Christina Murphy
Business Development Manager at NB3 Incorperated- Claim this Profile
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Bio
Credentials
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Tri-council Research Ethics Certification
Panel on Research Ethics
Experience
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NB3 Incorperated
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Canada
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Food and Beverage Manufacturing
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1 - 100 Employee
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Business Development Manager
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Jun 2021 - Present
NB3 Incorporated is a manufacturer and distributor of sports and lifestyle apparel. In the summer of 2021, I worked as a passionate member of the product development team to help drive overall market and technical strategies in the launch of skincare brand ‘plumpp’.I developed and implemented strategic business plans and marketing strategies, as well as constructed a digital strategy report to present to buyers and clients. NB3 Incorporated is a manufacturer and distributor of sports and lifestyle apparel. In the summer of 2021, I worked as a passionate member of the product development team to help drive overall market and technical strategies in the launch of skincare brand ‘plumpp’.I developed and implemented strategic business plans and marketing strategies, as well as constructed a digital strategy report to present to buyers and clients.
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Canadian Sales Representative
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Apr 2021 - Present
In the winter of 2021, I took notice of Bananhot, a female-run swimwear company located in Tel Aviv, Israel. My knowledge and interest in fashion made me confident that there was a large market for this luxury swimwear brand in Canada and I contacted them offering to promote their product in Canada. I became their sole Canadian sales representative, introducing this luxury brand to the Canadian market with considerable success. In the winter of 2021, I took notice of Bananhot, a female-run swimwear company located in Tel Aviv, Israel. My knowledge and interest in fashion made me confident that there was a large market for this luxury swimwear brand in Canada and I contacted them offering to promote their product in Canada. I became their sole Canadian sales representative, introducing this luxury brand to the Canadian market with considerable success.
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SALT By The Caza Project
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Retail
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Digital Marketing Intern
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Apr 2021 - Jun 2021
Salt by the Caza Project is an online interior design store. As a digital marketing intern I helped to manage external communications, partnerships and marketing strategy. Finally, I improved my communication skills through weekly participation in meetings with upper management. Through this role, I became proficient in Excel, Figma, Shopify and PowerPoint. Salt by the Caza Project is an online interior design store. As a digital marketing intern I helped to manage external communications, partnerships and marketing strategy. Finally, I improved my communication skills through weekly participation in meetings with upper management. Through this role, I became proficient in Excel, Figma, Shopify and PowerPoint.
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Operations and Logistics Summer Intern
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2019 - 2020
The Inventory Exchange is an ‘opportunity buy’ specialist company. As an operations and logistics intern, my day-to-day role entailed creating complex purchase and sales orders, invoices, NAFTA and CCI documents, all of which required constant attention to detail. Additionally, I gained supply-chain experience working closely with Canadian and US freight companies to coordinate logistics and pricing. I further developed my client-facing sales skills through warm and cold calling clients. The Inventory Exchange is an ‘opportunity buy’ specialist company. As an operations and logistics intern, my day-to-day role entailed creating complex purchase and sales orders, invoices, NAFTA and CCI documents, all of which required constant attention to detail. Additionally, I gained supply-chain experience working closely with Canadian and US freight companies to coordinate logistics and pricing. I further developed my client-facing sales skills through warm and cold calling clients.
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Cycle Water®
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Canada
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Food & Beverages
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Sales Representative
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May 2019 - Aug 2019
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PINK TARTAN
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Canada
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Retail Apparel and Fashion
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1 - 100 Employee
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Marketing Intern
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Nov 2016 - Jun 2017
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Education
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NYU School of Professional Studies
Master of Science - MS, Integrated Marketing -
Western University
Bachelor of Management and Organizational Studies, Honours Specialization Consumer Behaviour -
The Bishop Strachan School