Senior Business Development Manager & Digital Marketing Strategist

• Jun 2022 - Present

• Building and managing sustainable relationships with clients using digital marketing tools for business growth and profitability. • Responsible for developing a successful digital marketing strategy that utilizes a customer avatar, landing page, conversion optimization, email marketing, content marketing, social media advertising, SEM, and SEO as its recipe for long-term success. • Created the company’s social media handles and currently building a solid presence for it across Facebook, Instagram, LinkedIn, and Twitter. • Developed and oversaw several successful search and display Ads on Google, as well as other social media advertising campaigns for the company. • Carrying out a comprehensive website audit and then optimizing the site for traffic generation and lead conversion. • Enhancing brand recognition and visibility on search engines through blog articles and other content materials that appeal to the desired target audience. • SEO Copywriting for all the pages on the company’s website. • Responsible for creating several brand awareness YouTube videos that have attracted more than 5k organic views. Show less

General Manager Business Development

• Jan 2017 - Jun 2022

The PGM Club is an artist media solutions agency and incubator platform that was established to discover, develop, showcase, and promote contemporary and alternative music talents, with a key focus on African artists. To this end, Chuma is mainly responsible for: - Developing business management goals and objectives that tend to the growth and profitability of the company. - Overseeing strategic business operations and dealings across all PGM departments - Building and maintaining business relationships with current and potential clients. - Developing bids, proposals, brochures, business plans, pitch decks, and other informative presentations/documents geared towards taking advantage of various business opportunities. - Planning, organizing and overseeing the administration of the PGM Live Show. - Assisting the Marketing team in the development of advertising and promotional campaigns for the company. - Sourcing venues, suppliers, vendors, contractors, and then negotiate prices for the related job/contract engagements. - Researching information and gathering data to develop well-informed marketing communications and effective correspondence with our clients. - Leading the creative and project management team to research, write and develop effective process documents. - Undertaking research works to generate new business areas, target markets, client profiles and financial streams. - Supporting the Creative Director with day-to-day decision makings, administrative and management tasks. Show less

Senior Business Development Manager

• Jun 2009 - Jan 2017

I am the Senior Business Development Manager & Principal Consultant who is responsible for proffering directional and lasting solutions to small businesses and budding entrepreneurs with regards to business planning and social media marketing/PR strategies. The fact that I have spent the last eight years writing, developing and executing strategic business plans for well over 20 small businesses, does not make me the ultimate business guru but it means that i have the required experience and expertise to offer valuable insights and a big picture perspective. Show less

Marketing Consultant

• Apr 2014 - Mar 2016

Head, Public Sector

• Dec 2013 - May 2014

Responsible for helping the Company to provide integrated security solutions and systems to the Government and other Public Sector Organizations. And also shaping the focus and direction of the Company’s marketing strategies for the Public Sector. Providing day to day management of the Public Sector marketing programmes, as well as, managing certain aspects of the marketing communications mix- (web, social media, insights, e.t.c). Actively developing good business relationships and builder a wider network with Government and Public Sector Organizations. Providing Professional advice and guidance to the Company on how best to make an impact in the Public Sector marketplace. Show less

General Manager

• May 2014 - Apr 2015

Business Development Manager

• Jun 2013 - Jan 2014

1Pee is a Creative Marketing / Media consultancy firm; meaning that we are a bunch of experienced individuals trained to analyze and advice clients on the best possible choices in reaching out to their customers. At 1Pee we sketch out unusual options, and like tailors sew out a best-fit solution. Our ultimate goal is to create that 'Wow' factor for our clients. And I am Responsible for leading the business development team within the company and overseeing its overall business growth. Responsible for developing strategic ideas, concepts or proposals, as well as identifying industry openings that helps the organisation gain operational excellence and increase in revenue at targeted intervals. Responsible for executing expansion tactics and meeting fiscal targets Show less

Supervisor Control Room Operations

• May 2006 - Aug 2007

Supervised internal/corporate security and control room operations of the Company's Abuja region during the period stated. Supported my line Manager in devising strategies to curb corporate theft in the region, investigated trends and variances, and alerted senior management on area requiring action. Responsible for gathering information/intelligence and sending daily duty reports to senior management detailing events and incidents of the region. Investigate reported cases of thefts and suspected persons in the facility using CCTV Archives and Access Control Systems. Liaise with Nigerian Police and other Law Enforcement Agencies when required to either fight or prevent crime in the facility and its environs. Managed the process of replacing of Staff ID/Access Cards, as well as electronically tracking real time events on the Access Control System. Also played a supervisory role for the Abuja Corporate Security team that provided travel security, technical security, personnel/physical security, protocol, and executive protection for Senior Managers, Regional Heads, COO and CEO during the Company's transition from Vmobile to Celtel Nigeria. Show less