Christopher Wright

Marketing Manager at Fleet Source®
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Contact Information
us****@****om
(386) 825-5501
Location
Chelmsford, England, United Kingdom, GB

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5.0

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John Woodward

I had the pleasure of working with Chris for several years. Chris was at the time key to the successful production of printed collateral. A dilligent product manager who organised assets that were accurate, to specification and provided in a timely manner. Technical specification thoroughly interrogated to ensure content was spot on, management of complicated photography shoots and follow up studio designers. A calm and methodical individual who competently aided my projects.

Giovanni B.

Chris reported to me at Lewden. He was our marketing manager who contributed also on the product management. Chris contributed to marketing communications by writing press releases for our industry media, helping to set up trade shows, and developing the product message and marketing materials to enhance our brand awareness. He also worked with social media and responded to customer needs by building an ongoing conversation. He coordinated with other employees to meet customer needs and agreed deadlines. He did an excellent job of expanding our marketing efforts to newer avenues (such as social medias, roadshows to name a few). He was adept at identifying media outlets and achieving press coverage for our products. I recommend Chris for any position that will draw upon his skills and contribution to marketing or product management.

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Experience

    • United Kingdom
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Marketing Manager
      • Jun 2022 - Present

    • United Kingdom
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Marketing Manager
      • Mar 2021 - Feb 2022

      As a Senior Marketing Manager I am responsible for creating the marketing strategy and executing all activity in line with the corporate strategy. A key part of the role is working closely with the sales and technical departments in building materials and ensuring a high level of sales qualified leads are generated. As a Senior Marketing Manager I am responsible for creating the marketing strategy and executing all activity in line with the corporate strategy. A key part of the role is working closely with the sales and technical departments in building materials and ensuring a high level of sales qualified leads are generated.

    • United Kingdom
    • Consumer Services
    • Head Of Marketing & Product
      • Oct 2019 - Feb 2020

      During my time at Tablet Technologies I oversaw all Marketing and Product functions as a Senior Manager. I directly managed two marketing personnel and coached two others in development of product and sales material. I devised the marketing strategies building Market Intelligence systems and introducing Product Marketing to the organisation. Working with all departments of the organisation including technical and sales I improved the CRM processes, market reporting, performance indicators and the sales funnel.

    • United Kingdom
    • Chemical Manufacturing
    • 700 & Above Employee
    • Marketing Manager - Maternity Leave Cover
      • May 2019 - Sep 2019

      I looked after all marketing activity within a global business sector, managing two direct reports. This included the management of marketing activity carried out by large offices in the UK, USA and China. Based in the UK I managed daily reports in carrying out daily marketing activity to budget and in line with the marketing strategy and plans. Key activity included digital marketing (social media, web sites, PPC campaigns, intranet and e-mail marketing), CRM, communication and promotional material, events and exhibitions.

    • United Kingdom
    • Manufacturing
    • 1 - 100 Employee
    • Product Marketing Manager
      • Oct 2018 - Dec 2018

      I was responsible for the management and development of the lighting category within the business. Writing strategic marketing plans for the business unit under the guise of the Marketing Director, I led a product development team in the sourcing, management and development of all products. This includes all promotional activity and the costing and budgeting of marketing activities. I was responsible for the management and development of the lighting category within the business. Writing strategic marketing plans for the business unit under the guise of the Marketing Director, I led a product development team in the sourcing, management and development of all products. This includes all promotional activity and the costing and budgeting of marketing activities.

    • United Kingdom
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Oct 2016 - Oct 2018

      A senior marketing management role I was responsible for the creation and execution of all marketing activity to a budget agreed with the board of directors. Working with the Managing Director I created the marketing plan in line with the business strategy and company vision. Leading a small marketing team I oversaw day to day marketing activity such as marketing research, communications, media, promotions, exhibitions, digital marketing (website, social media, e-mail campaigns), PR, sponsorship and product management. The role also included travelling to Asia and Europe in ensuring products are procured in-line with the marketing strategy.

    • United Kingdom
    • Retail Office Equipment
    • 1 - 100 Employee
    • Product Marketing Manager
      • Sep 2007 - Sep 2016

      I was responsible for the development and nurturing of a wide portfolio of over 5,000 products within corporate marketing plans. Responsibilities include developing strategic marketing plans across a multitude of markets. I led a marketing team in brand development, product and catalogue management, packaging design, copy writing, capture and development of product images etc. I had daily contact and communication with technical staff and over 500 suppliers in China, Taiwan, Japan, Europe and America.

    • Marketing Executive
      • Aug 2002 - Sep 2007

    • United States
    • Business Consulting and Services
    • 700 & Above Employee
    • European & Asian Pacific Marketing Co-ordinator
      • May 2000 - Jul 2002

      Working within the regional marketing team I was responsible for analysing and identifying new markets. Through customer profiling I generated leads for the European and Asian Pacific Sales Team. Key duties included providing sales representatives with marketing support material and intelligence, monitoring and reporting on customer needs, competitor benchmarking, overseeing the production of promotional materials and aiding the team in devising and implementing launch and communication strategies.

    • Marketing Executive
      • Jun 1999 - May 2000

      I was responsible for implementing strategic marketing plans, devising and implementing promotional activity within allocated budgets, producing communication material, collating and reporting sales trends, liaising with suppliers, marketing the companies product portfolio and developing strong customer relationships to drive the business forward. I was responsible for implementing strategic marketing plans, devising and implementing promotional activity within allocated budgets, producing communication material, collating and reporting sales trends, liaising with suppliers, marketing the companies product portfolio and developing strong customer relationships to drive the business forward.

Education

  • CIM | The Chartered Institute of Marketing
    Postgraduate Diploma in Marketing
    1999 - 1999
  • University of Greenwich
    Bachelor of Arts - BA, Marketing
    1997 - 1999
  • University of Derby
    BTEC HND, Business Finance (Marketing Pathway)
    1995 - 1997
  • Harlow College
    BTECH National Business & Finance Diploma, Distinctions & Merits
    1989 - 1995
  • Leventhorpe School
    1984 - 1989

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