Christina Vasilion
Marketing Manager at Jouer Cosmetics- Claim this Profile
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Bio
Experience
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Jouer Cosmetics
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United States
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Personal Care Product Manufacturing
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1 - 100 Employee
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Marketing Manager
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Jan 2019 - Present
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Marketing Coordinator
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Sep 2015 - Jan 2019
• Understand company products by researching, studying, and testing • Create product names / descriptions • Translate technical details into benefits for the user• Follow and analyze market trends to position products• Develop product marketing strategies, i.e. pricing, advertising, product launches, promotional mailers• Craft compelling copy/messages across marketing channels, i.e. landing pages, ad campaigns and other promotional assets• Work with cross-functional teams (design, content, acquisition, product, sales) to implement strategies• Test marketing product features, releases, and ad copy• Evaluate projects using relevant KPIs and feedback from existing and prospective customers• Manage interns • Maintain Marketing assets and due dates on Basecamp• Provide support for marketing events and exhibitions• Work with vendors to execute specialized marketing materials including sourcing multiple options, tracking pricing, and executing finished product against timeline• Monitoring website, from customer experience to functionality• Negotiate and manage photoshoot resources and maintain budget• Create copy for B2C and B2B customers, including new copy for Sephora launch • Created Jouer Cosmetics company policy for website • Part of Jouer Cosmetics most successful launches to date • Tracking Influencer coverage of Jouer products surrounding PR• Work with vendors to execute specialized marketing materials including sourcing multiple options, tracking pricing, and executing finished product against timeline• Maintain marketing budget
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Director of Events
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Aug 2016 - Present
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Events Management Team Memeber
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Aug 2014 - Aug 2018
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Social Media Manager
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Apr 2014 - Jul 2019
• Monitor Facebook, Twitter, and other social media accounts to communicate a cohesive, fun, and creative image to social media followers.
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White House Black Market
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Retail
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700 & Above Employee
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Personal Stylist
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Jan 2014 - Sep 2015
• Customer service • Loss Prevention• Merchandising and restocking • Personal Stylist• Marketing Outreach
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Technology Integration Group
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United States
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IT Services and IT Consulting
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300 - 400 Employee
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Technology Integration Group Golf Tournament Internship
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2012 - 2015
• Insured all participants were checked in properly and reported to their correct groups• Supervised a charity golf hole and encouraged participants to place money on the hole to support Technology Integration Groups charity of choice• Organized photo opportunities for the participants to have their photos to be taken together, printed and returned to them before they left the tournament
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California State University, Fullerton
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United States
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Higher Education
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700 & Above Employee
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Community Programmer
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Aug 2012 - May 2013
• Developed and implemented events and programs for 1,800 students such as a winter carnival• Instigated creative methods of advertising for example using leis with information on them to invite students to a beach bash• Interacted extensively with outside vendors to insure timely set up and take down of events • Negotiated event costs with vendors
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Debutante Presentation Ball Assistant
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Jan 2013 - Jan 2013
• Assisted in putting together a seating chart for over 800 guests• Coordinating and running a formal tea for debutantes and their families
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Education
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California State University-Fullerton
Bachelor of Arts (B.A.), Marketing -
Palos Verdes High School