Experience

Ecofibre Limited

• Australia
• Biotechnology Research
• 1 - 100 Employee

• Senior Director Of Marketing

  • Jan 2022 - Present

• Marketing Director

  • Nov 2020 - Present

  Strategic brand lead for all brands within the Ananda Health portfolio



Attends Healthcare Products Inc.

• United States
• Medical Device
• 1 - 100 Employee

• Senior Marketing Manager, Healthcare/Direct to Consumer

  • Nov 2017 - Nov 2020

• Brand Manager

  • Apr 2016 - Nov 2020

  -Marketing lead for the Attends Brand in North America, including setting strategic direction, determining winning product assortment and developing marketing programs to drive growth.-Lead implementation of product and packaging launches with executional excellence and timeliness.-Coordinate strategies with European counterparts to gain efficiencies in claims development and product design.-Develop deep understanding of customer and retail channel dynamics in both retail and healthcare (including Acute Care, Home Healthcare and Long Term Care)-Manage partnerships and projects with a variety of internal and external agencies and vendors-Maintain deep knowledge of technical specifics to enable effective marketing programs and creative execution.-Provide strategic guidance for the development of all selling materials (collateral, training etc.) for field sales force, and lead sales presentations as appropriate. Show less



Hitachi Automotive Systems

• Japan
• Automotive
• 700 & Above Employee

• International Sr. Sales Representative

  • Mar 2015 - Apr 2016

  • Responsible for Automotive OEM Sales Support - maintaining and growing the business with key accounts of the organization • Participate in budget preparations and quotations • Serve as communication liaison between Japanese based operations and North American facilities • Work with all levels of staff and maintains strict confidentiality of information • Monitor and assure attainment of customer shipping schedules for SOP and samples • Maintain and create sales programs within assigned accounts, including: o Creating/negotiating price, specifically for on-line, off-line and remanufacture products o Meeting with customers regularly for follow-up, presentations and proposals • Explore opportunities for new programs within assigned accounts: o Communication of short and long-range business focus o Developing presentations for internal/external communication of expansion program development • Assist in review of contracts • Provide internal leadership for new business start-up, delivery schedule attainment and all other customer related matters • Supports overall company sales and profitability objectives Show less



Hedstrom Corporation

• United States
• Consumer Goods
• 1 - 100 Employee

• Marketing Manager

  • Aug 2012 - Mar 2015

  Manage marketing needs across all Hedstrom companies, divisions and brands (Hedstrom Entertainment, Hedstrom Plastics, Nuwave Container, Hedstrom Fitness, BOSU, Regent Sports, Mitre, MacGregor, Diamond). Working with many different departments such as sales, design, product development, customer service, and senior management. • Brand development and strategy for new businesses • Form strategic partnerships with organizations that help to grow brands through niche markets • Retail and competitive analysis • New product development for Hedstrom Entertainment, Hedstrom Fitness and Regent Sports • Tradeshow management • Website development, optimization and maintenance • Create digital media strategies for all seven Ball, Bounce and Sport websites • Manage a team of social media coordinators for all Ball, Bounce and Sport social networks • Write and distribute press releases to all trade and consumer media outlets • Sponsorship acquisition and activation for Mitre USA • Line development for the high-end Mitre USA product line • Mitre USA brand development and channel expansion • Product photography and editing • Television advertisements Show less



Making Connections, LLC

• Westerville, OH

• Licensing Intern

  • Feb 2011 - Aug 2012

  While working for Rick at Making Connections, LLC I was exposed to many aspects of product licensing and brand development. I attended the Licensing International Expo in 2011-2012 where I worked with LIMA on the logistical coordination of different events and meetings for Licensing University. • Market research and evaluation • Contract negotiation • Product placement in a competitive environment • Product branding • Packaging and creative development • Cost structures While working for Rick at Making Connections, LLC I was exposed to many aspects of product licensing and brand development. I attended the Licensing International Expo in 2011-2012 where I worked with LIMA on the logistical coordination of different events and meetings for Licensing University. • Market research and evaluation • Contract negotiation • Product placement in a competitive environment • Product branding • Packaging and creative development • Cost structures



simpleQuE

• Columbus, Ohio Area

• Marketing Coordinator

  • Apr 2008 - Aug 2012

  Worked extensively with client databases in the quality management industry. Maintained, optimized and updated the company website. I was involved in the strategic planning research for simpleQuE. I researched industries, potential clients and competitors using many different types of databases. We were able to see if the company could be profitable in these industries or if there were too many threats or barriers to entry. I created and updated social networks where customers can follow our company and see of any updates to the quality standards they may be seeking. • Researching potential markets • Website building and updating • Social network implementation • Search engine optimization • Google AdWords Show less



roll: Development Co, LLC

• United States
• Retail
• 1 - 100 Employee

• Salesman

  • Jan 2011 - Jul 2011

  While at Roll I maintained professional internal and external relationships that met the company's core values. I maximized all opportunities in closing sales. My goal was to focus on selling complementary items at point of sale. Each week I consistently maintained sales that exceeded my quota. • Maintained professional internal and external relationships that met the company’s core values • Maximized all opportunities in closing sales • Focused on selling complementary items at point of sale Show less