Christine Horstman

Director of Communications, Enrollment Management at St. John's University
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Contact Information
us****@****om
(386) 825-5501
Location
New York City Metropolitan Area, US

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Bio

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Experience

    • United States
    • Higher Education
    • 700 & Above Employee
    • Director of Communications, Enrollment Management
      • Sep 2013 - Present

      • Contributing senior staff member of work groups whose aim is to consistently improve overall recruitment efforts• Strategize, manage and execute recruitment communication plan for the Office of Enrollment Management, including undergraduate, transfer and international admissions, from inquiry to matriculation• Design, execute, deploy, manage and track senior search efforts for large volume application recruitment pool of 800k prospects• Extract, sort and certify all recipient data sets for Enrollment Management communications received from various external partners• Collaborate, edit and monitor the timely and accurate execution of electronic and print communications managed by external vendors• Conceptualize, design and fulfill print, online and video materials, both myself and, on occasion, with project managers in the Office of Marketing and Communications• Coordinate vendor contracts and contract execution search and lead-generating campaigns• Pull, track and interpret message performance through Slate CRM• Lead content developer and lead editor for all recruitment and enrollment correspondence from inquiry to matriculation, both electronic and hard copy, for undergraduate and graduate admissions• Design and develop HTML code for electronic Enrollment communications• Extract recipient data and disseminate print and electronic messaging for other university departments, as it relates to the Honors Program, Global Passport Program, Catholic Scholars, Ozanam Scholars, Convocation, Campus Ministry and other areas as needed

    • Owner & Creator
      • Sep 2012 - Aug 2013

      • This business endeavor is no longer active at this time. I may revisit at a later date.• Creation of one-of-a-kind children’s books based on the characteristics revealed in a newborn baby’s palm• Palm reading and transcription, original story verse, unique book artwork based on hand drawings, one-of-a-kind cover design, website design and maintenance, product packaging design and all other tasks involved with the business

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Communications & Development
      • 2010 - 2012

      • Project manager for special events, including, but not limited to, four area middle school math tournaments, annual fundraising dinner, trustee-sponsored development events, press events, etc.• Responsible for written communications, including, but not limited to, quarterly newsletter, Facebook comments, website copy, written correspondence, product descriptions, informational sheets, flyers and various print and online pieces• Layout design for all newsletters, product packaging, informational pieces and various other items• Development responsibilities, including, but not limited to, written and verbal correspondence with donors and potential donors, research and dossier preparations and ensuring appropriate donor recognitions• Process, record and report on all contributions received and ensure that all recording systems are accurate and reconciled on a regular basis• Various other tasks as required by a start-up organization

    • Senior Marketing Coordinator
      • May 2005 - Feb 2009

      • Graphic design and fulfillment coordination of various materials, including large-scale artwork for trade shows and corporate meetings, website image design/color story, press kits, press materials, promotional items and giveaways• Worked with three department teammates to design, coordinate and execute events, including on-site press events, sales meetings, customer visits, trade shows and company meetings• Designed templates, such as e-vites, announcements, sales sheets and technical forms for use by international sales force• Created and maintained product image bank to ensure website accuracy• Managed department budget to ensure invoices were paid and charged to correct department budget categories• Edited print materials as needed for grammatical accuracy and layout consistency

    • United States
    • Mental Health Care
    • 100 - 200 Employee
    • Communication & Project Specialist
      • Feb 2004 - Mar 2005

      • Wrote and produced all print and video materials for The Authority• Copy, layout, editing and design for annual reports, monthly in-house newsletter, quarterly provider newsletter, bi-monthly consumer newsletter, meeting flyers, organizational brochures, conference brochures, invitations and web pages• Conceptualized, created, promoted and organized first-ever mental health conferences in Oakland County in conjunction with department manger for 500+ attendees for each• Responsible for development of education campaigns including concept, organization, presentation, promotion and handout materials• Written and verbal communication with local and state legislatures and media

Education

  • Miami University
    Bachelor of Arts (BA), Speech Communications / Public Relations
    1994 - 1998

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