Christine Odenath

Head of Customer Success at TYB
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Location
New York, New York, United States, US

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Credentials

  • An Introduction to Marketing
    Coursera
    Jul, 2014
    - Sep, 2024

Experience

    • Ghana
    • Retail
    • Head of Customer Success
      • Feb 2022 - Present
    • United States
    • Software Development
    • 1 - 100 Employee
    • VP, Client Strategy
      • Mar 2021 - Dec 2021

      Oversaw group of ~30 Social Media Strategists. Responsible for the department's delivery of thoughtful strategic analyses and valuable recommendations for client success.

    • Senior Director, Client Strategy
      • Jan 2021 - Mar 2021

    • Director, Media & Entertainment Strategy
      • Jan 2020 - Jan 2021

      Led social media strategy operations for our relationship with Amazon Prime Video's global teams.

    • United States
    • Education Administration Programs
    • 1 - 100 Employee
    • Graduate Intern
      • Mar 2019 - Jan 2020
    • Graduate Assistant
      • Sep 2018 - Jan 2020
    • Freelance
      • Aug 2017 - Dec 2018

      Supported in various capacities (strategy, recruiting) during full-time graduate school.

    • Client Services Strategist
      • Sep 2014 - Jul 2017

      Led execution and delivery of social media strategic reporting for various clients across Media & Entertainment and CPG verticals.

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Teaching Assistant, English
      • Aug 2017 - Jun 2018

      Led weekly discussion courses on topics of British or American Literature for two groups of 25 students. Responsible for student comprehension of Professor lectures and determining final grades. Led weekly discussion courses on topics of British or American Literature for two groups of 25 students. Responsible for student comprehension of Professor lectures and determining final grades.

    • United Kingdom
    • Advertising Services
    • Account Executive
      • Nov 2013 - Aug 2014

      Served as agency point of contact for Verizon FiOS digital marketing teams. Oversaw execution of ad campaigns from start to finish.

    • Assistant Account Executive
      • Jun 2012 - Nov 2013

      Served as agency point of contact for Verizon B2B marketing team. Oversaw execution of direct mail ad campaigns from start to finish.

    • Student Caller
      • Jan 2010 - May 2012

      Communicated with alumni to encourage donations to the Annual Fund. Responsible for keeping alumni up to date on campus news and events. Communicated with alumni to encourage donations to the Annual Fund. Responsible for keeping alumni up to date on campus news and events.

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Public Relations Intern
      • May 2011 - Aug 2011

      Assisted in the creation of new product launches and product promotional campaigns. Attended weekly intern classes where basic skills for the Public Relations industry were acquired. Assisted in the creation of new product launches and product promotional campaigns. Attended weekly intern classes where basic skills for the Public Relations industry were acquired.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Promotions Intern
      • Jun 2010 - Aug 2010

      Devised and organized promotional events for movies and other media releases. Position demanded creativity, an understanding of demographic trends, and negotiating skills. Devised and organized promotional events for movies and other media releases. Position demanded creativity, an understanding of demographic trends, and negotiating skills.

Education

  • Teachers College, Columbia University
    Master of Arts - MA, Developmental Psychology
    2018 - 2019
  • The University of Texas at Austin
    MA Candidate, School Psychology
    2017 - 2018
  • Colgate University
    Bachelor of Arts, English
    2008 - 2012
  • NYU in London
    English
  • Kent Place School
    2004 - 2008

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