Experience

Streamline
• United States
• Non-profit Organizations
• 1 - 100 Employee
• Marketing Manager

  • Nov 2020 - Present


Simon Property Group

• United States
• Real Estate
• 700 & Above Employee

• Director Of Marketing And Business Development

  • Jul 2017 - Aug 2020

  - Identify, create and sell revenue opportunities through strategic positioning of mall assets, media assets and mall programming in order to achieve financial sales goals for the property - Responsible for developing and implementing retailer intensification strategies. Promote platform program opportunities to retailers, securing retailer offers to enhance programming - Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports corporate marketing objectives and positively impacts the center core financial objectives. - Create annual marketing budgets based on retailer dues, allocating mandatory expenses, discretionary expenses and media expenses as appropriate to support platform programming, Simon initiatives and brand messaging to achieve center objects. - Maintain media relations by fielding media calls and preparing responses - Focus on exponentially driving growth of our social media channels, including Facebook, Instagram, Twitter, YEXT - Oversee management and budget of Guest Services including the hiring and training of the Guest Services Supervisor and associates - Plan, manage & execute all Property events Show less



Insomnia Cookies

• United States
• Restaurants
• 700 & Above Employee

• Marketing Manager

  • Jan 2016 - Jul 2017

  - Oversee all aspects of marketing for up to 26 store regions - Plan and execute new store openings and special events specific to the market to increase sales - Train new marketing team members as well as new store managers on best practices - Track success of weekly sales and special promotions via sales analysis data - Create special programming to increase brand loyalty and awareness company wide - Analyze consumer habits to improve marketing promotions and consumer communication - Manage up to 45 brand ambassadors to execute loyal marketing initiatives - Develop press releases and handles all media communications Show less



Caesars Entertainment Corporation

• Regional Special Events and Promotions Supervisor

  • Jun 2014 - Jan 2016

  - Supervise 8 special event coordinators for Bally’s Atlantic City, Caesars Atlantic City & Harrah’s of Atlantic City- Spearhead all aspects of organizing and executing promotional events for VIP casino guests- Create pre-event budgets and post event analysis to maintain high value for player events- Responsible for scheduling of 8 coordinators and 30+ on call representatives- Ensure timely and effective communications to impacted departments- Ensure outstanding customer service alignment with company and departmentgoals and objectives- Property lead on all regional events including the “Atlantic City Food & Wine Festival Show less

• Special Events Coordinator

  • Jun 2013 - Jun 2014

  - Responsible for all event preparation, supervision and execution- Operate efficiently within annual budgets for events & promotions- Develop working relationships with impacted departments, vendors and guests- Review/edit mail pieces, event signage and related collateral for accuracy and clarity- Create departmental fact sheets to be distributed throughout the region - Responsible for training and evaluating all on-call staff - Lead role in planning the “Atlantic City Food & Wine Festival” Show less



Devereux

• United States
• Real Estate
• 1 - 100 Employee

• Accounts Payable and Payroll Specialist

  • Nov 2012 - May 2013

• Financial Support - Payroll/Accounts Payable

  • Mar 2012 - Nov 2012

• Administrative Support

  • Nov 2011 - Mar 2012


Comcast Spectacor, Wells Fargo Center
• Game Day Operations Intern

  • Sep 2010 - Dec 2010