Experience

Cedarglen Homes

• Canada
• Construction
• 1 - 100 Employee

• Area Sales Manager

  • Mar 2018 - Present

  Creating positive relationships with families who are looking to build their ideal home with an award winning builder with over 35 years of experience. Represent Cedarglen Homes as a leader in the Calgary Home Building IndustryEnsure a successful sales process through discovering families requirements, Provide information on home features, upgrades and pricing Establish rapport with prospective purchasers and inform customers of the new homes availableConduct show home tours, review site and floor plans, explain the available options and provide information on home features and pricing



WomenOnlyWeekend

• Event Manager

  • Jul 2012 - Present

  • Design, organize and facilitate an annual women’s weekend for 150+ participants• Manage all of the logistical details for a two day event including: accommodation, catering, entertainment, tradeshow vendors, marketing materials and supplies• Create and maintain a social media marketing campaign to build awareness and drive sales • Recruit speakers/presenters to facilitate seminars (health, wellness and personal growth)• Develop and maintain relationships with local businesses to drive traffic and increase sales• Solicit strategic donations for the silent auction portion of this event• Complete a post evaluation of the event to develop an understanding of client satisfaction



Calgary Food Bank

• Canada
• Civic and Social Organizations
• 1 - 100 Employee

• Development Coordinator

  • Aug 2014 - Mar 2018

  • Recommend short and long term communication plans that support the overall strategy of the Food Bank• Create and maintain mutually beneficial relationships with internal and external audiences (donors, government and media)• Develop and implement creative communication strategies for donor engagement and retention• Work closely with other team members of communications and donor relations to ensure consistent key messages around the areas of food insecurity, fund development and engagement• Represent the Calgary Food Bank at major and third party fund raising events• Act as a spokesperson for the Food Bank around the issues of food safety, waste and diversion• Build two-way mutually beneficial relationships with food industry executives through face-to-face communication, food safety tours and special events• Uphold internal and external OH&S policies, practices, and programs (Alberta Health Services, Canada Food Inspection Agency, Health Canada)• Oversee the development of communication materials including: website, fact sheets, brochures and other publications• Collaborate with key members from other non-profits and charitable organizations to devise a strategic plan to fight childhood hunger over the summer• Work as part of small group to design and implement a pilot project to build capacity for accepting “fresh” food donations with Food Banks Canada• Mentor and develop staff regarding food industry communication and messages using a collaborative approach• Manage, monitor and report on food industry communications and marketing budget• Report on the success of fund raising campaigns and events to CEO, senior management and board of directors• Identify opportunities for perspective stakeholders to engage with the Calgary Food Bank• Work in partnership with other internal teams to create, deliver and execute communication plans• Offer insight and direction to CEO and senior management team regarding communication activities



Calgary Health Trust

• Investment Management

• Development Officer

  • Jun 2013 - Jul 2014

  • Worked as a part of a cohesive team to connect donor passion with treatment, education and research priorities in the healthcare community• Recruited and led an internal team in an effort to promote a healthy work place• Worked closely with the CEO to promote, design and implement fundraising campaigns for nine Carewest long term care facilities for the purpose of supporting resident and patients greatest needs• Developed, implemented and executed Adopt-a-Senior campaign for Carewest



Calgary Co-op

• Canada
• Retail
• 700 & Above Employee

• Manager, Communications

  • Jun 2010 - May 2013

  Developed, implemented and executed public outreach programs and activities including: community investment, event management and communicationsActed as a spokesperson for Calgary Co-op in media (television, radio, print)Created content for internal and external communication including: company website, newsletters, publications, news releases, social media, fact sheets, backgrounders and event plansMet the demands of the VP, Communications and Member Relations and other executives to ensure corporate social responsibility, employee engagement and a strong community presence Created strategic communication strategies that enhanced the reputation of Calgary Co-op Executed high level communication plans Strategized with operations, human resources and OH&S directors and made recommendations to help them achieve their business goalsParticipated as a member of Marketing and Member Relations team, contributing to the development of long term divisional strategies and objectivesPlayed a role in the refinement and evolution of our corporate social responsibility (CSR) programManaged a strategic community investment program and budget, giving back over 4.0 million dollars annually to the community Designed an employee engagement program that was focused on rewarding staff Developed and implemented strategic communication materials to enhance Co-op’s profile as a leader Created key messages to promote Calgary Co-op (e-marketing, releases, digital and print)Organized successful events including: Store Openings, Annual General Meetings, Charity Golf Classic, project launchesRecruited, developed and managed volunteers for special eventsIdentified opportunities for earned media focusing on Calgary Co-op’s cooperative values and storiesRepresented Calgary Co-op at functions and positioned Co-op as a leader Collaborated with external partners on sponsorship and promotion opportunitiesDirected communication projects working with internal and external designers



Mount Royal University

• Canada
• Higher Education
• 700 & Above Employee

• Work Experience Co-ordinator Public Relations

  • Feb 2007 - Jun 2010

  Coordinated work terms for public relations students.Developed mutually beneficial relationships with key stakeholders.

• Work Experience Supervisor

  • Feb 2007 - Jun 2010

  Fostered a team envirornmentMentored and trained new employeesEstablished clear objectives