President

• Aug 2023 - Present

EVP of Sales

• Feb 2021 - Jun 2023

Led and developed the fastest growing brand in center store grocery from first cases shipped through a Total US Food brand ACV of 43% in less than 2 years. Created the entire sales process and management tools from the bottom up. • Grew store doors from 0 to 15,000+ (all channels) in 24 months (5,500 more to ship in 2023) • Grew PODs from 0 to 54,000 (Food & Natural & Enhanced only) in 24 months. • Managed team of seven direct reports (5 RSM’s, 1 Channel Contractor, 1 Sales… Show more Led and developed the fastest growing brand in center store grocery from first cases shipped through a Total US Food brand ACV of 43% in less than 2 years. Created the entire sales process and management tools from the bottom up. • Grew store doors from 0 to 15,000+ (all channels) in 24 months (5,500 more to ship in 2023) • Grew PODs from 0 to 54,000 (Food & Natural & Enhanced only) in 24 months. • Managed team of seven direct reports (5 RSM’s, 1 Channel Contractor, 1 Sales Coordinator). • Hired and onboarded every broker partner across the US (12 across all channels). • Masterfully created and executed against all self-designed DSMP guidelines (Distribution, Shelving, Merchandising, Pricing). • Owned account management for Kroger, ABSCO, Wal-Mart, Target, Ahold USA, and Publix Show less Led and developed the fastest growing brand in center store grocery from first cases shipped through a Total US Food brand ACV of 43% in less than 2 years. Created the entire sales process and management tools from the bottom up. • Grew store doors from 0 to 15,000+ (all channels) in 24 months (5,500 more to ship in 2023) • Grew PODs from 0 to 54,000 (Food & Natural & Enhanced only) in 24 months. • Managed team of seven direct reports (5 RSM’s, 1 Channel Contractor, 1 Sales… Show more Led and developed the fastest growing brand in center store grocery from first cases shipped through a Total US Food brand ACV of 43% in less than 2 years. Created the entire sales process and management tools from the bottom up. • Grew store doors from 0 to 15,000+ (all channels) in 24 months (5,500 more to ship in 2023) • Grew PODs from 0 to 54,000 (Food & Natural & Enhanced only) in 24 months. • Managed team of seven direct reports (5 RSM’s, 1 Channel Contractor, 1 Sales Coordinator). • Hired and onboarded every broker partner across the US (12 across all channels). • Masterfully created and executed against all self-designed DSMP guidelines (Distribution, Shelving, Merchandising, Pricing). • Owned account management for Kroger, ABSCO, Wal-Mart, Target, Ahold USA, and Publix Show less

Director of Sales

• Aug 2020 - Feb 2021

SaaS Sales. Showing retail partners in the Food and Mass channels how to cut waste, grow profits, and capture share! SaaS Sales. Showing retail partners in the Food and Mass channels how to cut waste, grow profits, and capture share!

Director of National Accounts

• May 2018 - Aug 2020

In this position I have led the charge in growing Conventional Food and Mass distribution of the Creminelli brand. Managing all retail relationships including Albertsons, Kroger, Target, Publix and other large and regional grocery chain players across the U.S. Have grown TDP's 4X across all of US Food in less than two years. Created and launched DSMP guidelines for sales execution and mangaed integration of national brokerage team onboarding. In this position I have led the charge in growing Conventional Food and Mass distribution of the Creminelli brand. Managing all retail relationships including Albertsons, Kroger, Target, Publix and other large and regional grocery chain players across the U.S. Have grown TDP's 4X across all of US Food in less than two years. Created and launched DSMP guidelines for sales execution and mangaed integration of national brokerage team onboarding.

Director of Sales East

• May 2016 - Apr 2018

Managed the entire East Coast and all product lines, which included 100+ unique SKUs. I oversaw promotional planning, POS, merchandising, sales deck, benchmarking, and sales support tools. Additionally, I supervised the broker channel through two regional sales manager direct reports while handling my own book of business, driving continuous improvement in both individual and team metrics.

Director of Sales Italian Sauces & Olive Oil

• Jan 2015 - May 2016

In this senior-level position, I oversaw all aspects of B2B customer sales in both the grocery and mass channels. My responsibilities included growing distribution, market share, net sales, and profitability for all products in the category. Key customers included Safeway/Albertson’s, Kroger, DZA, Ahold, Target, and all grocery retailers of substantial size in the US as well as distribution channels nationwide. I personally maintained relationships with key buyers and category managers and… Show more In this senior-level position, I oversaw all aspects of B2B customer sales in both the grocery and mass channels. My responsibilities included growing distribution, market share, net sales, and profitability for all products in the category. Key customers included Safeway/Albertson’s, Kroger, DZA, Ahold, Target, and all grocery retailers of substantial size in the US as well as distribution channels nationwide. I personally maintained relationships with key buyers and category managers and supervised 1 regional sales manager.

Regional Sales Manager

• Jun 2010 - Dec 2014

This was a more strategic position overseeing multiple broker teams in the New England and NY/NJ areas. The scope covered direct retail and distributor customers throughout the East Coast. Major accounts included Ahold USA, Delhaize America, A&P, Shaw’s, Market Basket, and major distributors such as UNFI, DPI, KeHE, and the Davidson Co.

Senior Account Manager

• Sep 2009 - Jun 2010

In this position, I had 4,600 SKUs and several tens of millions in dollar sales with the largest specialty, ethnic, and natural food distributor in New England. I supervised 5 account managers who performed the daily work with clients such as Stop & Shop, Shaw’s, Price Chopper, Shop Rite, CVS, Grand Union, and Big Y. I also partnered with brokers to develop trade programs and promotional programs for these and other retailers.

Account Manager

• Nov 2006 - Sep 2009

This was a metrics-focused position with Ahold/Stop & Shop, where I managed a multi million dollar specialty and ethnic foods business. Among my major achievements are 11% year-over-year growth, improving price points, and increasing profitability through dynamic merchandising and sales programs. I also used Davidson Space Analyst to manage space and increase sales via planograms.

Space Analyst

• Jan 2003 - Nov 2006

I worked in the Merchandising Services Department at Stop & Shop, where I ensured consistently higher sales by maintaining planograms, optimizing product mix, and using POS. I also became an expert on Intactix software, using it to enhance planograms for the retail stores I managed.