Experience

St. Martin's-in-the-Field Episcopal School

• United States
• Primary and Secondary Education
• 1 - 100 Employee

• Director of Development and Marketing

  • Feb 2020 - Present



YMCA Of Central Maryland

• United States
• Medical Practices
• 1 - 100 Employee

• Mission Advocate

  • Feb 2017 - Feb 2020

  -Manage social media page for the Y in Arnold including strategy and content development -Assist with fundraising initiatives for major campaigns including Send a Kid to Camp and Turkey Trot -Write grants, outreach letters to members and potential funders/sponsors -Oversee relationships with event sponsors -Represent the Y at community events to build relationships and brand awareness -Manage social media page for the Y in Arnold including strategy and content development -Assist with fundraising initiatives for major campaigns including Send a Kid to Camp and Turkey Trot -Write grants, outreach letters to members and potential funders/sponsors -Oversee relationships with event sponsors -Represent the Y at community events to build relationships and brand awareness



Big Brothers Big Sisters of the Greater Chesapeake

• United States
• Non-profit Organizations

• Marketing Volunteer & Marketing Development Manager

  • Jan 2012 - Mar 2016

  -Acted as marketing chair on fundraising events establishing a marketing plan to build event awareness and increase ticket sales -Developed marketing tactics to drive grassroots fundraising and sponsorship -Managed projects related to fundraising campaigns including creative development, fundraising collateral, social media and email -Acted as marketing chair on fundraising events establishing a marketing plan to build event awareness and increase ticket sales -Developed marketing tactics to drive grassroots fundraising and sponsorship -Managed projects related to fundraising campaigns including creative development, fundraising collateral, social media and email



Incite Creative, Inc.

• Advertising Services
• 1 - 100 Employee

• Project Manager

  • May 2010 - Nov 2010

  -Managed creative campaigns for clients such as CFG Community Bank, Nexion Health and MTC logistics from inception through production -Conducted weekly internal and external status meetings to review active projects -Oversaw work flow through all internal channels to ensure projects were delivered on time and on budget -Managed creative campaigns for clients such as CFG Community Bank, Nexion Health and MTC logistics from inception through production -Conducted weekly internal and external status meetings to review active projects -Oversaw work flow through all internal channels to ensure projects were delivered on time and on budget



Engine Marketing Recruiting

• United States
• Staffing and Recruiting
• 1 - 100 Employee

• Account Supervisor

  • Sep 2008 - May 2010

  -Primary contact for all Clients, managing creative projects from inception through production -Located and managed freelance creative and production teams to execute the development of interactive, print, tradeshow, collateral and direct mail -Gathered strategic insight for brand development including industry research, target demographics, competitive analysis -Oversaw the design and production of interactive creative for Marriott’s e-Commerce division -Managed the production of select Client websites including information architecture, design, copywriting, content management and launch



TBC

• United States
• Advertising Services
• 700 & Above Employee

• Account Supervisor

  • 2002 - 2008

  -Primary contact for all corporate and regional marketing directors at Gaylord Hotels and Constellation Energy in addition to the marketing development team at the PHS Tennis Challenge -Coordinated the production of two :30 nationally broadcasted television spots for Constellation Energy, each with a $1 million budget -Worked with media team to develop and maintain annual media plans in excess of $6 million including print, radio, national broadcast television, national DRTV, online and direct mail -Managed two Account Executives, overseeing their daily projects and aiding in their growth -Responsible for managing the execution of online projects for Sprint-Nextel including advertising, web site development, web hosting and a Sales DVD



J. Walter Thompson Worldwide

• United States
• Advertising Services
• 700 & Above Employee

• Senior Account Executive

  • Oct 1999 - Aug 2002

  -Developed and executed local and regional promotions for Domino's Pizza -Coordinated local print programs (vehicle selection, offer recommendations, creative execution) -Initiated local store marketing promotions and public relation events -Assisted with the purchase of local media such as cable TV, radio and print -Responsible for the production of local television spots for 15 markets -Developed and executed local and regional promotions for Domino's Pizza -Coordinated local print programs (vehicle selection, offer recommendations, creative execution) -Initiated local store marketing promotions and public relation events -Assisted with the purchase of local media such as cable TV, radio and print -Responsible for the production of local television spots for 15 markets



GKV

• United States
• Advertising Services
• 1 - 100 Employee

• Account Executive

  • Aug 1998 - Nov 1999

  -Served as a primary contact in the development and execution of print, direct mail and broadcast advertising from concept through production for clients including MedStar Health and Manor Care Health Services -Presented creative concepts and media recommendations to clients -Oversaw photo shoots, television shoots and radio recording sessions -Served as a primary contact in the development and execution of print, direct mail and broadcast advertising from concept through production for clients including MedStar Health and Manor Care Health Services -Presented creative concepts and media recommendations to clients -Oversaw photo shoots, television shoots and radio recording sessions



Doner

• United States
• Advertising Services
• 300 - 400 Employee

• Traffic Coordinator/Assistant Account Executive

  • Jul 1995 - Feb 1998

  -Served as a contact for clients in the development of print, broadcast and direct advertising -Helped to oversee television, radio and print advertising from conception through production -Served as primary contact with numerous national publications and provided print ad materials -Facilitated jobs from concept through production within Agency -Ran weekly internal status meetings -Worked closely with print production and desktop departments to produce print materials