Marketing Executive

• Jun 2023 - Present

Ecommerce Business Owner

• Apr 2021 - Sep 2023

As the Founder and E-commerce Business Owner of Smilesformiles, my primary responsibilities include creating and executing the overall business strategy, overseeing daily operations, and managing all aspects of the e-commerce shop to ensure its growth and success. My role requires a broad range of skills and knowledge, from product development and marketing to customer service and financial management. Other responsibilities include: 1. Product Development and Management: - Curate and maintain an appealing and diverse product portfolio, including car boot decoration sets and other unique items, to cater to various customer needs and preferences - Research and identify new product opportunities, as well as monitor and analyze existing product performance to make data-driven decisions on inventory and product offerings - Collaborate with suppliers and manufacturers to ensure the timely delivery of high-quality products and establish and maintain strong relationships with these partners. 2. Marketing and Sales: - Develop and execute comprehensive marketing strategies to drive traffic, increase brand awareness, and generate sales. - Monitor and analyze marketing campaign performance 3. Customer Service and Relationship Management: - Provide exceptional customer service by responding to inquiries, addressing concerns, and resolving issues promptly and professionally - Develop and maintain strong relationships with customers, fostering loyalty and encouraging repeat business - Monitor customer feedback and reviews, using this information to make improvements to the overall customer experience and enhance the reputation of the e-commerce shop 4. Operations and Logistics: - Oversee the order fulfilment process, ensuring that orders are processed and shipped promptly and accurately - Manage inventory levels, ensuring optimal stock levels are maintained. - Collaborate with shipping partners to ensure the timely and cost-effective delivery of products. Show less

Co-Founder

• Jun 2019 - Sep 2023

In-charged of the UI/UX of the mobile application. Additionally, I am also in-charge of the marketing department. My role includes developing content on digital channels, creating content strategies for digital media, improving our SEO, and improve brand awareness by building digital connection on our social media platforms. In-charged of the UI/UX of the mobile application. Additionally, I am also in-charge of the marketing department. My role includes developing content on digital channels, creating content strategies for digital media, improving our SEO, and improve brand awareness by building digital connection on our social media platforms.

Chief Product Officer at Ezit

• Jan 2021 - Apr 2023

As a Chief Product Officer and Chief Marketing Officer of my own company, I wear many hats and have a diverse range of responsibilities that require a unique blend of creativity, strategic thinking, and technical savvy. My role involves overseeing the development and implementation of the company's products and marketing strategies, and I am committed to delivering exceptional results that help drive business growth and achieve our goals. UI/UX Design: I am responsible for the design of our mobile application and ensure that it is visually appealing and user-friendly. I work closely with our development team to create an intuitive and seamless user experience that makes it easy for our customers to use our product. I stay up to date with the latest design trends and technologies and use my design skills to create wireframes, prototypes, and high-fidelity mockups that bring our product vision to life. Social Media Management: In addition to overseeing the design of our product, I also manage our company's social media accounts. I create content and strategies that engage and educate our audience, build our brand, and drive traffic to our app. I am also responsible for creating promotional videos that showcase our product and educate our customers about its features and benefits. I work with our team to develop a concept, write a script, and create high-quality videos that effectively communicate our value proposition. I have a strong understanding of the video production process and use my skills to create engaging and effective videos that drive results. Along with promotional videos, I also create educational videos that provide our customers with step-by-step instructions on how to use our app. I believe in the power of visual learning and use my experience in video production to create content that is easy to understand and engaging. In addition to my work in video production, I also write weekly blogs that provide valuable insights and advice to our customers. Show less

Visual Merchandiser

• Dec 2020 - Aug 2021

As a Visual Merchandiser at Aresa Beaute, I am responsible for elevating the brand's visual presence through creative and impactful displays of our products. Content Creation: I am responsible for creating visually appealing content for our company's website, social media and advertisement campaigns. I use my design skills and knowledge of our brand to create engaging and effective content that resonates with our target audience. I am constantly experimenting with new techniques and technologies to stay ahead of the curve and deliver outstanding results. Planogram Design: In addition to content creation, I also design planograms for our products that are displayed in local drugstores. I work with our team to understand the store's layout, customer traffic patterns, and product assortment, and use that information to create effective and eye-catching displays. I am responsible for ensuring that our products are displayed in a way that maximizes their visibility and appeals to customers, with the goal of increasing sales and building brand awareness. Collaboration: My role requires close collaboration with our sales teams, as well as with drugstore managers and staff. I work closely with these teams to understand their needs and objectives and use that information to create displays that effectively support their goals. I am a strong communicator and able to effectively convey my ideas and designs to stakeholders, ensuring that our displays are effective and aligned with our brand vision. In conclusion, my role as a Visual Merchandiser at Aresa Beaute is both challenging and rewarding. I am responsible for creating visually appealing and impactful displays of our products that drive sales and build brand awareness. I am dedicated to my work and always looking for new and innovative ways to enhance our brand's visual presence. I am proud to be a part of a dynamic and creative team that is dedicated to delivering outstanding results. Show less