Experience

SKALE Labs

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing Consultant & Content Writer

  • Jan 2023 - Present



Spazio TRA

• Founding Member

  • Oct 2022 - Present

  Spazio TRA is a Coworking space located in the Historic Centre of Naples that offers a place of sharing and communication to digital nomads and freelancers from all over the world. Spazio TRA is a Coworking space located in the Historic Centre of Naples that offers a place of sharing and communication to digital nomads and freelancers from all over the world.



AngelBlock Protocol

• IT Services and IT Consulting
• 1 - 100 Employee

• Communications Manager

  • Mar 2023 - Sep 2023

  • Executed a comprehensive marketing strategy, aligning business goals with technical insights and campaigns • Partnered with Product and Marketing teams to outline marketing requirements, coordinating across brand design, communications, events, content marketing, and more • Led protocol launch, ensuring effective communication and targeting the right audiences • Conducted extensive user, developer, and market research, staying updated on Ethereum and broader crypto trends • Evaluated growth effectiveness using web2 and web3 analytics tools, adapting strategies based on insights Show less



Ankr

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Product Marketing Associate

  • Jun 2022 - Dec 2022

  • Managed go-to-market strategies for new products & feature launches (Blockchain Infrastructure, Liquid Staking, LSDfi) • Conducted market research, including SWOT analysis, customer segmentation, and buyer personas • Developed content marketing strategies based on industry and competitor research • Coordinated with Ecosystem, Community, and Marketing teams to establish marketing standards and content to support the ecosystem • Represented the organization at international conferences, workshops, and panels, enhancing brand visibility • Collaborated with partner organizations for joint marketing initiatives, leveraging mutual expertise and resources Show less



Finoa

• Germany
• Financial Services
• 1 - 100 Employee

• Junior Growth Marketing Manager

  • Jun 2021 - Jun 2022

  • Defined growth roadmap and quarterly goals, aligning with target audiences, channels, and countries • Conducted personas research and customer journey mapping, refining product positioning and future product roadmap • Managed paid campaigns on LinkedIn and Google Ads, analyzing performance metrics and adapting strategies • Supported SEO-friendly content strategy planning, staying current with crypto industry trends • Data Collection, Tracking Implementation, and Data Reporting and Visualization • Support in planning and executing the Brand Revamp • Coordinated relations with Web Agency and PR Agency Show less



Freelance

• Italy

• Digital Marketing Consultant

  • Sep 2019 - Jun 2021

  • Business and Product Analysis across several B2B and B2C Industries and Verticals • Developed and executed marketing strategies to increase brand visibility and audience engagement • Established a strong online presence on major distribution channels • Oversaw content creation across several channels, ensuring consistency in brand voice and messaging • Business and Product Analysis across several B2B and B2C Industries and Verticals • Developed and executed marketing strategies to increase brand visibility and audience engagement • Established a strong online presence on major distribution channels • Oversaw content creation across several channels, ensuring consistency in brand voice and messaging