Experience

Muth & Co. Roofing

• United States
• Construction
• 1 - 100 Employee

• Marketing Manager

  • Oct 2019 - Present

  Muth & Co. Roofing is a family-owned roofing company based in Westerville, Ohio. My key responsibilities are managing the three individual teams to make a cohesive and unique marketing program. -Coordinated a multi-agency team to develop a customized digital program that increased the quality of leads, expressed by a decrease in quantity and yet an increase in the close-ratio by 8%. -Established and grew external relationships with other local businesses and the main distributor to… Show more Muth & Co. Roofing is a family-owned roofing company based in Westerville, Ohio. My key responsibilities are managing the three individual teams to make a cohesive and unique marketing program. -Coordinated a multi-agency team to develop a customized digital program that increased the quality of leads, expressed by a decrease in quantity and yet an increase in the close-ratio by 8%. -Established and grew external relationships with other local businesses and the main distributor to increase the success of quarterly campaigns. -Reconciled the previous marketing program and budget which saved the company approximately 14%. -Coordinated with our PPC company and Website management firm to increase site traffic by 114% year over year and decrease bounce rate by 4%. Show less Muth & Co. Roofing is a family-owned roofing company based in Westerville, Ohio. My key responsibilities are managing the three individual teams to make a cohesive and unique marketing program. -Coordinated a multi-agency team to develop a customized digital program that increased the quality of leads, expressed by a decrease in quantity and yet an increase in the close-ratio by 8%. -Established and grew external relationships with other local businesses and the main distributor to… Show more Muth & Co. Roofing is a family-owned roofing company based in Westerville, Ohio. My key responsibilities are managing the three individual teams to make a cohesive and unique marketing program. -Coordinated a multi-agency team to develop a customized digital program that increased the quality of leads, expressed by a decrease in quantity and yet an increase in the close-ratio by 8%. -Established and grew external relationships with other local businesses and the main distributor to increase the success of quarterly campaigns. -Reconciled the previous marketing program and budget which saved the company approximately 14%. -Coordinated with our PPC company and Website management firm to increase site traffic by 114% year over year and decrease bounce rate by 4%. Show less



OneDish Inc

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing Executive

  • Jul 2019 - Oct 2019

  During my senior year at Pace University, while working on an honors degree in International Marketing Management, I seized the opportunity to apply what I’ve learned to a real world startup setting. Mind mapping the ‘big idea‘ was an awesome experience and I look forward to growing the OneDish® brand as we change the game! We show you: What to eat, Not just where to eat. OneDish® is a new food discovery app that gives you the unique experience of exploring local cuisine, One… Show more During my senior year at Pace University, while working on an honors degree in International Marketing Management, I seized the opportunity to apply what I’ve learned to a real world startup setting. Mind mapping the ‘big idea‘ was an awesome experience and I look forward to growing the OneDish® brand as we change the game! We show you: What to eat, Not just where to eat. OneDish® is a new food discovery app that gives you the unique experience of exploring local cuisine, One Signature Dish at a time. Show less During my senior year at Pace University, while working on an honors degree in International Marketing Management, I seized the opportunity to apply what I’ve learned to a real world startup setting. Mind mapping the ‘big idea‘ was an awesome experience and I look forward to growing the OneDish® brand as we change the game! We show you: What to eat, Not just where to eat. OneDish® is a new food discovery app that gives you the unique experience of exploring local cuisine, One… Show more During my senior year at Pace University, while working on an honors degree in International Marketing Management, I seized the opportunity to apply what I’ve learned to a real world startup setting. Mind mapping the ‘big idea‘ was an awesome experience and I look forward to growing the OneDish® brand as we change the game! We show you: What to eat, Not just where to eat. OneDish® is a new food discovery app that gives you the unique experience of exploring local cuisine, One Signature Dish at a time. Show less



Teatown Lake Reservation

• Environmental Services
• 1 - 100 Employee

• Marketing Intern

  • May 2017 - May 2019

  Teatown is a 1000-acre nature preserve and education center located in the Lower Hudson Valley. Their mission is to inspire our community to lifelong environmental stewardship and my main job was to communicate that mission to our community. -Succeeded in transforming signage in the Nature Center as well as multiple pages of website to align with the updated brand aesthetics -Authored blogs, promoted events, and captured both videos and photography to communicate the mission to the… Show more Teatown is a 1000-acre nature preserve and education center located in the Lower Hudson Valley. Their mission is to inspire our community to lifelong environmental stewardship and my main job was to communicate that mission to our community. -Succeeded in transforming signage in the Nature Center as well as multiple pages of website to align with the updated brand aesthetics -Authored blogs, promoted events, and captured both videos and photography to communicate the mission to the public and the donors -Assembled A Beginner’s Guide to Teatown’s Wildflowers which showcases the local native and invasive species of wildflowers that can be found on the preserve. It is now sold in the Nature Center’s gift shop Show less Teatown is a 1000-acre nature preserve and education center located in the Lower Hudson Valley. Their mission is to inspire our community to lifelong environmental stewardship and my main job was to communicate that mission to our community. -Succeeded in transforming signage in the Nature Center as well as multiple pages of website to align with the updated brand aesthetics -Authored blogs, promoted events, and captured both videos and photography to communicate the mission to the… Show more Teatown is a 1000-acre nature preserve and education center located in the Lower Hudson Valley. Their mission is to inspire our community to lifelong environmental stewardship and my main job was to communicate that mission to our community. -Succeeded in transforming signage in the Nature Center as well as multiple pages of website to align with the updated brand aesthetics -Authored blogs, promoted events, and captured both videos and photography to communicate the mission to the public and the donors -Assembled A Beginner’s Guide to Teatown’s Wildflowers which showcases the local native and invasive species of wildflowers that can be found on the preserve. It is now sold in the Nature Center’s gift shop Show less



TMPG

• IT Services and IT Consulting
• 1 - 100 Employee

• Marketing Intern

  • Jan 2017 - May 2017

  TMPG is a full-service marketing agency and assignments involved reviewing radio talent recordings and contracts. -Acquired knowledge of how media programs are negotiated and executed with radio stations and other media vendors for top tier clients. -Reviewed client contracts on a daily basis and audited the digital advertisements to confirm contractual obligations had been met TMPG is a full-service marketing agency and assignments involved reviewing radio talent recordings and contracts. -Acquired knowledge of how media programs are negotiated and executed with radio stations and other media vendors for top tier clients. -Reviewed client contracts on a daily basis and audited the digital advertisements to confirm contractual obligations had been met