Christie Steiner
Operations Manager, DTC at McBride Sisters Wine Company- Claim this Profile
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Bio
Credentials
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Lean Six Sigma White Belt Certification
Aveta Business InstituteJan, 2021- Nov, 2024
Experience
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McBride Sisters Wine Company
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United States
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Beverage Manufacturing
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1 - 100 Employee
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Operations Manager, DTC
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Feb 2021 - Present
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Anaba Wines
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United States
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Beverage Manufacturing
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1 - 100 Employee
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Director of Operations and Consumer Sales
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Aug 2019 - Nov 2020
Achievements Include: - Recruited and hired a skill Wine Club and eCommerce Manager along with a Direct Sales Manager who started January 2020, filling a large gap in the talent infrastructure - Focused on eCommerce and Direct Sales throughout FY2020, especially during COVID-19 shutdowns, resulting in a 421% YOYTD growth - Total YOYTD growth of 23%, success primarily due to cinching in the Tasting Room channel and focusing largely on Wholesale, Direct and eCommerce Sales - Developed 1st company strategic plan, partnering with CFO through creation, including appropriate KPI's and a P&L for each sales channel, along with winemaking facility that houses custom crush for several clients Show less
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Jackson Family Wines
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United States
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Beverage Manufacturing
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700 & Above Employee
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DTC Operations Manager
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Jul 2017 - Oct 2018
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Estate Manager
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Jul 2014 - Jun 2017
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Asst Tasting Room Manager
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Feb 2011 - Jul 2014
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Education
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Diablo Valley College
Associate of Arts (AA) -
San Francisco State University
Hospitality Administration/Management