Cindy Kesserwany

Junior Project Manager at Hey Digital
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Contact Information
Location
Beirut, Beirut Governorate, Lebanon, LB
Languages
  • English Native or bilingual proficiency
  • Arabic Professional working proficiency
  • French Limited working proficiency

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Credentials

  • Graphic Design Elements for Non-Designers
    University of Colorado Boulder
    Aug, 2023
    - Sep, 2024
  • Build Wireframes and Low-Fidelity Prototypes
    Google
    Jul, 2023
    - Sep, 2024
  • Foundation of User Experience(UX) Design
    Google
    Jul, 2023
    - Sep, 2024
  • Start the UX Design Process: Empathize, Define and Ideate
    Google
    Jul, 2023
    - Sep, 2024
  • Storytelling in Branding and Content Marketing
    IE Business School
    Jul, 2023
    - Sep, 2024
  • Brand Identity and Strategy
    IE Business School
    Jun, 2023
    - Sep, 2024
  • Marketing Mix Fundamentals
    IE Business School
    Feb, 2021
    - Sep, 2024
  • Positioning: What you need for a successful marketing strategy
    IE Business School
    Feb, 2021
    - Sep, 2024
  • Data Analysis and Interpretation
    Wesleyan University
    Dec, 2020
    - Sep, 2024
  • Market Research and Consumer Behaviour
    IE Business School
    Oct, 2020
    - Sep, 2024
  • An entire MBA Program in 1 course: Award Winning Business School Prof
    Udemy
    Jul, 2020
    - Sep, 2024
  • The Complete Digital Marketing Course - 12 Courses in 1
    Udemy
    Apr, 2020
    - Sep, 2024
  • Social Media Management - The Complete 2019 Manager Bootcamp
    Udemy
    Mar, 2020
    - Sep, 2024
  • Inter-University Programme | Special Tribunal for Lebanon
    T.M.C. Asser Instituut the Hague, Netherlands
    Nov, 2019
    - Sep, 2024
  • Price Media Law Moot Court Programme - University of Oxford
    Notre Dame University - Louaize (NDU)
    Feb, 2018
    - Sep, 2024
  • Diplomacy Award - Model United Nations
    Lebanese American University
    Feb, 2015
    - Sep, 2024

Experience

    • Peru
    • Advertising Services
    • Junior Project Manager
      • Oct 2023 - Present

      - Creating tasks and building project in ClickUp - Managing project workflows and Project Dashboards - Working with the Performance Marketing, Design and Account Management teams to make sure projects are well-planned and delivered on time - Assisting the Ops team with patches and small outputs - Assisting the PM with workload distribution and resouce allocation - Creating tasks and building project in ClickUp - Managing project workflows and Project Dashboards - Working with the Performance Marketing, Design and Account Management teams to make sure projects are well-planned and delivered on time - Assisting the Ops team with patches and small outputs - Assisting the PM with workload distribution and resouce allocation

    • Co-Founder
      • Apr 2020 - Present

      • Research funding opportunities that allow us to provide food security to the data of families and individuals in need. • Assist in content creation and optimise the account's pillars based on engagement levels. • Attend workshops to improve skills related to the NGO industry. • Create systematic documents that organise the internal process. • Research funding opportunities that allow us to provide food security to the data of families and individuals in need. • Assist in content creation and optimise the account's pillars based on engagement levels. • Attend workshops to improve skills related to the NGO industry. • Create systematic documents that organise the internal process.

    • Movies, Videos, and Sound
    • 100 - 200 Employee
    • Brand Strategy and Content Coordinator
      • Apr 2023 - Oct 2023

      - Brand Strategy and Planning - Brand Development and Management - Marketing and Campaign Execution - Brand Strategy and Planning - Brand Development and Management - Marketing and Campaign Execution

    • United Arab Emirates
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Apr 2022 - Apr 2023

      Client Relationship Management: • Understand client objectives, goals, and challenges, and proactively propose marketing solutions to address their needs. • Conduct regular meetings to ensure ongoing client satisfaction. Campaign Management and Execution: • Collaborate with cross-functional teams (creative, digital, content, etc.) to develop and execute integrated marketing campaigns. • Manage end-to-end campaign execution, ensuring timelines, budgets, and deliverables are met. Project Coordination: • Coordinate and prioritize project tasks, collaborate with internal teams to gather necessary resources, and ensure quality standards are met. Financial Management: • Manage client budgets, ensuring profitability and accurate invoicing. • Monitor and track project expenses, scope changes, and billing processes. Clients: Quaker I Ocean Spray I Mountain Dew I Switch I Crepaway I Juhaina Show less

    • Lebanon
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Sep 2021 - Feb 2022

      • Client servicing to ensure that the deadlines, updates and strategies are agreed and that the client's needs are understood and met.• Delegate tasks to the junior account executives and assist to guarantee smooth operations.• Launch ads with different objectives depending on what stage of the funnel the account is in.• Work on mood boards that reflect that brand and art direct photoshoots for the client.• Create reels and provide a detailed design brief for the designers to work.Industry: Insurance | Pet Food | Sportswear | Independent Media Show less

    • Account Executive
      • Feb 2021 - Oct 2021

      • Content creation for several industries that provide value to the targeted audience and increases engagement• Communicate with the creative team to prepare for upcoming campaigns for the integrating marketing channels of the account• Discuss campaign ideas and objectives with the clients to meet quarterly goals set.• Provide a budget sheet for offline and online advertising needs and marketing plans. • Handle the invoices and submit the analyzed reports at the end of the month.

    • Travel Arrangements
    • 1 - 100 Employee
    • Social Media Coordinator & Communication Officer
      • Jun 2017 - Dec 2020

      • Create a profile for the company on Facebook, Instagram and Linkedin. • Handle community management and launch Facebook Ads for awareness purposes. • Take charge of email marketing with 3k+ subscribers. • Send detailed cruise proposals and quotations to potential customers. • Communicate, reserve and set up meetings for the groups travelling abroad or locally. • Create a profile for the company on Facebook, Instagram and Linkedin. • Handle community management and launch Facebook Ads for awareness purposes. • Take charge of email marketing with 3k+ subscribers. • Send detailed cruise proposals and quotations to potential customers. • Communicate, reserve and set up meetings for the groups travelling abroad or locally.

Education

  • Lebanese University - Faculty of Law & Political Science
    Bachelor of Laws - LLB, Law
    2015 - 2020

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