Marketing Specialist

• Jun 2014 - Present

• Manage weekly email marketing campaigns promoting yearly youth soccer tournaments • Report paid search, organic search and website performance • Developed and implemented an entire new web design and digital marketing campaign for the organization • Manage weekly email marketing campaigns promoting yearly youth soccer tournaments • Report paid search, organic search and website performance • Developed and implemented an entire new web design and digital marketing campaign for the organization

Senior Inbound Strategist

• Nov 2019 - Jun 2022

Senior Inbound Strategist

• Mar 2019 - Nov 2019

Agency Services division acquired by Education Dynamics. Agency Services division acquired by Education Dynamics.

Search Analyst

• May 2015 - May 2017

• Subject matter expert (SME) for all functions which affect SEO • Educate SEO best practices throughout the company and to clients • Report monthly, quarterly, and yearly analytics reports of key benchmarks and KPI’s • Manage ongoing SEO optimizations, including but not limited to keyword research, link building, metadata creation and schema markup • Communication with internal teams and management about project timelines and results • Subject matter expert (SME) for all functions which affect SEO • Educate SEO best practices throughout the company and to clients • Report monthly, quarterly, and yearly analytics reports of key benchmarks and KPI’s • Manage ongoing SEO optimizations, including but not limited to keyword research, link building, metadata creation and schema markup • Communication with internal teams and management about project timelines and results

Network Manager

• Dec 2012 - May 2015

• Operated in all marketing efforts of a small public startup company • Ran and measured the digital marketing efforts, including but not limited to social media, email marketing, blogging, and writing press releases • Helped lead a joint venture deal with the Chinese Government • Conducted in depth industry market and competitive analysis • Sought new markets for sales channels based off product offerings • Served as a liaison between the internal development and sales team • Operated in all marketing efforts of a small public startup company • Ran and measured the digital marketing efforts, including but not limited to social media, email marketing, blogging, and writing press releases • Helped lead a joint venture deal with the Chinese Government • Conducted in depth industry market and competitive analysis • Sought new markets for sales channels based off product offerings • Served as a liaison between the internal development and sales team

Affiliate Marketing Manager

• Dec 2012 - May 2015

• Managed existing affiliate accounts and worked to grow accounts organically • Promoted new offers to affiliates based on verticals through email marketing • Created, analyzed, and reported performance reports to affiliates based on offers that were running • Responsible for MarketLeverage’s internal marketing services that included SEO, SEM, email, and social media marketing • Managed existing affiliate accounts and worked to grow accounts organically • Promoted new offers to affiliates based on verticals through email marketing • Created, analyzed, and reported performance reports to affiliates based on offers that were running • Responsible for MarketLeverage’s internal marketing services that included SEO, SEM, email, and social media marketing

Search Marketing Analyst

• Jan 2012 - Nov 2012

• Conducted keyword research and competitive analysis and wrote keyword metadata • Performed monthly audits for paid search and display advertising campaigns • Reported monthly SEO and website analytics reports • Coordinated directory listing verification and optimization • Conducted keyword research and competitive analysis and wrote keyword metadata • Performed monthly audits for paid search and display advertising campaigns • Reported monthly SEO and website analytics reports • Coordinated directory listing verification and optimization

Marketing Intern

• May 2011 - Aug 2011

• Managed website for search engine optimization and page rank in Google, Bing and Yahoo • Created and implemented social media marketing campaigns • Contacted concert venues and local artists for online music contests • Managed website for search engine optimization and page rank in Google, Bing and Yahoo • Created and implemented social media marketing campaigns • Contacted concert venues and local artists for online music contests

Internet Marketing and Sales Intern

• May 2010 - Aug 2010

• Managed clients on search engine optimization and page rank in Google, Bing and Yahoo • Extensively worked in Google +Local, Google Analytics, WordPress, and social media • Worked in sales selling services that included online video ads, social media marketing, custom programming, and consulting • Managed clients on search engine optimization and page rank in Google, Bing and Yahoo • Extensively worked in Google +Local, Google Analytics, WordPress, and social media • Worked in sales selling services that included online video ads, social media marketing, custom programming, and consulting