Claire Larkin

Sr. Brand Partnership Manager, Factory at Fair Trade USA
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Richmond Region
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency

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Bio

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Experience

    • United States
    • International Trade and Development
    • 100 - 200 Employee
    • Sr. Brand Partnership Manager, Factory
      • Aug 2023 - Present

      Fair Trade USA™ is building an innovative model of responsible business, conscious consumerism, and shared value to eliminate poverty and enable sustainable development for farmers, workers, their families, and communities around the world. Fair Trade USA™ is building an innovative model of responsible business, conscious consumerism, and shared value to eliminate poverty and enable sustainable development for farmers, workers, their families, and communities around the world.

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Partnerships Manager
      • Feb 2022 - Aug 2023

      Responsible for scaling company growth, developing, and kicking off the Matter Unlimited partner experience. Lead for managing and fostering a sales pipeline and maintaining relationships with clients and organizational stakeholders. Develop outreach strategies, messaging, and email marketing to target specific partnership verticals Convey Matter Unlimited’s unique value proposition to interested partners and clients Build trust and rapport with prospects, resulting in a healthy sales pipeline of qualified leads Maintain steadfast persistence and attention to detail to track towards shared goals Perform full funnel prospecting, driving opportunities from inception to close Work in conjunction with account managers to help increase client satisfaction Support leadership team in identifying, tracking trends and sourcing new strategic experiential and thought leadership opportunities to strengthen new business outreach Collaborate with the Executive, New Business, and Marketing team leadership to source opportunities to creatively and consistently improve our own sales positioning to stand out from the competition Work cross-functionally with Marketing, Design, and Account teams to analyze and identify opportunities for strengthening our Partnership Development opportunities Provide recommendations and insights on the website SEO and newsletter performance, as well as assist in the development and management of those channels as relevant to improving business performance Collaborate and assist in the development, optimization, and automation of the partner development success playbook for internal process strengthening Maintain up-to-date knowledge of updates and developments in the ESG, social impact, and digital space Manage and develop seasonal interns Show less

    • United States
    • Financial Services
    • 700 & Above Employee
    • Supplier Diversity
      • Feb 2019 - Mar 2022

      • Serves as Manager of the Catapult Program – the chief goal of which is to help diverse-owned businessesinnovate a digital solution to a challenge they face as an organization• Leads Catapult team throughout the entire program – developing project plan, building andmaintaining schedule, executing events, managing budgets, designing learning maps and associatedsessionso Leads internal and external communication and media▪ Shares with Capital One senior leadership and markets internally▪ Markets and promotes the program to partner organizations and their members▪ Owns relationship with program members from application through graduation▪ Developed marketing plan to use as playbook for each future cohorto Scaling the program to double in size• Serves as Manager of the Diverse Supplier MentoringProgramo Creates project plans, schedules, and application for mentors, recruits instructors, managescommunication with mentors, instructors, and participantso Led program expansion from pilot to three additional cohorts in 2021• Manages all Supplier Diversity events and conferences including registrations, meeting schedules with diversesuppliers, and booth design and staffing to achieve goal of increasing spend with diverse suppliers• Created communications plan for internal and external communications and storytelling for the SupplierDiversity team• Manages Supplier Diversity invoicing and sponsorships• Led sourcing effort for purchasing PPE from diverse suppliers, resulting in over $1 million in spend withdiverse suppliers• Advocates for the use of diverse suppliers at every opportunity Show less

    • Implementation Specialist
      • Jan 2018 - Feb 2019

      • Support the Relationship Manager in the field by submitting credit limit increase requests, upgrading customer rewards programs, and serve as an internal resource for the Relationship Manager and the customer• Influence customers to change behavior in order to move spend from competitor cards to the SPARK card while maintaining compliance within Capital One requirements• Conduct Spend Conversion calls with the customer which has resulted in over $2.5 million in additional spend

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jul 2015 - Jan 2018

      • Managed over 30 accounts throughout the states of Virginia and Delaware • Consistently met sales goals, grew my territory by an average of $37.76%, and generated over $960,000 in sales as the top seller of 2017 • Built customer base by prospecting for new clients and conducting meetings while strengthening and maintaining existing relationships • Assisted clients with creating artwork for custom merchandise • Transitioned client accounts from Microsoft CRM to Salesforce • Managed over 30 accounts throughout the states of Virginia and Delaware • Consistently met sales goals, grew my territory by an average of $37.76%, and generated over $960,000 in sales as the top seller of 2017 • Built customer base by prospecting for new clients and conducting meetings while strengthening and maintaining existing relationships • Assisted clients with creating artwork for custom merchandise • Transitioned client accounts from Microsoft CRM to Salesforce

  • All About Beer Magazine
    • Richmond, Virginia Area
    • Beer Explorer
      • Aug 2015 - Jul 2017

    • Server
      • Feb 2013 - Jul 2015

      • Greet customers in a busy, fast-paced environment as they walk in and seat them accordingly • Serve customers in a fine dining atmosphere and answer questions about the menu up until the form of accepting payment • Trained two new employees to host • Maintain cleanliness of the restaurant • Greet customers in a busy, fast-paced environment as they walk in and seat them accordingly • Serve customers in a fine dining atmosphere and answer questions about the menu up until the form of accepting payment • Trained two new employees to host • Maintain cleanliness of the restaurant

    • United States
    • Retail Apparel and Fashion
    • 100 - 200 Employee
    • Stylist
      • Dec 2014 - Jan 2015

      • Greeted customers, informed them about promotions, and offered refreshments • Aided customers with what they were looking for throughout their visit up until the point of accepting payment while providing exceptional customer service • Read and recorded daily store reports regarding total sales, category sales, and OHC • Maintained cleanliness of the store • Greeted customers, informed them about promotions, and offered refreshments • Aided customers with what they were looking for throughout their visit up until the point of accepting payment while providing exceptional customer service • Read and recorded daily store reports regarding total sales, category sales, and OHC • Maintained cleanliness of the store

    • United States
    • Retail
    • 700 & Above Employee
    • Intern
      • Jun 2014 - Aug 2014

      • Utilized skills learned through a Company Culture class and Professional Development class • Gained experience in selling and building relationships with customers while acting as a personal shopper • Worked solely on a commission basis with aggressive sales goals each week • Provided exceptional customer service with each sale • Worked closely with my manager to learn about responsibilities in the assistant manager position • Utilized skills learned through a Company Culture class and Professional Development class • Gained experience in selling and building relationships with customers while acting as a personal shopper • Worked solely on a commission basis with aggressive sales goals each week • Provided exceptional customer service with each sale • Worked closely with my manager to learn about responsibilities in the assistant manager position

    • United States
    • Real Estate
    • 100 - 200 Employee
    • Sales Associate
      • May 2012 - Aug 2013

      • Greeted customers and helped them select the fashion items that they were looking for • Maintained contact with customer throughout their visit and acted as their personal shopper and aided their decisions until accepting payment • Prepared special online orders • Maintained cleanliness of the store • Built new floor sets and took inventory • Consistently met personal sales goals as well as company sales goals • Greeted customers and helped them select the fashion items that they were looking for • Maintained contact with customer throughout their visit and acted as their personal shopper and aided their decisions until accepting payment • Prepared special online orders • Maintained cleanliness of the store • Built new floor sets and took inventory • Consistently met personal sales goals as well as company sales goals

Education

  • University of South Carolina
    Retail Management, Retail Management
    2011 - 2015

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