Claire Smoorenburg
Marketing and Communications Manager at Association of Australian Medical Research Institutes (AAMRI)- Claim this Profile
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English Native or bilingual proficiency
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German Limited working proficiency
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Bio
Experience
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Association of Australian Medical Research Institutes (AAMRI)
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Australia
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Research Services
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1 - 100 Employee
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Marketing and Communications Manager
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Jan 2023 - Present
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Communications Coordinator
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Aug 2022 - Jan 2023
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The Florey
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Australia
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Research Services
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100 - 200 Employee
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Communications Consultant
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Mar 2022 - Jul 2022
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Media And Communications Manager
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Sep 2019 - Mar 2022
Media• Enhancing reputation through promotion of research and brand through local, national and international press channels• Developing, implementing and evaluating media new strategies• First point-of-contact for media enquiries• Exceptional journalist relationship management• Overseeing media training, briefings and media event planning• Issues management• Managing media and communications teamCommunications• Delivering high-level communications advice and support• Copy writing, campaign planning and evaluation of website and social media channels• Overseeing development of communications publications including Annual Report, newsletters and materials• Communications strategy planning• Internal communications, presentations and speech writing• Project management• Key stakeholder relationship management across institutes, partners and patient community groups Show less
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Marinova Pty Ltd
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Australia
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Biotechnology
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1 - 100 Employee
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Marketing & Communications Manager
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Mar 2017 - Sep 2019
Communications • Strategic planning for new research; member of R&D team • Translating technical science for use across all communication and media channels • Managing content on websites and social media platforms • Writing and publishing corporate newsletter • Communications support to senior management • Review of materials and presentations to ensure brand consistancy Public Affairs • Overseeing consumer enquiries • Planning and executing media campaigns acheiving high rates of TV, print and radio coverage • Media monitoring • Media training to colleagues • Proactivity securing PR opportunities to grow brand and thought leadership • Issues and crises management Marketing • Design of print and digital marketing materials, including technical brochures, sales tools, corporate video and white papers • Coordinating creative agencies; graphic designers, film producers and website developers • Executing print and online B2B advertising campaigns • Gathering competitor and market insight by attending international trade shows • Event planning and booth design for trade show exhibition Show less
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Bristol Myers Squibb
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United States
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Pharmaceutical Manufacturing
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700 & Above Employee
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Public Affairs Officer
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Mar 2015 - Dec 2016
Communications • Developing communications plans for new product launches and TGA/PBS updates • Content creation and management of digital communication channels; website, social media, intranet • Design and content creation for new intranet platform • Speech writing, presentations and internal communications • Development of corporate and marketing assets, including videos and printed materials • Event planning Public Affairs • Planning and executing media campaigns • Daily media monitoring and crises management • External stakeholder management; key relationships with patients, patient advocacy groups and journalists • Developing patient and health care professional education materials • Attendance at industry events and educational road shows Show less
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Baw Baw Shire Council
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Australia
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Government Administration
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100 - 200 Employee
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Communications Assistant, Public Health Unit
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Jul 2014 - Nov 2014
Communications • Management of website and intranet content • Producing quarterly newsletter for businesses in municipality Community engagement • Developing educational materials and roll-out plan for council immunisation program • Planning of smoke-free zones in public spaces following new legislation • Re-developing government-funded school breakfast program to improve nutrition • Hosting a first-of-its kind community event with public consultation to promote healthy eating in rural towns Show less
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Education
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University of Sydney
Course, Strategic Planning and Management -
Monash University
Bachelor's Degree, Science (Biochemistry) -
Monash University
Bachelor's degree, Arts (Professional Communication) -
St John's Ambulance Australia
Course, Mental Health First Aid Training -
St John's Ambulance Australia
Course, First Aid Training