial launch and running of a new video-based website • Developed the commercial strategy for the site, including forecasting/reporting • Managed agency and client relationships • Negotiated media and affiliate contracts • Created and implemented marketing and content partnerships with other publishers and retailers
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MediaCom
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United Kingdom
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Advertising Services
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700 & Above Employee
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Associate Director
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Aug 2002 - May 2008
Associate Director, Press Buying • Supervised the planning and buying of press advertising campaigns for a group of clients including COI (the government's media arm and the UK's biggest press advertiser at the time) • Negotiated media contracts worth £30million per annum • Managed a team of 6 planner/buyers Associate Director, Press Buying • Supervised the planning and buying of press advertising campaigns for a group of clients including COI (the government's media arm and the UK's biggest press advertiser at the time) • Negotiated media contracts worth £30million per annum • Managed a team of 6 planner/buyers
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Zenith
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United Kingdom
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Advertising Services
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700 & Above Employee
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Manager
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Jun 1997 - Nov 2001
Manager, Press Buying Department • Planned and bought advertising campaigns for top clients including BT Manager, Press Buying Department • Planned and bought advertising campaigns for top clients including BT
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Education
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UCL
French & Italian, Languages -
Bath High School