Christopher Homewood-Waszkiewicz
Global Marketing Leader at The Siemon Company- Claim this Profile
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Bio
Steph Mann
I had the pleasure of working with Chris during his time at The Siemon Company. I found Chris to be diligent, hard working and always one step ahead. He made event planning a breeze and supported the Networks Centre team multiple times. I wouldn't hesitate in recommending Chris to anyone.
Steph Mann
I had the pleasure of working with Chris during his time at The Siemon Company. I found Chris to be diligent, hard working and always one step ahead. He made event planning a breeze and supported the Networks Centre team multiple times. I wouldn't hesitate in recommending Chris to anyone.
Steph Mann
I had the pleasure of working with Chris during his time at The Siemon Company. I found Chris to be diligent, hard working and always one step ahead. He made event planning a breeze and supported the Networks Centre team multiple times. I wouldn't hesitate in recommending Chris to anyone.
Steph Mann
I had the pleasure of working with Chris during his time at The Siemon Company. I found Chris to be diligent, hard working and always one step ahead. He made event planning a breeze and supported the Networks Centre team multiple times. I wouldn't hesitate in recommending Chris to anyone.
Credentials
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Advertising on LinkedIn
LinkedInJan, 2021- Nov, 2024 -
Marketing on LinkedIn: The Sophisticated Marketer's Guide
LinkedInJan, 2021- Nov, 2024 -
Learn LinkedIn Sales Navigator
LinkedInAug, 2020- Nov, 2024 -
Prepare Yourself for a Career in Sales
LinkedInJul, 2020- Nov, 2024 -
Preparing for Successful Communication
LinkedInJul, 2020- Nov, 2024 -
Learning Salesforce
LinkedInApr, 2020- Nov, 2024 -
Salesforce for Marketers
LinkedInApr, 2020- Nov, 2024 -
CIM - Level 4 - Professional Certificate in Marketing
CIM | The Chartered Institute of MarketingJun, 2016- Nov, 2024 -
Preparing to Teach in the Lifelong Learning Sector (PTLLS) - Level 4
Ascentis AO (Awarding Organisation)Apr, 2010- Nov, 2024 -
City & Guilds - Level 2 - Conflict Management
City & GuildsJul, 2009- Nov, 2024 -
Content Marketing
HubSpotMar, 2018- Nov, 2024 -
Email Marketing
HubSpotSep, 2017- Nov, 2024 -
Inbound Marketing
HubSpotJun, 2017- Nov, 2024 -
Emergency First Aid at Work Certification
NUCOSep, 2010- Nov, 2024
Experience
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Siemon
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United States
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Telecommunications
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300 - 400 Employee
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Global Marketing Leader
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Dec 2021 - Present
In addition to my day-to-day management responsibilities for my region, I collaborate with the global and regional teams to provide leadership and direction for the overall global marketing function. Working with our regional marketing teams, I work to enhance Siemon’s technology leadership position, including promotion of the Siemon brand in support of sales growth goals and strategies. Key Activities include: • Developing annual marketing plans and budgeting to support sales… Show more In addition to my day-to-day management responsibilities for my region, I collaborate with the global and regional teams to provide leadership and direction for the overall global marketing function. Working with our regional marketing teams, I work to enhance Siemon’s technology leadership position, including promotion of the Siemon brand in support of sales growth goals and strategies. Key Activities include: • Developing annual marketing plans and budgeting to support sales strategies and plans • Coordinating implementation and execution of global branding and public relations policies and practices • Developing and driving impactful global campaigns in support of new solution releases and thought leadership. • Facilitating global implementation of best practices across regional marcom teams, continually measuring and improving the effectiveness of channel and end user marcom activities.
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Marketing Manager - Europe, Russia and Central Asia
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May 2020 - Nov 2021
Full in-house management role, working with key regional and global stakeholders I deliver a range of integrated activities and content as part of a balanced marketing plan in support of strategic objectives. I liaise with existing regional channel and CM partners on a range of activities as well as collaborating with Siemon sales, technical and SME teams to identify and develop new CM relationships. Due to my experience, I support the corporate team to review and refine existing… Show more Full in-house management role, working with key regional and global stakeholders I deliver a range of integrated activities and content as part of a balanced marketing plan in support of strategic objectives. I liaise with existing regional channel and CM partners on a range of activities as well as collaborating with Siemon sales, technical and SME teams to identify and develop new CM relationships. Due to my experience, I support the corporate team to review and refine existing processes across a number of disciplines to make them more effective, as well as providing training and consultative support for other local departments and regional marketing teams.
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Cremarc
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United Kingdom
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Marketing Services
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1 - 100 Employee
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Client Marketing Manager
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Mar 2018 - Apr 2020
Management role for a specialist B2B marketing agency, working as a remote marketing resource for multiple global tech clients providing strategic / management oversight and implementation activities. I collaborated with key stakeholders within our client organisations to define, develop and deliver a range of marketing solutions and services. From top-level strategic planning to the creation of creative integrated inbound/outbound campaigns utilising the full marketing mix and analytics… Show more Management role for a specialist B2B marketing agency, working as a remote marketing resource for multiple global tech clients providing strategic / management oversight and implementation activities. I collaborated with key stakeholders within our client organisations to define, develop and deliver a range of marketing solutions and services. From top-level strategic planning to the creation of creative integrated inbound/outbound campaigns utilising the full marketing mix and analytics to achieve ROI and agreed objectives. Key elements of my role: - Providing analytical support and monthly reports using Google Analytics - Writing, copy-editing and proofing various online/offline collateral and content assets - Liaising with internal experts on SEO/Google AdWords PPC - Creating, developing and deploying integrated monthly outbound campaigns to drive user engagement, built up of: e-mails, workflows, schedules, collateral etc. - Working with external web developers for UX/UI updates - Briefing and working with in-house designers - Managing multiple CRM databases (SugarCRM etc.) and api integrations with 3rd-party marketing platforms (Act-On) - Authoring and managing monthly social media channels and social PPC (Twitter, LinkedIn/LinkedIn Advertising) - Building, promoting and supporting events and webinars - Administrating and developing marketing plans - Developing and implementing automated marketing programs - Managing and updating multiple WordPress instances - Participating in weekly, monthly, quarterly client-facing meetings - Supporting with ad-hoc requests Show less Management role for a specialist B2B marketing agency, working as a remote marketing resource for multiple global tech clients providing strategic / management oversight and implementation activities. I collaborated with key stakeholders within our client organisations to define, develop and deliver a range of marketing solutions and services. From top-level strategic planning to the creation of creative integrated inbound/outbound campaigns utilising the full marketing mix and analytics… Show more Management role for a specialist B2B marketing agency, working as a remote marketing resource for multiple global tech clients providing strategic / management oversight and implementation activities. I collaborated with key stakeholders within our client organisations to define, develop and deliver a range of marketing solutions and services. From top-level strategic planning to the creation of creative integrated inbound/outbound campaigns utilising the full marketing mix and analytics to achieve ROI and agreed objectives. Key elements of my role: - Providing analytical support and monthly reports using Google Analytics - Writing, copy-editing and proofing various online/offline collateral and content assets - Liaising with internal experts on SEO/Google AdWords PPC - Creating, developing and deploying integrated monthly outbound campaigns to drive user engagement, built up of: e-mails, workflows, schedules, collateral etc. - Working with external web developers for UX/UI updates - Briefing and working with in-house designers - Managing multiple CRM databases (SugarCRM etc.) and api integrations with 3rd-party marketing platforms (Act-On) - Authoring and managing monthly social media channels and social PPC (Twitter, LinkedIn/LinkedIn Advertising) - Building, promoting and supporting events and webinars - Administrating and developing marketing plans - Developing and implementing automated marketing programs - Managing and updating multiple WordPress instances - Participating in weekly, monthly, quarterly client-facing meetings - Supporting with ad-hoc requests Show less
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Britannic
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United Kingdom
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Telecommunications
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1 - 100 Employee
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Digital Marketing Executive
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Apr 2017 - Mar 2018
A UK-based UC and Contact Centre Systems Integrator, this role was focused on managing all digital marketing elements for the organisation. This included developing and implementing best practice digital marketing assets and processes in support of the wider marketing and business development team. Other aspects of the role included the day-to-day management of the corporate website, the creation of marketing automation programs, CRM database management and lead nurture, social media… Show more A UK-based UC and Contact Centre Systems Integrator, this role was focused on managing all digital marketing elements for the organisation. This included developing and implementing best practice digital marketing assets and processes in support of the wider marketing and business development team. Other aspects of the role included the day-to-day management of the corporate website, the creation of marketing automation programs, CRM database management and lead nurture, social media, PPC and mobile marketing activities as well as liaising with key suppliers to deliver platform development projects as well as vendor partners on promotional campaigns. Key functions / Accountabilities include: - SEO / CMS management - Website development (working with external suppliers) - Internal/External email marketing - Inbound/Outbound Marketing Automation campaigns - PPC (working with external suppliers) - Data/CRM administration and lead management - Assist in the development of presentations, collateral and infographics - Project Management and delivery of seminars and tradeshows across the UK (working with external suppliers) - GDPR compliance management and deployment Show less A UK-based UC and Contact Centre Systems Integrator, this role was focused on managing all digital marketing elements for the organisation. This included developing and implementing best practice digital marketing assets and processes in support of the wider marketing and business development team. Other aspects of the role included the day-to-day management of the corporate website, the creation of marketing automation programs, CRM database management and lead nurture, social media… Show more A UK-based UC and Contact Centre Systems Integrator, this role was focused on managing all digital marketing elements for the organisation. This included developing and implementing best practice digital marketing assets and processes in support of the wider marketing and business development team. Other aspects of the role included the day-to-day management of the corporate website, the creation of marketing automation programs, CRM database management and lead nurture, social media, PPC and mobile marketing activities as well as liaising with key suppliers to deliver platform development projects as well as vendor partners on promotional campaigns. Key functions / Accountabilities include: - SEO / CMS management - Website development (working with external suppliers) - Internal/External email marketing - Inbound/Outbound Marketing Automation campaigns - PPC (working with external suppliers) - Data/CRM administration and lead management - Assist in the development of presentations, collateral and infographics - Project Management and delivery of seminars and tradeshows across the UK (working with external suppliers) - GDPR compliance management and deployment Show less
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Siemon
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United States
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Telecommunications
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300 - 400 Employee
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Marcomms Executive, EMEA
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May 2014 - Apr 2017
Worked with the EMEA Marketing Manager and key internal stakeholders to create and deliver a range of creative best practice offline/online marketing assets and activities across the region delivering MQLs for our local sales teams in support of strategic marketing plans. Managed a Digital Marketing apprentice and supervised a regional Marketing Executive based in Dubai. Also established good working relationships with key channel and CM partners to further raise Siemon’s profile within… Show more Worked with the EMEA Marketing Manager and key internal stakeholders to create and deliver a range of creative best practice offline/online marketing assets and activities across the region delivering MQLs for our local sales teams in support of strategic marketing plans. Managed a Digital Marketing apprentice and supervised a regional Marketing Executive based in Dubai. Also established good working relationships with key channel and CM partners to further raise Siemon’s profile within new markets and collaborated on various global strategic projects.
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Marketing Assistant, EMEA
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Nov 2011 - May 2014
Supported the EMEA Marketing team on a range of activities for the region. Actioned competitor analysis research, worked with the Siemon corporate team to manage our local language websites, liaised with local suppliers for design, translation and logistics, administrated the department budget and local partner MDF/co-op programs and supported the development of new product marketing formats.
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City of Westminster College
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Higher Education
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200 - 300 Employee
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Learning Support Assistant
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Jan 2010 - Aug 2011
I was responsible for supporting disabled students while they were in college, both in class, and in their social time. I supported them with general work and dyslexia support and monitored them throughout their break times. I provided medical support and administered medication when necessary. I also taught several classes when needed, including a full term of Art lessons with great feedback.
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Administration Assistant
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May 2009 - Jan 2010
The main aspects of my job were organising and updating weekly EMA payments for students, updating online registers, registering students on specially designed databases, using Microsoft Office to create formal letters and spreadsheets dealing with sensitive information (e.g. student addresses, attendance data), answering phones, sending faxes, talking with outside organisations as well as liaising with different departments and facilities within the college.
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Education
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2005 - 2008
University College for the Creative Arts at Canterbury, Epsom, Farnham, Maidstone and Rochester
Bachelor of Arts (BA), Film Production -
2004 - 2005
Surrey Institute of Art and Design
Foundation degree, Film and Video -
1997 - 2002
Saint John the Baptist School
GCSEs
Community
