Digital Marketing Manager

• Aug 2021 - Present

Account Manager

• Jul 2019 - Nov 2020

Sprint Digital is a Digital Marketing Agency offering an extensive range of digital marketing and website services to businesses across Ireland, UK and Continental Europe.Acting as Account Manager for a portfolio of 13 Serviced Apartments across the UK & Ireland, my primary responsibilities revolve around the optimisation and growth of our online marketing channels such as branded websites, paid search, display advertising, remarketing and social media. I work closely with General Managers & Sales Managers from each property, as well as Revenue Management to ensure the optimal utilisation of available resources, identify market growth opportunities and implement strategic, data-driven campaigns based on in-depth analysis of marketing performance.

Digital Marketing Executive

• Jul 2019 - Nov 2020

Assistant Marketing Manager

• Feb 2019 - May 2019

Leading a small team in the creation and execution of a comprehensive digital strategy, encompassing multiple platforms, to build brand awareness and equity, drive website traffic and generate leads.

Marketing Executive

• May 2017 - Feb 2019

During my time at Kylin Prime Group, my key responsibility were as follows:- Search engine optimization (SEO): creation of relevant topic clusters and sub-topics for Google SERP in line with latest Google Hummingbird algorithm- Search Engine Advertising: Uncovering search trends and use of micro-moments to drive high performing ads on both search and display networks- Events: Organising and executing self-held events as well as liaising with external event organizers to discover relevant opportunities globally and generate new leads- Social media marketing: Responsibility for company Facebook, LinkedIn, Twitter and Youtube pages, focusing on high quality content, which drives engagement- Business development activities such as setting up partnerships with relevant agencies- Internal marketing communications such creation of company newsletter- Working with Global Marketing Manager to create group level Marketing plans & KPIs- Website design

English Language Teacher

• Mar 2016 - Jun 2016

English Language Teacher

• Sep 2015 - Jan 2016

Customer Service

• May 2013 - Sep 2015