Claire Ledesma

Brand Strategy Manager at Houseplant
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Contact Information
us****@****om
(386) 825-5501
Location
Culver City, California, United States, US
Languages
  • Spanish -

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Experience

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Brand Strategy Manager
      • Dec 2022 - Present

    • Project Manager
      • Mar 2021 - Jan 2023

    • Associate Project Manager
      • Mar 2020 - Mar 2021

    • United States
    • Events Services
    • 1 - 100 Employee
    • Lead Producer
      • Nov 2019 - Mar 2020

    • Event Production + Design
      • Sep 2019 - Nov 2019

    • United States
    • Retail Apparel and Fashion
    • 200 - 300 Employee
    • Customer Success Manager
      • Oct 2018 - Jun 2019

      *Responsible for full customer lifecycle of B2B leads from qualifying to close plus retention*Help define operational procedures, processes, policies, and standards that support the success of client on-boarding and fulfillment *Project manage marketing, operations, and production team on product rollouts, marketing initiatives, and purchase order fulfillment *Serve as department lead and collaborate with Product Design team to integrate customer feedback into garment designs*Advocate and improve customer experience based on gross feedback including UX and product management*Maintain in-depth knowledge of medical apparel market and provide competitive analysis to customer base

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Sr. Manager, Client Services
      • Feb 2017 - Apr 2018

      * Focus: Auto(Gen Market + Multicultural), Entertainment (Streaming), Tech, Alcohol/Spirits

    • Account Manager
      • Feb 2015 - Feb 2017

      * Focus: Retail, Entertainment (Studio + Broadcast), Auto

    • United States
    • Entertainment
    • 700 & Above Employee
    • Digital Sales Planner
      • Oct 2013 - Jan 2015

      * Built media plans and sponsorship packages to help monetize all Discovery Networks’ desktop, tablet, and mobile inventory* Stewarded campaigns on a weekly basis; optimized and shifted inventory as needed to achieve full delivery and maximize revenue

    • Television Sales Planner
      • Apr 2013 - Oct 2013

      * Created media plans and collaborated with sales team to meet client’s target audience and day part mix* Managed quarterly revenue through weekly stewardship analysis to ensure delivery

    • Television Sales Assistant
      • Feb 2011 - Apr 2013

      * Managed television commercial inventory across Discovery Networks including TLC, Discovery Channel, Science Channel + more* Collaborated with Sales Planners, Marketing, Commercial Operations and Client to ensure commercials and campaigns ran accurately* Worked with various Chicago agencies across all verticals - CPG, Home Improvement, Retail, + more

    • United States
    • Events Services
    • 1 - 100 Employee
    • Event Coordinator
      • Sep 2010 - Jan 2011

      * Coordinated logistics and executed day-of operations for multiple adventure races including Warrior Dash (15K+ participants) and Great Urban Races National Championship* Lead negotiations for a sizable national contract for on-site power supply for 2012 race season * Coordinated logistics and executed day-of operations for multiple adventure races including Warrior Dash (15K+ participants) and Great Urban Races National Championship* Lead negotiations for a sizable national contract for on-site power supply for 2012 race season

    • United States
    • Higher Education
    • 700 & Above Employee
    • Administrative Graduate Assistant, Office of First-Year Experience, Discover Loyola
      • Apr 2009 - Aug 2010

      * Assisted in coordination and execution of six two-day new student and six one-day transfer student orientations with 2,300 students per session* Planned and led fun out-of-office activity day for 50 student leaders to encourage cohesiveness and camaraderie* Daily supervision, training and enrichment of 12 student orientation leaders * Assisted in coordination and execution of six two-day new student and six one-day transfer student orientations with 2,300 students per session* Planned and led fun out-of-office activity day for 50 student leaders to encourage cohesiveness and camaraderie* Daily supervision, training and enrichment of 12 student orientation leaders

    • Intern
      • Dec 2009 - May 2010

      * Assisted in preparation and execution of educational conference for 2,600 high school students* Revised and enhanced text and graphics for 42-page booklet to be distributed to over 2,600 high school students* Recruited, scheduled and maintained communication with team of 22 workshop moderators * Assisted in preparation and execution of educational conference for 2,600 high school students* Revised and enhanced text and graphics for 42-page booklet to be distributed to over 2,600 high school students* Recruited, scheduled and maintained communication with team of 22 workshop moderators

Education

  • Loyola University Chicago
    Bachelor of Arts, Spanish + International Studies
    2006 - 2010
  • Universidad Nacional de Costa Rica
    -
  • Westside High School
    -

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