Claire Sparksman
Head of Marketing at The Return Hub- Claim this Profile
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Bio
Nick Cochrane
Claire has been managing our social media on LinkedIn and Twitter for 2 years and has been a real pleasure to work with. Her strategy of raising awareness of the Zebra People brand and driving traffic to our website has resulted in a 1350% increase in Twitter impressions and an 83% increase in Followers on LinkedIn. She is enthusiastic and passionate about social media, encouraging the team to get involved using employee advocacy and pushing us to be more visible online. She has showed us how to use our best practice workshops and events to our advantage, and has raised our profile within the industry. She has helped us with our content marketing, keeping our blogs sharp and on brand, suggesting content that gives value to our audience and reporting back on our analytics so we know what's working and where we can do more. Claire is conscientious, creative, flexible, enthusiastic and supportive and we've enjoyed having her as part of the team.
Ruth Gilbey
Claire and I were in the same cohort of the Digital Mums Advanced Social Media Course. She nailed every assignment we had to produce and always delivered more than she was expected to. She did extensive research for her client while developing user personas, mapping content, devising a strategy and then producing a very inspiring campaign. Claire is a great person to work with and anyone would be lucky to have her run their social media channels!
Nick Cochrane
Claire has been managing our social media on LinkedIn and Twitter for 2 years and has been a real pleasure to work with. Her strategy of raising awareness of the Zebra People brand and driving traffic to our website has resulted in a 1350% increase in Twitter impressions and an 83% increase in Followers on LinkedIn. She is enthusiastic and passionate about social media, encouraging the team to get involved using employee advocacy and pushing us to be more visible online. She has showed us how to use our best practice workshops and events to our advantage, and has raised our profile within the industry. She has helped us with our content marketing, keeping our blogs sharp and on brand, suggesting content that gives value to our audience and reporting back on our analytics so we know what's working and where we can do more. Claire is conscientious, creative, flexible, enthusiastic and supportive and we've enjoyed having her as part of the team.
Ruth Gilbey
Claire and I were in the same cohort of the Digital Mums Advanced Social Media Course. She nailed every assignment we had to produce and always delivered more than she was expected to. She did extensive research for her client while developing user personas, mapping content, devising a strategy and then producing a very inspiring campaign. Claire is a great person to work with and anyone would be lucky to have her run their social media channels!
Nick Cochrane
Claire has been managing our social media on LinkedIn and Twitter for 2 years and has been a real pleasure to work with. Her strategy of raising awareness of the Zebra People brand and driving traffic to our website has resulted in a 1350% increase in Twitter impressions and an 83% increase in Followers on LinkedIn. She is enthusiastic and passionate about social media, encouraging the team to get involved using employee advocacy and pushing us to be more visible online. She has showed us how to use our best practice workshops and events to our advantage, and has raised our profile within the industry. She has helped us with our content marketing, keeping our blogs sharp and on brand, suggesting content that gives value to our audience and reporting back on our analytics so we know what's working and where we can do more. Claire is conscientious, creative, flexible, enthusiastic and supportive and we've enjoyed having her as part of the team.
Ruth Gilbey
Claire and I were in the same cohort of the Digital Mums Advanced Social Media Course. She nailed every assignment we had to produce and always delivered more than she was expected to. She did extensive research for her client while developing user personas, mapping content, devising a strategy and then producing a very inspiring campaign. Claire is a great person to work with and anyone would be lucky to have her run their social media channels!
Nick Cochrane
Claire has been managing our social media on LinkedIn and Twitter for 2 years and has been a real pleasure to work with. Her strategy of raising awareness of the Zebra People brand and driving traffic to our website has resulted in a 1350% increase in Twitter impressions and an 83% increase in Followers on LinkedIn. She is enthusiastic and passionate about social media, encouraging the team to get involved using employee advocacy and pushing us to be more visible online. She has showed us how to use our best practice workshops and events to our advantage, and has raised our profile within the industry. She has helped us with our content marketing, keeping our blogs sharp and on brand, suggesting content that gives value to our audience and reporting back on our analytics so we know what's working and where we can do more. Claire is conscientious, creative, flexible, enthusiastic and supportive and we've enjoyed having her as part of the team.
Ruth Gilbey
Claire and I were in the same cohort of the Digital Mums Advanced Social Media Course. She nailed every assignment we had to produce and always delivered more than she was expected to. She did extensive research for her client while developing user personas, mapping content, devising a strategy and then producing a very inspiring campaign. Claire is a great person to work with and anyone would be lucky to have her run their social media channels!
Experience
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The Return Hub
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United Kingdom
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Staffing and Recruiting
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1 - 100 Employee
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Head of Marketing
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Sep 2021 - Present
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Be Social London
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United Kingdom
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Founder
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Aug 2015 - Present
▶️ Helping ambitious brands and startups share their brilliance with the world ▶️ Creative Social Media and Digital Marketing consultancy ▶️ Social Marketing strategy | Social Media Management | Paid Social ▶️ Content Marketing ▶️ Training for brands and startups ▶️ Informed by 18 years of experience with global brands at award-winning Advertising Agencies ▶️ Helping ambitious brands and startups share their brilliance with the world ▶️ Creative Social Media and Digital Marketing consultancy ▶️ Social Marketing strategy | Social Media Management | Paid Social ▶️ Content Marketing ▶️ Training for brands and startups ▶️ Informed by 18 years of experience with global brands at award-winning Advertising Agencies
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Pixel Pond
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United Kingdom
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Staffing and Recruiting
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1 - 100 Employee
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Social Media and Marketing Consultant (part-time)
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Jul 2018 - Nov 2022
▶️ Social media and marketing consultant for a diversity and values led recruitment consultancy specialising in Product, Design, and Tech. ▶️ Selected by LinkedIn HQ to join an invitation only bootcamp for higher level training.▶️ Increased Followers on LinkedIn from 545 to +12k. Raised profile of business resulting in high profile new business wins.▶️Social media and marketing strategy | LinkedIn Ads | Brand awareness | Content creation Copywriting for videos | Short copy for ads | Tone of voice | Social media management Show less
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Social and Marketing Consultant - Pixel Pond
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Jul 2018 - Nov 2022
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round8 talent search
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United Kingdom
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Staffing and Recruiting
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1 - 100 Employee
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Social Media Marketing Consultant
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Nov 2019 - Mar 2020
▶️ Social Marketing project. Worked with COO to kickstart the consultancy's dormant social media accounts ▶️ Created video assets for candidate attraction ▶️ Worked with team members to raise their profile and increase their authority using LinkedIn ▶️ Encouraged employee advocacy ▶️ Social Marketing project. Worked with COO to kickstart the consultancy's dormant social media accounts ▶️ Created video assets for candidate attraction ▶️ Worked with team members to raise their profile and increase their authority using LinkedIn ▶️ Encouraged employee advocacy
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LOOLA AND GOO LTD
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United Kingdom
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Wholesale
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Social Media Consultant
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Aug 2018 - Oct 2018
▶️ Brand awareness and engagement campaign for independent brand Loola and Goo, creators of exquisite handmade children's clothing and accessories ▶️ We created a launch campaign on Instagram to promote an exclusive collection created for The Royal Opera House, themed around ROH ballets. ▶️ The launch post enjoyed their highest engagement with followers and fans to date. ▶️ Brand awareness and engagement campaign for independent brand Loola and Goo, creators of exquisite handmade children's clothing and accessories ▶️ We created a launch campaign on Instagram to promote an exclusive collection created for The Royal Opera House, themed around ROH ballets. ▶️ The launch post enjoyed their highest engagement with followers and fans to date.
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Zebra People
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United Kingdom
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Staffing and Recruiting
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1 - 100 Employee
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Social Media Marketing Consultant
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Jun 2016 - May 2018
▶️Social Media strategy and platform management for a leading Digital Recruitment Agency. ▶️ Brand awareness and engagement. We raised the profile of the niche consultancy by creating content, promoting partnerships, workshops and events, and increased engagement and followers. ▶️Social Media strategy and platform management for a leading Digital Recruitment Agency. ▶️ Brand awareness and engagement. We raised the profile of the niche consultancy by creating content, promoting partnerships, workshops and events, and increased engagement and followers.
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Applied Blockchain
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United Kingdom
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Blockchain Services
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1 - 100 Employee
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Social Media Marketing Consultant
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Jan 2018 - Feb 2018
▶️ Short project to promoting sponsored events and workshops during London FinTech Week. ▶️ Promoting new business wins via social media marketing for a leading blockchain applications development company ▶️ Short project to promoting sponsored events and workshops during London FinTech Week. ▶️ Promoting new business wins via social media marketing for a leading blockchain applications development company
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Social Media Manager
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Mar 2015 - Aug 2015
▶️ I created and delivered a social media strategy and B2C brand awareness campaign on Facebook and Twitter, for a Mindfulness expert, aimed at mums and mums to be. ▶️ Content creation and curation as minimal content supplied by the client ▶️ Training client for the Digital Mums training programme ▶️ I created and delivered a social media strategy and B2C brand awareness campaign on Facebook and Twitter, for a Mindfulness expert, aimed at mums and mums to be. ▶️ Content creation and curation as minimal content supplied by the client ▶️ Training client for the Digital Mums training programme
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Digital Mums
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United Kingdom
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Professional Training and Coaching
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1 - 100 Employee
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Graduate: Advanced Strategic Social Media Programme
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Feb 2015 - Aug 2015
▶️ Advanced Strategic Social Media Training Programme. ▶️ 6 month intensive course included creating user personas, content creation & curation, creating a campaign strategy, identifying and engaging with influencers, social media tools, reporting, analytics (Facebook, Twitter, Google Analytics) and paid advertising across social media channels ▶️ Graduated with Distinction ▶️ Advanced Strategic Social Media Training Programme. ▶️ 6 month intensive course included creating user personas, content creation & curation, creating a campaign strategy, identifying and engaging with influencers, social media tools, reporting, analytics (Facebook, Twitter, Google Analytics) and paid advertising across social media channels ▶️ Graduated with Distinction
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Thomas Thomas Films
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United Kingdom
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Media Production
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1 - 100 Employee
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Head of Sales/ Director's Representative
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Jan 2007 - Oct 2009
Showcasing Directors' work to Advertsing Agencies to increase new business & client sales, building client relationships, PR and marketing plans to raise profile of individual directors & the company, updating website, building on & creating new relationships with influencers, industry websites and press. Showcasing Directors' work to Advertsing Agencies to increase new business & client sales, building client relationships, PR and marketing plans to raise profile of individual directors & the company, updating website, building on & creating new relationships with influencers, industry websites and press.
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Freelance Senior Producer
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Jan 2003 - Dec 2003
Senior freelance Producer working direct to Creative Director on Mercedes brand for Daimler Chrysler TV commercials. Produced an award-winning animated commercial for luxury brand Burberry Senior freelance Producer working direct to Creative Director on Mercedes brand for Daimler Chrysler TV commercials. Produced an award-winning animated commercial for luxury brand Burberry
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WCRS
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Senior Producer
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1999 - 2002
Senior Producer for TV Commercials including budgeting, scheduling, production and delivery. Clients included BMW, Orange, Rover, Bupa & Camelot (National Lottery). Shooting in various locations in South Africa and Prague. Senior Producer for TV Commercials including budgeting, scheduling, production and delivery. Clients included BMW, Orange, Rover, Bupa & Camelot (National Lottery). Shooting in various locations in South Africa and Prague.
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Senior Producer
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1998 - 1999
Producing TV Commercials for blue chip clients including Kellogg's, McDonald's and Proctor and Gamble. Producing TV Commercials for blue chip clients including Kellogg's, McDonald's and Proctor and Gamble.
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Freelance TV Commercials Producer
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1992 - 1996
Producing TV commercials for Advertising Agencies including WCRS, JWT, Grey London, FCB. Clients included Kellogg's, Mars, Proctor & Gamble, Canon. Producing TV commercials for Advertising Agencies including WCRS, JWT, Grey London, FCB. Clients included Kellogg's, Mars, Proctor & Gamble, Canon.
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Geers Gross
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Belgium
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Construction
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Junior Producer
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1988 - 1992
Initially assisting the Head of TV as Producer's Assistant in booking artists, recording studios, & editing suites & assisting all aspects of TV production. Produced radio commercials. Traffic: delivering TV & Radio stations to broadcasters. Junior Producer: producing TV (animation) & Radio commercials Initially assisting the Head of TV as Producer's Assistant in booking artists, recording studios, & editing suites & assisting all aspects of TV production. Produced radio commercials. Traffic: delivering TV & Radio stations to broadcasters. Junior Producer: producing TV (animation) & Radio commercials
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Education
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2021 - 2021
Emma van Heusen AdCelerator
AdCelerator (in training), Professional Facebook Advertising -
2021 - 2021
Digital Mums
Google Ads for Business (in training) -
2020 - 2020
Digital Mums
Facebook Ads Foundation Course (completed) -
2017 - 2017
Content Design London
Social Media and Writing for the Web -
2015 - 2015
Digital Mums
Advanced Diploma In Strategic Social Media Marketing, Distinction
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