Christopher Cheng
Account Director at Bates CHI&Partners- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
Bates CHI&Partners
-
Singapore
-
Advertising Services
-
1 - 100 Employee
-
Account Director
-
Sep 2009 - Present
•Leading the Activation department and managing resources in conceptualization, planning and management of various brand campaigns for renowned clients. •Understanding and upholding key brand factors in engineering a successful brand campaigns. •Building and managing relationships with key clients. •Managed exclusive timepiece exhibition and gala night for the prestigious YTL Corporation. AJTT (A Journey Through Time) is an annual event hosted by Starhill, exhibiting some of the world’s most renowned names in watch making. In collaboration with Ministry of Tourism Malaysia, AJTT attracted many watch enthusiasts from all around the world. •Strategically involved in planning and execution of a series of nationwide flagship events for Mead Johnson Malaysia in major cities across the country. •Managed and liaised with various key partners in ensuring the highest quality of deliverables to respective clients. Show less
-
-
Education
-
Binary University College of Management and Entrepreneurship
Bachelor's Degree, International Marketing -
HELP University
Bachelor of Commerce (B.Com.), Business Information Technology