Experience

Brandient

• Romania
• Design
• 1 - 100 Employee

• Design Director

  • 2014 - Present

  Being part of Brandient team for last 10 years, I developed a solid background in both offline and online branding projects. My conceptual contribution and strategic approach boosted a series of outstanding digital design projects, including the Bitdefender global website, eMag online store, the recent online telecom brand Indygen and the rebranding of the expanding pan-asian IT&C integrator Interactive Group. My work in graphic design has been awarded at international competitions like Red Dot Awards, Graphis, Rebrand 100, HiiiBrand, Transform or Pentawards.

• Senior Brand Designer

  • Sep 2008 - Present

  The promotion for the Senior Designer position in Brandient’s team came along with more responsibilities in terms of creative direction, conceptual approach and projects leading, but also with more projects of international visibility in my portfolio: Bitdefender Ltd, Siveco, Tunisiana Telecom and the US-based online retaier Luly.com. I was involved with projects for both established and start-up clients: design for print and digital production including brand identities, corporate id design, PR kits, packaging and labeling design, internal and external communication.



Cohn & Jansen

• Romania
• Advertising Services
• 1 - 100 Employee

• Art Director

  • Nov 2006 - Sep 2008

  Late 2006, I joined Cohn and Jansen team. I was responsible for creating and designing almost any kind of advertising material, from print campaigns to TVCs, from radio to OOH or strategic 360 degree approach while working for Cosmote, 3rd biggest player in Romanian telecom market, work awarded with a Silver Effie Award in 2008 and Best TV Commercial at BestAds Awards. Also, my art direction works at Cohn & Jansen include projects for clients like Honda, Garanty Bank, Germanos, Alka and many others.



Brightness

• France
• Business Consulting and Services
• 1 - 100 Employee

• Art Director

  • Sep 2005 - Oct 2006

  In 2005, I started working as Art Director for Brightness Advertising, completing a wide range of projects ranging from visual identities to TVCs, radio, OOH and full 360 degree campaigns for clients included HBO, Audi, Info Pro Radio and Cinema Pro—part of Media Pro Group, Bigotti, Anouk, VP Entertainment Law, Assante Style, SapteSeri, Deco, IQads and others. In 2005, I started working as Art Director for Brightness Advertising, completing a wide range of projects ranging from visual identities to TVCs, radio, OOH and full 360 degree campaigns for clients included HBO, Audi, Info Pro Radio and Cinema Pro—part of Media Pro Group, Bigotti, Anouk, VP Entertainment Law, Assante Style, SapteSeri, Deco, IQads and others.