Experience

ilāpothecary

• United Kingdom
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Head Of Brand

  • Jun 2018 - Present

  Responsible for the Business Strategy and the International Expansion. In charge of the overall day to day business on every aspect; Business & Communication Plan and Execution, Marketing & Digital Strategy, Logistics, brand creative direction, launched Flagship Store in London/ promotions & activities. Delegating with international retailers, distributors, PR agency, creative partner, digital partner and reporting directly to investors. Responsible for the Business Strategy and the International Expansion. In charge of the overall day to day business on every aspect; Business & Communication Plan and Execution, Marketing & Digital Strategy, Logistics, brand creative direction, launched Flagship Store in London/ promotions & activities. Delegating with international retailers, distributors, PR agency, creative partner, digital partner and reporting directly to investors.



Consultancy

• Brand Strategy & Business Development

  • Jan 2018 - Jun 2018

  Responsible for the Business Strategy and the International Expansion of UK Natural Cosmetic brands. Consultancy on all levels: Communication Strategy, Business Development; liaising closely with the management. Delegating with international retailers, distributors, PR agencies, creative partners. Responsible for the Business Strategy and the International Expansion of UK Natural Cosmetic brands. Consultancy on all levels: Communication Strategy, Business Development; liaising closely with the management. Delegating with international retailers, distributors, PR agencies, creative partners.



APIVITA SA

• Greece
• Personal Care Product Manufacturing
• 200 - 300 Employee

• Country Director Hong Kong & UK

  • Jan 2013 - Jan 2018

  Responsible for Apivita Cosmetics Hong Kong and UK Markets; the overall business on all levels and reaching yearly commercial and sales targets. In charge of country P&L's, budget, business plans, forecasts, brand communication, create and implement brand strategies, marketing, PR plans and further business expansion. Responsible for Apivita Cosmetics Hong Kong and UK Markets; the overall business on all levels and reaching yearly commercial and sales targets. In charge of country P&L's, budget, business plans, forecasts, brand communication, create and implement brand strategies, marketing, PR plans and further business expansion.



Atlantic Bulk Carriers Management LTD

• Shipping Operations & Chartering Department

  • Sep 2010 - Jun 2012



Highway Productions

• Executive Producer

  • Sep 2006 - May 2012

  In charge of theatre, film and advertising productions, event and music productions. Responsible for all productions invloving business plans, budget, marketing strategies, funding, negotiations, logistics, legal contracts, client relations, public relations, digital publicity, social media and coordination of creative productions. Also in charge of productions and events for Charity. In charge of theatre, film and advertising productions, event and music productions. Responsible for all productions invloving business plans, budget, marketing strategies, funding, negotiations, logistics, legal contracts, client relations, public relations, digital publicity, social media and coordination of creative productions. Also in charge of productions and events for Charity.



Progressive PR

• Public Relations Event Manager & Brand Strategy

  • Oct 2002 - Aug 2006

  In charge of annual clients: Marketing, PR, Brand Strategies, Events and implementation. Client servicing, creating concept and promotion strategies according to brand and implementation on every level: creative, event coordination, and event communication with Media, creative agencies, pre and post publicity, digital publicity and social media on the following accounts: Vodafone, Goody's, The Margi, Levi's, Volvo S-40, Mega Arion Awards, 'Mazi gia to paidi'​, CNN, Semiramis, Periscope, Athens Fashion Week etc Also "Image marketing" - marketing publicity and productions: concerts / tv shows / photoshoots - for famous singer



Carat

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Account Manager - International Client Services

  • Oct 1999 - Apr 2002

  In Carat International - Account Manager In charge of marketing, client servicing, brand strategies, budgets, planning, and communication with clients, the international Carat network, creative agencies and media for the following accounts, globally: Vodafone, Pfizer, Merloni, and Cable&Wireless. In December 2001 received for the global marketing campaign of Vodafone the: VODAFONE CARAT INTERNATIONAL DIAMOND AWARDThe first year worked in Carat UK - Account Executive in the UK client services competitive unit: Working across most Carat clients, responsible for producing competitive information on their competitor's activity and involved in marketing pitches as the market expert.



Concord London LTD

• Media Planner & Buyer

  • Mar 1998 - Oct 1999

  Responsible for media planning and buying for advertising campaigns. Choice of the ideal media depending on the product & target market, consumer research of a qualitative and quantitative nature, negotiating with the media representatives and on going client relations. Clients: Bayer PLC, Sally Hansen, California Tan and Dyson Appliances. Responsible for media planning and buying for advertising campaigns. Choice of the ideal media depending on the product & target market, consumer research of a qualitative and quantitative nature, negotiating with the media representatives and on going client relations. Clients: Bayer PLC, Sally Hansen, California Tan and Dyson Appliances.



Condé Nast

• United States
• Media Production
• 700 & Above Employee

• Vogue Advertising assistant

  • Mar 1997 - Mar 1998

  Vogue Advertising Department assistant.Responsible for the organizational administration of the department. Also worked in the Circulation Department for the market research and the launch of the Traveller. Vogue Advertising Department assistant.Responsible for the organizational administration of the department. Also worked in the Circulation Department for the market research and the launch of the Traveller.



Dorling Kindersley Publishing

• Travel Guides Editorial Freelance Project Executive

  • Mar 1997 - Mar 1998

  Worked for independent freelance editorial projects for the Travel Guides Department.Editorial Executive for the: Greece - Islands and Greece - Mainland titles. Worked for independent freelance editorial projects for the Travel Guides Department.Editorial Executive for the: Greece - Islands and Greece - Mainland titles.