Experience

Black Camel Agency
• United States
• Advertising Services
• 1 - 100 Employee
• Social Media Community Manager

  • Jan 2023 - Present


The Social Effect

• United Kingdom
• Marketing Services
• 1 - 100 Employee

• Social Media Community Manager

  • Jun 2022 - Present

  Responsibilities for each client's community: - Pre-Launch - - Create a Community Playbook. - Group/Community Setup. - Secure a Growth Profile to enable community growth. - Optimise the Growth Profile. - Create a “Welcome Post” in new group. - Create Growth links. - Research & Write monthly content calendars based on member interests. - During campaign - - Keeping an updated member list and engagement tracker. - Ensure growth targets are met. - Send welcome messages to engage new members. - Facilitate member engagement by means of several tactics. - Monthly Reporting. - Data Analytics. - Trend research. - Keyword & Competitor Keyword research. Add. Responsibilities: - High-intent lead research. - Demand-gen market research. - Copywriting for Paid Media. Achievements: - Spearheaded a community pilot proposal as a junior employee. - Currently managing the largest cybersecurity community for the APAC region on LinkedIn, receiving over 20k post views a month. This same community was selected to become part of the LinkedIn Inner Circle Program for well managed groups. - Produced 5 high-intent-leads within 24 hours. Show less



The Butcher Man

• South Africa
• 1 - 100 Employee

• Social Media Marketing Manager

  • Dec 2020 - Jun 2022

  Freelance partnership with The Butcher Man: Specialist Butchery & Grill, owned by Arie Fabian. Responsibilities: - Increased customer engagement through social media. - Developed mutually successful relationships with local influencers. - Planned and executed social media marketing plan for client. - Monitored online presence of company's brand to engage with users and strengthen customer relationships. - Used Facebook Insights and Google Analytics to track consumer engagement and draw conclusions about user data. - Improved page content, keyword relevancy, and branding. - Analysed and reported social media and online marketing campaign results. Show less



The Circle Model Management

• Fashion Stylist

  • Oct 2020 - Jun 2022

  Freelance partnership with The Circle Models' Creative Director, Bruno Cortes. Responsibilities: - Consulted with Model Agent to understand the format(mood) of photoshoots i.e. fashion, commercial, editorial. - Researched current international and local fashion trends for reference work. - Contacted the model to get an understanding of personal style to incorporate into styling. - Compiled references to assist with sourcing of garments. - Collected the model's correct measurements and making sure all sourced garments fit properly. - Took the necessary precautions to maintain quality of garments i.e. hanging of delicate items, folding, taping of shoe soles. - Arranged garments to compliment the model's physique, using specialized tools, to accomplish the best results possible. - Handled sourced garments with extreme care, making sure to return garments clean and undamaged with all removed tags. Show less



Barnyard Deli

• Social Media Marketing Manager

  • Oct 2021 - Feb 2022

  Responsibilities: - Increased customer engagement through social media. - Planned and executed social media marketing plan for client. - Monitored online presence of company's brand to engage with users and strengthen customer relationships. - Used Facebook Insights and Google Analytics to track consumer engagement and draw conclusions about user data. - Improved page content, keyword relevancy, and branding. - Analysed and reported social media and online marketing campaign results. Show less