Founder & CEO

• Jan 2019 - Present

Take a look at my website: christinalangdon.com Join my Sunday Sunshine newsletter - sign up on my website. Take a look at my website: christinalangdon.com Join my Sunday Sunshine newsletter - sign up on my website.

Business Development Lead

• May 2018 - Jan 2019

Chief Revenue Officer

• Aug 2016 - Jan 2018

SVP, Media Investments

• Mar 2015 - Jul 2016

President

• Sep 2013 - Mar 2016

Acting Head of Marketing, Kaplan Test Prep. As the head of my own specialty firm, I advise on strategic brand development with a focus on digital content, social media and digital communications. I translate business goals and market insights into marketing strategies to effectively communicate core brand positioning. I have a structured method to analyze search interest and intent (keyword research) along with forensic content auditing to find content gaps. I work with clients to fill those content gaps with compelling content and utility to drive bigger communities, create conversation and move customers down to conversion. We operationalize, test, optimize and build momentum. Clients include Kaplan Test Prep, Broadridge Financial and a leadership coaching firm. "The future takes architecture and for that we need architects who see the world for what it has the potential to be." Show less

Vice President, National Sales

• Mar 2013 - Aug 2013

Led sales and marketing teams for SocialFlow, a social media optimization SaaS technology which applies a proprietary algorythim to understanding attention and real-time value of content on the social graph to help brands generate incremental performance and customer advocacy. Clients include global brands including the Wall Street Journal, New York Times, as well as consumer brands including Pepsi, Walmart, United, Estee Lauder. Led sales and marketing teams for SocialFlow, a social media optimization SaaS technology which applies a proprietary algorythim to understanding attention and real-time value of content on the social graph to help brands generate incremental performance and customer advocacy. Clients include global brands including the Wall Street Journal, New York Times, as well as consumer brands including Pepsi, Walmart, United, Estee Lauder.

Vice President

• Feb 2012 - Oct 2012

Responsible for 50% of global revenue from the industry's leading national advertisers. Defined, prioritized and developed insight driven media solutions using passion-based media environments. Laser focus on vertical sales strategy, social media generation, engagement media, and content development for brands. Built a team of sellers with big brand consultative sales experience. Trained and transformed transactional sales team into solution-based sellers. Responsible for 50% of global revenue from the industry's leading national advertisers. Defined, prioritized and developed insight driven media solutions using passion-based media environments. Laser focus on vertical sales strategy, social media generation, engagement media, and content development for brands. Built a team of sellers with big brand consultative sales experience. Trained and transformed transactional sales team into solution-based sellers.

SVP, Publisher, Everyday Food and Whole Living

• Jan 2012 - Mar 2012

Responsibilities included management of both brands including strategic planning for all aspects of the business including sales, editorial, marketing and new media including websites, daily digital newsletter, Apps, Ipad, and Mobile.

VP, Integrated Sales

• Sep 1993 - Feb 2012

Managed a fully integrated sales team selling cross platform programming rooted in digital, publishing, broadcast integration across multiple television programs, radio and new media sales on the Ipad, Apps, Mobile and social platforms. Led a high performing, multi-disciplinary team of sales-marketers. Oversaw all business operations for media division including strategic planning, revenue goals, digital inventory management and forecasting. On the launched team of marthastewart.com, MARTHA TV, and four magazines.Other positions held: Group Associate Publisher, MSLOAssociate Publisher, Martha Stewart Living Advertising Director, Martha Stewart KIDS Sales Manager, Martha Stewart Living, MS TV, marthastewart.comMarketing Manager Show less

Board member

• 2009 - Dec 2011

Manager, Corporate Marketing

• 1991 - 1993

Developed and implemented corporate sales programs with responsibilities including day-to-day client relationship management and program execution. Programs included “The Mazda Meaning of Life” and “Chrysler Rediscover America”. Developed and implemented corporate sales programs with responsibilities including day-to-day client relationship management and program execution. Programs included “The Mazda Meaning of Life” and “Chrysler Rediscover America”.

Senior Account Executive

• 1987 - 1991

Responsible for public relations activities for two of the agency's largest accounts: Du Pont and General Electric accounts. Responsible for public relations activities for two of the agency's largest accounts: Du Pont and General Electric accounts.