Christopher Chang

Commercial Director, APAC at Meiro
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Location
SG
Languages
  • English Native or bilingual proficiency
  • Mandarin Professional working proficiency

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Experience

    • Hungary
    • Software Development
    • 1 - 100 Employee
    • Commercial Director, APAC
      • Feb 2023 - Present
    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Head of Sales, APAC
      • Dec 2021 - Jan 2023

      Creating and designing bespoke agency solutions for clients Developing structured sales strategies, sales plans, and profit target Delivering across individual and team targets – annual revenue and gross profit targets Managing and nurturing the APAC Regional Sales Team Increasing business opportunities through various routes to market Compilation and analysis of Revenue figures and opportunities Creating and designing bespoke agency solutions for clients Developing structured sales strategies, sales plans, and profit target Delivering across individual and team targets – annual revenue and gross profit targets Managing and nurturing the APAC Regional Sales Team Increasing business opportunities through various routes to market Compilation and analysis of Revenue figures and opportunities

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Director Of Business Development
      • Oct 2019 - Mar 2020

      Spearheading Partnership Acquisitions of Mid-Large MNC’s along with cultivating key strategic partnerships across APAC Structuring regional revenue and pricing strategies around designed to maximize potential margins Defining regional supply strategy across APAC, responsible for jumpstarting acceleration across APAC Design and implement regional media strategies to support business growth and cost savings Collaborating across territories to evangelize programmatic growth and optimize partner monetization strategies

    • United Kingdom
    • Food and Beverage Services
    • Publisher Development Lead, S.E.A.
      • Jul 2018 - Sep 2019

      Spearheading growth of the Publisher Network.Identify, strategize and complete key partnerships across the SEA region

    • Publisher Development Manager, Strategic Partnerships APAC
      • Oct 2017 - Jul 2018

      Acquiring and cultivating key strategic relationships across APAC to expand Unruly's Publisher network while collaborating with Operations and Commercial teams to optimize revenue generation

    • Business Development Executive
      • Sep 2016 - Oct 2017

    • Operations Executive
      • Mar 2016 - Sep 2016

    • Marketing Services
    • Freelance Copywriter
      • Nov 2015 - Mar 2016

      • Script writing for HARIBO, “12 Days of Little Goldbear Hugs” campaign case study video • Crafting of copy for HARIBO, “12 Days of Little Goldbear Hugs” campaign including captions for daily thematic videos and social posts for Facebook and Instagram • Community management for HARIBO Singapore’s Facebook and Instagram platforms • Copywriting for Unilever Closeup’s Digital Playbook • Global toolkit cascaded to markets providing guidelines for Closeup’s digital ecosystem (website and social media) • Includes tone of voice and image guidelines

    • Junior Executive
      • Jan 2015 - Mar 2016

      • Liaison between the airline operator and overseas vendors on parts and service requirements • Sourcing of parts and preparation of quotes • Customer support • Liaison between the airline operator and overseas vendors on parts and service requirements • Sourcing of parts and preparation of quotes • Customer support

    • Mechanical or Industrial Engineering
    • Intern
      • Jan 2006 - Jun 2006

      • Aided in rendering CAD/CAM drawings for proposed layouts of electrical wirings and air conditioning in housing and commercial buildings • Surveyed buildings under construction for calculations of air conditioning loads as well as electrical wiring layouts • Aided in rendering CAD/CAM drawings for proposed layouts of electrical wirings and air conditioning in housing and commercial buildings • Surveyed buildings under construction for calculations of air conditioning loads as well as electrical wiring layouts

    • Papua New Guinea
    • Airlines and Aviation
    • 700 & Above Employee
    • Front Desk Administrator
      • Dec 2003 - Jun 2004

      • Performed data entry • Performed ticketing, as well as preflight passenger and cargo confirmations • Front desk administrative duties • Performed data entry • Performed ticketing, as well as preflight passenger and cargo confirmations • Front desk administrative duties

Education

  • The University of British Columbia
    Bachelor's degree, Economics
    2012 - 2014
  • University at Buffalo
    Bachelor of Arts (BA), Psychology
    2009 - 2011

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