Data Architecture Senior Manager

• Dec 2021 - Present

Digital Marketing Manager

• Dec 2018 - Dec 2021

Digital Marketing Consultant

• Dec 2016 - Dec 2018

Product Management | TelecomDrove site optimization through triaging production issues, supporting content governance activities, managing on site search capability, migrating experiences internally, and identifying and executing personalization and testing activities Identified martech platform implementation opportunities to deliver client value through improved authoring productivity and enablement of additional testing and optimization activities Product Management | TravelAssisted in developing product vision, brand personality, and roadmap for a customer feedback platform.Supported execution of data-driven personalization strategy that served recommendations over the course of a customer'r journey Project Management | TravelManaged end-to-end portions of functionality that spanned across 10+ different micro-services integrated across across 5+ companies. Assisted with development of high-level solution architecture, as well as detailed backend architecture for each of the four end-to-end portions of functionality. Collaborated with developers, designers, and architects to ensure a shared understanding of the functional requirements.

Digital Marketing Senior Analyst

• Sep 2014 - Dec 2016

Strategy | Healthcare- Supported development of an enterprise digital strategy to enable capabilities that would allow the client to move toward a more patient-centric customer experience Merchandising | B2B Industrial Gas & Hardgoods- Collaborated on developing a long-term data strategy to provide more relevant on-site search results for B2B ecommerce site- Supported development of long-term marketing and merchandising strategy - Managed weekly UAT and production merchandising changes to the client's Endeca and Oracle Experience Manager implementation- Assisted in implementing the client's first online sales promotionSite Migration | B2B Chemical- Managed Sitecore content changes as part of an initiative to unify the client's business units under one central domain- Assisted in changes to migrated content through HTML formatting

Library Assistant

• Aug 2011 - May 2014

- Manage emails and book requests that come in daily.- Assist patrons with book searches, borrowing books, and returning books. - Manage emails and book requests that come in daily.- Assist patrons with book searches, borrowing books, and returning books.

eCommerce Intern

• May 2013 - Aug 2013

• Conducted an internal analysis of coupon usability to identify and resolve issues with fluctuating customer satisfaction and usage. • Programmed automated workbooks to streamline internal metrics reporting• Collaborated with team members to create internal reports and presentations • Conducted an internal analysis of coupon usability to identify and resolve issues with fluctuating customer satisfaction and usage. • Programmed automated workbooks to streamline internal metrics reporting• Collaborated with team members to create internal reports and presentations

Marketing Intern

• Jun 2012 - Jul 2012

• Designed and conducted the statistical analysis used to determine if the electric tricycle prototype was ready to be launched. • Developed an analytical tool to determine the cost basis with which pricing decisions were made. • Identified and communicated with metal manufacturing companies to determine interest in a supply partnership.• Developed the slogan and marketing materials to promote a new brand of electric tricycles to tricycle operators and private businesses.• Created the company presentation on the benefits of Elaia’s new brand of electric tricycles that was presented to resorts and local government units.• Drafted and secured a $100,000 grant to fund the creation of solar-powered charging stations.

Marketing Intern

• Jun 2012 - Jul 2012

• Populated information in a system to automate the management of inventory. This system is now the standard being used by the company. • Populated information in a system to automate the management of inventory. This system is now the standard being used by the company.

Bank of America: Student Leaders Intern

• Jun 2009 - Aug 2009

- Created and designed posters and informational fliers that raised awareness about refugee struggles.- Acted as a teacher's assistant and helped teach an ESL (English as a second language) class. - Created and designed posters and informational fliers that raised awareness about refugee struggles.- Acted as a teacher's assistant and helped teach an ESL (English as a second language) class.