Christopher Heybroek
Founder & CEO Picsmart at Picsmart- Claim this Profile
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Bio
Mattias Fahlén
I've got to know Christopher during 2011 when he joined in as an operative Partner at Now Interact. During the years we've worked close together in both Business Development and Customer Success related activities. He has proven to have an excellent drive, holistic view and at the same time a fantastic ability to keep his colleagues and customers close. During the last two years - he has also shown to be a future proven and going entrepreneur - setting up Swedens first AI, foodtech oriented business, IQChef - wherein I been fortunate both to invest and to follow his journey close by. I give him my warmest recommendation!
Dominic Chennaya Cecilgård
Christopher truly embodies the spirit of entrepreneurship. He is hard-working, ambitious, driven and talented. While working with him I learned so much about running a business and how to establish and maintain successful business relationships. He showed me the importance of believing in yourself and your ideas - and how to transform that belief into success. I wish him all the best in all of his endeavours - and look forward to seeing the results.
Mattias Fahlén
I've got to know Christopher during 2011 when he joined in as an operative Partner at Now Interact. During the years we've worked close together in both Business Development and Customer Success related activities. He has proven to have an excellent drive, holistic view and at the same time a fantastic ability to keep his colleagues and customers close. During the last two years - he has also shown to be a future proven and going entrepreneur - setting up Swedens first AI, foodtech oriented business, IQChef - wherein I been fortunate both to invest and to follow his journey close by. I give him my warmest recommendation!
Dominic Chennaya Cecilgård
Christopher truly embodies the spirit of entrepreneurship. He is hard-working, ambitious, driven and talented. While working with him I learned so much about running a business and how to establish and maintain successful business relationships. He showed me the importance of believing in yourself and your ideas - and how to transform that belief into success. I wish him all the best in all of his endeavours - and look forward to seeing the results.
Mattias Fahlén
I've got to know Christopher during 2011 when he joined in as an operative Partner at Now Interact. During the years we've worked close together in both Business Development and Customer Success related activities. He has proven to have an excellent drive, holistic view and at the same time a fantastic ability to keep his colleagues and customers close. During the last two years - he has also shown to be a future proven and going entrepreneur - setting up Swedens first AI, foodtech oriented business, IQChef - wherein I been fortunate both to invest and to follow his journey close by. I give him my warmest recommendation!
Dominic Chennaya Cecilgård
Christopher truly embodies the spirit of entrepreneurship. He is hard-working, ambitious, driven and talented. While working with him I learned so much about running a business and how to establish and maintain successful business relationships. He showed me the importance of believing in yourself and your ideas - and how to transform that belief into success. I wish him all the best in all of his endeavours - and look forward to seeing the results.
Mattias Fahlén
I've got to know Christopher during 2011 when he joined in as an operative Partner at Now Interact. During the years we've worked close together in both Business Development and Customer Success related activities. He has proven to have an excellent drive, holistic view and at the same time a fantastic ability to keep his colleagues and customers close. During the last two years - he has also shown to be a future proven and going entrepreneur - setting up Swedens first AI, foodtech oriented business, IQChef - wherein I been fortunate both to invest and to follow his journey close by. I give him my warmest recommendation!
Dominic Chennaya Cecilgård
Christopher truly embodies the spirit of entrepreneurship. He is hard-working, ambitious, driven and talented. While working with him I learned so much about running a business and how to establish and maintain successful business relationships. He showed me the importance of believing in yourself and your ideas - and how to transform that belief into success. I wish him all the best in all of his endeavours - and look forward to seeing the results.
Credentials
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IFU certified - part of Stockholm School of Economics
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Mercuri sales training
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Novare mentor program
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Swedsec certified
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Experience
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Picsmart
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Sweden
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Caterers
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1 - 100 Employee
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Founder & CEO Picsmart
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Nov 2019 - Present
Picsmart is a Swedish foodtech-company working on digitalizing the local food chain as well as making it more efficient and sustainable. By combining an online platform for local stores and providing fast delivery services we aim to offer a streamlined alternative to everyday purchases.Picsmart’s pick & delivery service bring fresh groceries and everyday essentials to people across Sweden within 45 minutes. Currently, Picsmart has partnerships with both retailers, manufacturer brands and several other tech-based companies.
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Senior advisor
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Sep 2011 - Present
Helping start-ups and entrepreneurs to grow - From tech to sales & from sales to tech We have developed a fantastic platform We just need more customers to use it or We can not handle our growth Do you recognize your company? Helping start-ups and entrepreneurs to grow - From tech to sales & from sales to tech We have developed a fantastic platform We just need more customers to use it or We can not handle our growth Do you recognize your company?
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IQ Chef
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Sweden
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IT Services and IT Consulting
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CEO & Founder
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Jun 2016 - 2019
B2B Food Tech platform The winning team of Siemens hackathon 2018 (1. IQ Chef 2.Vattenfall 3. Spotify)Public speaker Data, AI, Food and Climate International focus and collaborations Presentations at for example NRF (NY), Slush (Helsinki), SAS Forum (Stockholm,14 mars 2019)IQ Chef is a AI company that develops personal and smart digital solutions for Food, health and sustainability. Founded by a team passionate of new tech trends and climate smartness. Our food and climate platform focus on bringing smartness and data into the food industry. Better choices for a mores sustainable everyday life and planet.
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Erik Penser Bank
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Sweden
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Banking
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100 - 200 Employee
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Head of Sales Private Banking
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Sep 2013 - May 2016
Growth and business development regarding wealth management for private investors, companys & institutions. HNWI/UHNWIErik Penser Bankaktiebolag is an independent and privately owned bank, founded in 1994. We offer a wide selection of financial services to private as well as institutional investors. Our objective is to offer a professional approach to create value for our clients. Erik Penser Bankaktiebolag is licensed by the Swedish Financial Supervisory Authority. The firm is a member of the Stockholm, Copenhagen, Oslo and Helsinki stock exchanges, as well as of the Swedish Securities Dealers Association and SwedSec. Erik Penser Bankaktiebolag operates from premises centrally located at Biblioteksgatan 9 in Stockholm
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Now Interact
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Sweden
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Technology, Information and Internet
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1 - 100 Employee
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Co-Founder and Partner
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Sep 2011 - Aug 2013
Focus at the startup. Member of the management team. Now Interact has developed a unique AI technology that analyzes user journey behavior. Through our existing partnerships we log and analyze millions of user journeys every month. Understanding behavior allows us to understand where a buyer is in the purchase cycle. Once we have this knowledge we use a customized toolkit for creating one–to-one customer engagement in real time. We drive sales by interacting with a potential buyer that for whatever reason is hesitating in the purchase process. The interaction may occur in many different ways and the core of our offering is to balance a number of variables: behavior, timing, channel, capacity and cost to serve to optimize not only sales revenue but also margin attainment. We currently have successful partnerships across most industries including telecommunications, energy, travel, banking, insurance, media and e-commerce.
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CEO Navexa
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Aug 2009 - Sep 2011
Member of the group management consultation team. My mission was to start the companys trading concept. Including staffing brookers, administration and legal (compliance) personnel. Including e.g: P&L ownershipManagement (direct and through teamleaders)Compliance and contact with authoritysBusiness development The Group offers a broad range of savings and investment opportunities to both the individual retail market and to professional investors. Member of the group management consultation team. My mission was to start the companys trading concept. Including staffing brookers, administration and legal (compliance) personnel. Including e.g: P&L ownershipManagement (direct and through teamleaders)Compliance and contact with authoritysBusiness development The Group offers a broad range of savings and investment opportunities to both the individual retail market and to professional investors.
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Senior financial advisor wealth management/Office manager
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Jun 2005 - Jul 2009
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Nasdaq
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United States
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Financial Services
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700 & Above Employee
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Market Operations
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2003 - 2005
Options trading at MOC Options trading at MOC
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Credit analyst
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2002 - 2003
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Banco Fonder AB
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Financial Services
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1 - 100 Employee
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Customer service/sales
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2001 - 2002
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Education
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2003 - 2004
University of Oklahoma - Price College of Business
Graduate, Finance -
2002 - 2005
University of Stockholm
Master, Finance, Economics -
1999 - 1999
Försvarshögskolan - Swedish Defence University
Second Lieutenant, Military Police Rangers -
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University of Oklahoma - Price College of Business
2005, Finance
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