Christi Scarrow

Managing Partner at Lighthouse Nine Group
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Contact Information
us****@****om
(386) 825-5501
Location
CA

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Wendy Brown

Christi has a strong strategic approach to every new business challenge. She works closely with you to ensure she determines the best possible way to improve your business needs. She did work for our sales team at Spectrum Brands to help develop a better process to improve forecasting and planning accuracy, ultimately driving sales and productivity. I would recommend Christi for sales process improvements and category management expertise.

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Credentials

  • Advanced Virtual Trainer
    Nomadic International Business Psychology
    Mar, 2021
    - Oct, 2024
  • ICAgile Certified Professional - Agile Coaching (ICP-ACC)
    ICAgile
    Jan, 2019
    - Oct, 2024
  • Board Leader Program
    Altruvest Charitable Services
    Jan, 2019
    - Oct, 2024
  • FIRO-B and FIRO Business
    Psychometrics Canada
    Apr, 2018
    - Oct, 2024
  • Certified Master Coach (CMC)
    International Business Coaching Institute
    Jun, 2016
    - Oct, 2024
  • eSpeakers Virtual Certified Presenter
    eSpeakers
    Feb, 2023
    - Oct, 2024

Experience

    • Canada
    • Business Consulting and Services
    • 1 - 100 Employee
    • Managing Partner
      • Jan 2023 - Present

      As partners at Lighthouse NINE Group, we believe passionately in ‘Improving Organizational Performance Through People’. We are driven to ignite new possibilities by increasing people’s confidence and unlocking unexpected potential.We are experienced business professionals, coaches and consultants who work closely with you to develop targeted solutions that are grounded in your business reality and aligned to your company values. We get excited by enabling people to achieve meaningful impacts through themselves and others; and believe that if we can help our clients deliver consistent, predictable results, then we can achieve our desire to be their “trusted advisor”.Being trusted advisors inspires us, and is why we do what we do. We are a safe harbour and our partnership is named Lighthouse NINE to reflect this.Some of my recent assignments include: ► Development and delivery of a sales training for multiple CPG companies, focusing on insight and trust-based selling►Delivery of keynotes and webinars focused on difficult conversations, leading with empathy and collaboration►Creation of a three year strategic plan for an association, involving multiple stakeholders and the communication to members►Development and delivery of leadership training, focusing on the ‘messy’ bits of leadership; conflict, accountability and providing feedback

    • Partner
      • Sep 2015 - Jan 2023

      I lead the firm’s Insights & Organizational Accountability practice and support clients in the areas of Strategy, Sales & Supply Chain Effectiveness, Leadership Development and High Performing Teams. I worked with organizations to help them create a culture of accountability and insight-based decision making. I helped individuals, teams and organizations to understand how they currently make decisions in order to build systems, processes and individual action plans to close the gaps between their current and desired state.Some of my assignments included:► Full analysis of B2B company; market predictability, funnel effectiveness, and growth drivers to identify the key target markets for their 3 year plan. ► Development of a Route to Market strategy for a global enterprise, including evaluating market opportunities and distributor performance► Evolution of strategies, missions and values with the board of directors for a not-for-profit organization ► Project management, synergy identification and organizational design for post-acquisition with a private equity Owned US CPG company ► Integration of insights in to the decision practices of a manufacturer, including a full analytical review, analytical training and scorecard development ► Conducted a Virtual Summit for a global organization using digital technology to build a case for improved collaboration

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Chief Executive Officer
      • Jan 2012 - Present

      ► Delivered custom, analytic solutions in the areas of sales, market research and category management. ► Designed and delivered category management training. ► Identified and implemented shelf optimization principles across multiple categories. Offered planogram design support and execution. ► Delivered custom, analytic solutions in the areas of sales, market research and category management. ► Designed and delivered category management training. ► Identified and implemented shelf optimization principles across multiple categories. Offered planogram design support and execution.

    • Italy
    • Chemical Manufacturing
    • Trade Marketing Director
      • Apr 2010 - Apr 2012

      ► Led trade strategy for the food business, driving double digit sales and profit growth. ► Integrated global and local strategies to design and execute a full 4P evolution, resulting in incremental share. ► Managed all aspects of trade execution including forecasting, sales planning, customer presentations, shelf management and identification of trade opportunities. ► Led trade strategy for the food business, driving double digit sales and profit growth. ► Integrated global and local strategies to design and execute a full 4P evolution, resulting in incremental share. ► Managed all aspects of trade execution including forecasting, sales planning, customer presentations, shelf management and identification of trade opportunities.

    • Customer Business Manager
      • Dec 2003 - Apr 2011

      ► Led a team to deliver double digit growth for one of Mars' top business units.► Created superior customer engagement resulting in a top 5 rating within the 2008 Advantage survey and a nomination for vendor of the year.► Drove increased efficiencies in trade spend ultimately improving ROI by 10%.

    • Category Manager
      • Dec 2003 - Jul 2005

      ► As the category advisor, developed and implemented a strategic shift in the LCL pet business defining product, pricing and promotional strategy. ► Increased Mars share of shelf and listing base via effective assortment review resulting in incremental $ share for Mars and LCL.► Developed overall category strategies to increase space dedicated to Pet in grocery. Presented and worked to execute across all Canadian retailers.

    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Senior Business Analyst
      • 2003 - Dec 2003

      ► Led all business analysis initiatives for Revlon’s largest customer. ► Monitored, analyzed and developed insights and recommendations on emerging trends, key issues and opportunities to support Revlon's corporate, channel and account goals and objectives. ► Led all business analysis initiatives for Revlon’s largest customer. ► Monitored, analyzed and developed insights and recommendations on emerging trends, key issues and opportunities to support Revlon's corporate, channel and account goals and objectives.

    • Telecommunications
    • 700 & Above Employee
    • Sales Operations Manager
      • 2000 - 2002

      ► Provided operational and forecasting support for all Canadian customers.► Designed and implemented a new internal OSP (Order, Sales, Production) process and gained commitment and participation by sales team► Achieved cost savings through greater process efficiencies and improved forecast accuracy to 95%. ► Received quarterly award for top forecaster in North America.

    • Customer Research Programs Manger, Europe
      • Jun 1998 - Jun 2000

      ► Led a team in initiating, designing and implementing a customer specific value program designed to improve alignment between customer issues and account strategies► Led all European customer value primes across 5 countries to share best practice and develop a consistent European research strategy.► Improved customer satisfaction measures from 82% to 87% and received customer feedback on improvement of survey methodologies.

Education

  • Behavioural Coaching Institute, Accredited by International Coaching Council
    Certified Master Coach, Executive and Team Coaching
    2016 - 2016
  • Wilfrid Laurier University
    Bachelor of Business Administration (B.B.A.), Marketing
    1992 - 1996

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